Chris Walden

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Social Media, Social Advertising and ROI

Social Media has been around for a few years now. However, for many business owners, it is still a foreign concept. They understand traditional …

Public Relations

7 Free Tools to Improve Your Nonprofit Marketing

Billy Attar<i>We know you guys love your nonprofit marketing tools – especially when they are free! Billy Attar of Pipl is here today to share some</i> …

Samsung Will Give You a Free NX30 if You #DitchTheDSLR on June 4th in NYC

If you’ve been thinking of swapping out your old DSLR for a more nimble mirrorless camera, but you just don’t want to go through the hassle of …

Using Groupon to go solar — for $1

Shoppers turn to online marketplace Groupon for cut-rate deals on vacations, watches, salad bowls, swimming lessons and spa reservations.<p>But solar power?<p>Starting today, SolarCity in San Mateo will offer what it claims is the first Groupon deal of its kind for homeowners interested in going solar. …

A British Charity Is Raising Money For The Poor By Insulting Them

A new charity ad suggests that the only way to get people to pay attention to the poor is to insult them.<p>In something of an unorthodox move, the United Kingdom's Pilion Trust sent a man into a busy London street wearing a sign around his neck that said "F*** THE POOR," and filmed how people reacted.<p>…

How We Made A Viral Video Of Strangers Kissing And Increased Sales By Nearly 14,000%

For the last 3 years, our clothing label Wren has created short videos that accompany the launch of each season's collection. We've always tried to make them fun, sexy and cool, but this is the first time we tried to make one that one was truly worth sharing.<p>First, here's what happened last week. …

Kevin Spacey Has Replaced The Talking Baby As The Face Of E*Trade

The face of online stock trading company E*Trade is now a little bit older and a lot more suave.<p>E*Trade announced in March that it would no longer employ the talking baby mascot that appeared in ads at six consecutive Super Bowls beginning in 2008.<p>On Sunday, the company posted an ad to its YouTube …

Italian Tea Company Tries To Make Drinking And Driving Seem Cute

A new ad from an Italian tea company flips the script on what usually happens when someone falls asleep at the wheel.<p>In it, a camera surveys a messy living room where a small boy has crashed his toy car, leaving smashed pottery and broken toys in his wake.<p>The camera then pans to the culprit, a …

Customers Prefer Taco Bell Breakfast Over McDonald's

Taco Bell's breakfast menu is off to a solid start.<p>The Waffle Taco, A.M. Crunchwrap, and other menu items have boosted sales and traffic significantly at stores nationwide since launching on March 27, according to a recent Citi Research survey.<p>The survey also found that more consumers prefer Taco …