Paul Chan

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2016 Internet Trends Report

The 2016 edition of Mary Meeker's annual Internet Trends report covers today's Internet growth and an in-depth look at the following:<p>• Global Internet users have surpassed 3B; India has supplanted the US as the world’s second-largest Internet market.<p>• Internet user growth remains consistent (led by …

This investment bank presentation is a crash course on everything you need to know about digital media in 2016

In the milliseconds it takes for a web page to load, dozens of companies you probably have never heard of are bidding in a furious auction to serve you an ad.<p>And that's just one area: programmatic advertising.<p>The investment bank LUMA Partners, the company known for its LUMAscape summaries, has a …

Study shows that 8% of all product page traffic converts to sales

Ecommerce is all about getting visitors to click the elusive ‘buy now’ button. And it is big business too.<p>By 2019, according to eMarketer estimates, 9.8 percent of U.S. retail sales will be transacted over the Internet — which equates to around $550 million. In Europe and Asia-Pacific, the online …

‘Shazam for Brands’ wants to be the catch-all QR code of the future

Shazam made its name for its music recognition technology, and since then has tried to get users to scan anything from TV commercials, radio spots, and print ads.<p>While it’s clear that Shazam has grown into more than just a song discovery tool, tomorrow the company will launch Shazam for Brands, an …

What 24 famous brands' terrible websites looked like when they launched in the 1990s

Unfortunately, most of the resulting efforts were pretty terrible. There was no winning model to follow, so designers were left stabbing in the dark.<p>We used the Wayback Machine, which archives old websites, to dig up the some of the most basic sites brands like Coca-Cola and McDonald's had when …

First 10 Things You Should Do When Launching a Website

Launching a website can be stressful and overwhelming. It doesn’t matter whether it’s a personal blog or a business website, the issue is still the same: you need to start promoting your site so real, human visitors can find you and enjoy your content.<p>Over the past month I’ve been working on my …

Google Search

20 Ways Your Business Can Outrank Anyone Online

8 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Is there one particular website that consistently outranks yours? This can be an extremely frustrating experience. It seems like no matter what you do, you just can’t seem to improve your rankings.<p>This post will give you a …

Marketing