Cassius stories about business deals, strategy and the future of media and entertainment.
BEVEL, the popular Black men’s grooming company founded by Tristan Walker is celebrating its 10th anniversary this year. But according to the 38-year-old entrepreneur, the past decade is only one step of a generational vision for Black men — and Black people altogether — that actually puts faith, family and work at the forefront.
Dennis Rodman’s got a bone to pick with Travis Scott and it’s got everything to do with the giant sportswear company behind them.
Stephen A. Smith‘s hot takes don’t stop at sports, he’s got some fashion opinions too. Despite the popularity of Air Jordans and the classic Jordan 1 silhouette, Smith isn’t feeling the first signature sneaker to bare His Airness’s name.
Like father, like son. Bronny James has followed in his father’s footsteps in hopes of becoming a professional basketball player, and now he’s getting bags too. First, he officially joined the Nike family, and now he’s inked a deal with Beats, which also happens to be the first company LeBron James signed on as an ambassador for way back in 2008.
The partnership introduces a new AR (augmented reality) program via Meta Spark to create the dazzling "The Crown" AR Effect.
