Charles Tidswell

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10 Steps To Create Successful Content Marketing Campaign [Infographic]

2<p>Share<p>Share<p>Tweet<p>Pin<p>+1<p>WhatsApp<p>Buffer<p>Email<p>One aspect of content marketing that makes it so appealing is that it forces marketers to place a lot of …

11 great ways to use social proof in ecommerce

<b>One of the most effective techniques you use on your ecommerce site to increase the confidence of buyers is 'social proof'.</b><p>Social proof is the …

How to optimize your lead generation forms: three case studies

<b>Lead generation marketers are remarkably lucky. If your peers in ecommerce run a series of utterly brilliant A/B or multivariate tests for conversion</b> …

How to Run a Successful E-commerce ITT

Introduction<p>About this report<br>• About Econsultancy<br>• About the author<p>Using this document<p>Terminology – differentiating between document formats<p>RFI (Request …

Here’s What Effective Abandoned-Shopping-Cart Emails Look Like

Ask a business owner with an e-commerce website one of his or her greatest concerns, and three words will come up: shopping cart abandonment. The …

Australian Retail Sites Hardly Compare to US Similars on Easter Offers

Religious holidays are an interesting thing in modern day Australian society.<p>People aren’t going to church in the numbers that they have in previous …

Learning from web analytics boosts Paperchase sales by more than 20%

Paperchase [IRDX RPAP] says that applying lessons learned from its web analytics has helped to boost online sales by 23%.<p>The …

5 Stupefying Statements from the CRM Call Center (and what to do about them)

Having traveled the path with CRM for as long as I have, I am keenly aware of what constitutes both the peaks and the valleys of customer service. …

By: Julian

Of course loading time is important to avoid bounce – but so is navigation and appearance.<br>Too many sites (apparently) re-designed for mobile Users …

UI Design