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The next design trend is one that eliminates all choices

In 2004, psychologist Barry Schwartz wrote <i>The</i> <i>Paradox of Choice,</i> a compelling manifesto <i></i>that outlined the paralysis and dissatisfaction one feels when presented with too many choices. A decade later, Aaron Shapiro, the CEO of the global digital design agency Huge, has evolved Schwartz’s observations …

Snapchat CEO Explains His App to Parents With a Ridiculously Low-Budget Video

If you have no idea how Snapchat works, then this video might help. It comes straight from the CEO's mouth, even if it was done in a distinctly …

Snapchat is tapping a brand new revenue source

Ephemeral messaging company Snapchat has found another source of revenue: location-based filters.<p>The Venice, Calif.-based company revealed to the <i>Los</i> …

Twitter Unleashes Autoplay Video Ads With a 100% Viewability Promise

Twitter is now ready to serve autoplay video, which has the potential to change up the experience on the platform with richer and more engaging …

7 mistakes companies are making on social right now

Gone are the days when marketing professionals question the value of their company having a presence on social networks. Regardless of if the company is B2B, B2C, or any combination of the two – their customers are on social because EVERYONE is on social.<p>You would think, however, that at this point …

The Real Leadership Lessons of Steve Jobs

His saga is the entrepreneurial creation myth writ large: Steve Jobs cofounded Apple in his parents’ garage in 1976, was ousted in 1985, returned to rescue it from near bankruptcy in 1997, and by the time he died, in October 2011, had built it into the world’s most valuable company. Along the way …

5 Awesome Branded Twitter Plays of 2013

For the second year in a row, Twitter was the clear-cut conversation vehicle of the online world in 2013, and brands were constantly trying to raise …