ChingWen Ang

10 Flips | 2 Magazines | 1 Like | 2 Following | @chingwenang | Keep up with ChingWen Ang on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “ChingWen Ang”

Why You Need to Stop Worrying About Facebook 'Likes' in 2018

The only metric that matters is revenue.<p>6 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Engagement is the worst way to judge the success of your content.<p>This may surprise you to hear, because most people base success on the amount of traffic you get, how many "likes" a …

Marketing

The Complete Guide to Getting Started With Facebook Ads

Paid advertising on Facebook seems to be one of the most immediate ways to impact the reach of your content. Though it's not without its questions.<p>10 min read<p>This story originally appeared on Buffer<p>Understanding how to leverage Facebook Ads is becoming a staple part of almost every social media …

Social Media

How Marketers Can Use Snapchat in 2017 [Infographic]

Snapchat has more than 150 million users, but many marketers don't yet know how to tap into its audience.<p>Delmondo, a video analytics software …

Social Media

What to Look for When Working with Influencers

Interest in influencer marketing continues to increase—and prices are rising in tandem—but measurement capabilities haven’t kept pace.<p>Measurement …

Marketing

10 Steps To Follow When Creating Your Content Strategy

If you own a business, you need to have a presence on social media. But beyond that very vague statement, what steps should you actually be taking to …

What Is A Digital Marketing Strategy?

Do you really know what a digital marketing strategy is or are you blurring the lines with marketing tactics? Read on to discover the clear …

How to Create Content that Deeply Engages Your Audience - Copyblogger

Art Silverman had a vendetta against popcorn.<p>Silverman wanted to educate the public about the fact that a typical bag of movie popcorn has 37 grams …

Content Marketing

How to Navigate the Social Media Advertising Solar System [Infographic]

If you're not an expert in social media advertising, the process can feel like you're on another planet.<p>Luckily, marketing automation software …

Social Media

The Best Technology Tools for Content Marketing

These are the tools that I use to address three critical content marketing areas -- strategy, creation and distribution.<p>7 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The rate of content creation is growing exponentially year over year and content marketers now face more …

Marketing

How to Warmly Greet People Without Having to Touch Them

I hate hugging people I don’t know, or even ones that I barely know, and I’m not the only one. Whether you value your personal space, are concerned …