Fashion Retail

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Displaying Your Merchandise: The Retailer's Guide To Mannequins and Body Forms

In an era where brick-and-mortar stores serve as the physical touchpoint between a brand and the consumer, retailers need to excite customers as much …

Trends

Mirror, mirror - A summary of research findings on body image

Mirror, mirror <br>A summary of research findings on body image<p>Motives: why we look in the mirror<p>We are all more obsessed with our appearance than we …

Psychology

The Fashion Industry Can No Longer Afford to Ignore the Plus-Size Market

When I was a kid, I wanted to design clothes. I kept a dollar-store sketchbook and a case full of pencils. At first, I used them to trace and color …

Can a Brand Truly Be Body Positive If It Doesn't Carry Plus Sizes?

It's not as easy as laying off the Photoshop.<p>Late last month, a New Zealand-based lingerie brand called Lonely released an unretouched campaign …

Lingerie

7 Easy, Oh-So-Pretty (and Surprisingly Fast) Ways to Customize Your Wedding Dress

For your bridesmaids, too.<p>Maybe you have visions of your dream wedding dress in your head, but it doesn't exist in any store anywhere. Or you want a …

Weddings

Define your own path in business.

<i>This blog post is sponsored by our partners at MakersValley. The content is inspired by the service that they offer to fashion brands all over the</i> …

Marketing

After Hey Gorgeous Shutters, Its Founder Says Plus-Size Has a Long Way to Go

The beloved plus-size startup went under after failing to nab investors.<p>In 2013, Aimee Cheshire, a former model and blogger, decided to launch a digital plus-size fashion boutique.<p>The plus-size industry seemed ripe for opportunity, bringing in $17.5 billion in sales between May 2013 and April 2014. …

How Fashion Brands Set Prices

Consumer-fashion is a bare knuckle, knock ‘em down, drag ‘em out brawl that is hands down on eof the most challenging, engaging, and addicting industries that I have ever worked in. It is an insanely ambiguous and obfuscated operating environment surrounding the horrendously complex brand …

Shopping

Pricing Part 3: How Does A Brand Know When The Price Is Right?

Ever wonder how a manufacturer or brand comes up with the number on the price tag? Arriving at<p>that figure is a complex process, and getting the formula right is key to the health of their profit margins.<p>This four-part series covers the hottest topic in retail: <b>pricing.</b> I’m sharing the results of …

Determine

Why women’s clothing sizes don’t make sense

It is pretty well-known that Marilyn Monroe was a size 12. However, in modern times she could fit into anything between a 4 and a 10. These gaps in numbers alone demonstrate how confusing and frustrating our sizing system is.<p>To actually document the inconsistencies, I went out to SoHo and bought …

The 7 trends that will shape apparel retail in 2017

It looks like 2017 is going to be a stable, but not spectacular, year for apparel retail. According to a report released by Moody’s in mid-December, …

Key Financial Ratios for Retail Companies | Investopedia

The retail industry has numerous financial ratios that assist management with the operations of selling goods. These financial ratios are also useful …

Stocks

How To Navigate The Blogger Phenomenon To Grow Your E-Commerce Startup

The best marketing for E-Commerce startups is word of mouth, hands down. And with the blogosphere taking over the digital marketing space, you can get your product in the hands of influencers pretty easily. But how can entrepreneurs determine which bloggers and social media influencers are worth …

Digital Marketing

9 Strategies for Profitably Pricing Your Retail Products

One of the most exciting and nerve-wracking aspects of retail is determining what price to sell your products at. Pricing is both an art and a …

eCommerce

Copyright, Trademark, Patent: Your Go-To Primer for Fashion Intellectual Property Law

Think of this as "fashion intellectual property law for dummies."<p>We will level with you guys: Understanding intellectual property issues in fashion …

Intellectual Property

10 Trends That Will Define the Fashion Agenda in 2017

In the new year, new patterns will shape the global fashion industry, from a resurgent China to a ‘wellness dividend,’ reveals BoF and McKinsey & …

How do men shop?

What's the latest?<p>The latest from Tech.<p>Vodafone UK discusses the most exciting ways technology is changing dynamics in retail.<p>Need to know...<p>Our …

Markdown-onomics

<b>L</b>ess than a month ago, Saks Fifth Avenue broke the unbreakable rule of retailing: It started its post-Christmas sale before Christmas. Just like …

Saks Fifth Avenue
Shopping

Why User

According to Forrester Research, just 15 percent of apparel purchases were made online last year compared with 65 percent of computer purchases, …

eCommerce

The Now of Retail : Millennials

Get the latest Cotton Information delivered straight to your inbox<p>MARKET DATA<p>SUPPLY CHAIN INSIGHTS<p>Back-to-School Apparel<p>Fueling Consumption in …

Trends
Second Life

Clothing Sizes: How Vanity Sizing Made Shopping Impossible

Inside the fight to take back the fitting room<p>By Eliana Dockterman<p><b>I have always hated fitting rooms.</b> It’s not just that I hate the mirrors meant to …

Urban Boom

If the children are our future, so, apparently, is a lot of urban living. Recent headlines have Millennials leaving the suburbs behind for the …

Trends

Global Lifestyle Monitor: United Kingdom

Get the latest Cotton Information delivered straight to your inbox<p>MARKET DATA<p>SUPPLY CHAIN INSIGHTS<p>Back-to-School Apparel<p>Fueling Consumption in …

Diabetes