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4 Tips for Mastering the Art of Persuasion

<i>This article is part of</i> Tools of the Trade<i>, a weekly series in which a variety of experts share actionable tips for achieving fast and effective</i> …

Start A Fire

Content Marketing Mistakes You Should Avoid At All Costs

Shares 1.7K<p>Search Engine Journal’s 2016 annual State of Digital Marketing found that 66% of digital marketers believe that content marketing is the …

Four key content marketing principles

In 2016, 77% of companies planned to increase their content marketing budgets, as revealed by the Econsultancy-Oracle Marketing Cloud Marketing …

Marketing

11 proven digital marketing strategies you're (still) not using

From content marketing to SEO and conversion optimization, contributor Stoney deGeyter lays out key strategies that you can't afford to overlook.

Marketing

HubSpot’s Justin Lee shares some winning content marketing strategies

We’ve all heard of the urban legend where a startup managed to generate millions of dollars through a viral blog post.<p>While such a ridiculously …

3 Social Media Design Tools That Create Stunning Images

Shares 6K<p>Do you want a consistent look for your social media images?<p>Looking for tools that are easy to use?<p>Great-looking graphics are crucial to …

8 online mistakes for marketers to avoid

Social media has been a consistent tactic in marketers’ lives for years.<p>It’s been long enough that we should have a firm grasp on what to do and what …

5 Free Marketing Tools Small Businesses Can't Afford To Ignore

Think that it takes lots of money to market your business effectively? Nope. There are a number of online marketing tools now available to help you attract and sell to more customers without costing you a dime.<p>Here are five of the most effective marketing tools your business should be already using:<p>…

Marketing

How to Develop Charisma | The Art of Manliness

For the last few weeks we’ve been talking about the three components of personal charisma. First we explored the importance of Presence – giving …

Dressing for the Occasion: Your 60 Second Visual Guide | The Art of Manliness

We’ve been talking a lot about hosting a holiday party lately, but what if you’re invited to one as a guest? It can be confusing trying to decipher …

How to Develop Situational Awareness | The Art of Manliness

There’s a scene at the beginning of <i>The Bourne Identity</i> where the film’s protagonist is sitting in a diner, trying to figure out who he is and why he …

Self Defense

Influence, Persuasion, & Personal Presentation: Why to Look Your Best | The Art of Manliness

Are you intentionally making mistakes at work to make yourself look incompetent?<p>Are you purposely sabotaging your presentations?<p>Are you setting …

#Infographic - 21 Simple Ways To Boost Your Content's Viral Potential [Backed By Research]

"<i>When a piece of content goes viral, there’s no magic or luck involved.</i> <i><br>In fact:</i> <i><br>According to new research (by Backlinko), viral content tends to</i> …

Today’s Biggest Content Marketing Challenge (And How to Overcome It)

Despite the fact that overall content marketing adoption, production and budgets have increased significantly since 2010, relatively little progress …

Marketing

5 infographic tools for PR and marketing pros

<i>This article originally appeared on PR Daily in July 2015.</i> <br>The popularity of visual content is increasing, specifically when it comes to videos and …

Infographics

How To Find The Perfect Time To Publish On Social Media: 5 Powerful Tools

The exponential growth of social media platforms like Facebook, Twitter and LinkedIn have dramatically changed the process by which businesses …

6 Instagram Trends Marketers Should Know

Whether it’s new filters, video editing tools or a refreshed design, there’s a lot to keep up to date with on with Instagram. With so many changes …

Marketing