Carley Rosenberg

25 Added | 3 Magazines | 6 Likes | 21 Following | 1 Follower | @carleyr13 | Keep up with Carley Rosenberg on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Carley Rosenberg”

5 Hard Lessons I Learned My First Year As A Startup Founder

Lesson number one: you kno<p>Almost a year ago, to date, I convinced one of my closest friends, Drew Reggie, to quit his job and join me on my entrepreneurship crusade.<p>I had left my job in advertising just a few months prior, and was making a comfortable living as a freelance writer. He was about to …

Entrepreneurship

You'll Never Guess the Cities Where Startups Are Growing Fastest Today

While San Jose and Boston are well-known startup hubs, a few southern and midwestern cities made their way onto this year's list.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>After a slump amid the Great Recession, more and more startups are emerging and entrepreneurship has been on …

Urbanization

Fast-food companies like Wendy's are watching when you're hungry and using a new tactic to get your money

Wendy's knows you get hungry. And sometimes you want to tell your friends just how hungry you are, and that it's time to grab lunch.<p>Wendy's doesn't want to just advertise to you at that moment. It wants to be the way you express all that.<p>The company has partnered with the digital startup Tenor to …

Advertising

11 Companies That Are Going To Revolutionize 2018

This past year has been marked with disruptive innovations that promise to upend almost every single industry. From the rise of Blockchain and Virtual Reality, to the proliferation of voice-enabled assistants, companies across the board are aiming to make daily life more efficient, entertaining and …

Studypool's Microtutoring Is Flipping Education Upside Down: Here's How The Young Visionaries Did It

<b>The Birth of Studypool & Microtutoring</b><p>What were you doing when you were in college? I know I was worrying about whether or not I could get a date and having anxiety about graduating with enough credits. However, some people had bigger things on their mind.<p>For example, CEO Richard Werbe and CTO …

Entrepreneurship

In 3 Words, Nobelist Richard Thaler Shares the Secret of Effective Communication

After 40 years of studying human behavior, Thaler understands how to influence people<p>He's a longtime professor at the University of Chicago. He's been called the father of "behavioral economics," which, according to the <i>Harvard Business Review</i>, "combines insights from psychology, judgment, and …

Richard Thaler

Richard Branson Reveals His Most Valuable Tip For Anyone Who Pitches An Idea

If your pitch cannot pass the ‘Richard Test,’ billionaire entrepreneur Richard Branson isn’t interested in your idea.<p>The Richard Test has two components. First, the pitch must be free of jargon. Second, the pitch must be short enough to fit on a drink coaster. “If your pitch can’t fit on a beer …

Richard Branson

13 Successful People on the Books That Changed Their Lives

Get these on your shelf now.<p>Need a book recommendation for a young, out-of-work, or fledgling wild-card on your Christmas list? Or some words of …

24 Books Successful People Read

People who do great things typically are serious about self-improvement.<p>People who do great things typically are serious about self-improvement, which often is served in the form of a book. Here are two dozen good ones, recommended by founders, executives, and other high achievers.<p>1. Zero to One: …

Exponential Finance Conference

How Casey Neistat Redefined Branding

For years, marketing and branding experts are telling businesses to use storytelling to differentiate themselves. And for years, most companies have …

The quick—but powerful—full-body workout Scarlett Johansson swears by

It’s not easy being an <i>Avenger.</i> Or a Black Widow. Or a mom to a 3-year-old daughter, for that matter. Needless to say, Scarlett Johansson didn’t …

Fitness

8 books to read if you want to succeed in business

The truth is that you can never know enough. There is always more to learn, and there are infinite ways you can grow. Whether you're an ambitious entrepreneur, a rising executive or someone just starting out, you can often find the keys to success in a good book.<p>If you're up for the challenge, …

Self-improvement

What Amazon's Influencer Marketing Program Means for The Entire Marketing Industry

Despite a quiet entrance, Amazon's foray into influencer marketing sent shock waves across the entire marketing industry this past month.<p>Many experts consider this a game changer for the space and a powerful signal that the influencer marketing industry is here to stay. Others note that Amazon's …

Public Relations

Don't Believe Success Comes From Hard Work Alone

Get-it-done grit is necessary but not sufficient to attaining success in life. That which you do must be worthy of your precious time, and that's a determination only you can make.<p>Founder & CEO, Spartan Race, Inc.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Since I was a kid, I’ve …

Nonprofits

The Complete Guide to Facebook Ad Targeting [Infographic]

Facebook ad targeting allows marketers to carefully select an audience. It's a powerful way for Facebook advertisers to hyper-target very specific …

SpaceX’s HR guy addresses tales of overworked engineers and more on Reddit

SpaceX’s engineers are pursuing the high-flying goal of getting people to Mars, and by some accounts, the workload can lead to high levels of stress …

Tips for a 2016 Content Marketing Strategy That Works

Do you often find yourself sitting with your head in your hands, agonizing over your content marketing strategy? We’ve all been there. It’s a long …

Marketing

Periscope in #YearOne: 110 Years Watched Live Daily, 200 Million Broadcasts

One year ago Saturday, Twitter launched Periscope and soon vaulted to the forefront of mobile livestreaming. Battling SXSW sweetheart Meerkat, …

Advertising Industry

Times Are Changing: This Is How You Market to Women

If your marketing plan for women is still focused on the Barbie-days-of-old, you might want to consider taking a page from the sports industry …

Sheryl Sandberg

Pinterest’s Scroll-Activated Video Ads Are Paying Off for L’Oréal and Hershey’s

L'Oréal promoted a new line of makeup on Pinterest last year. Pinterest<p>One year after rolling out Cinematic Pins, Pinterest says its animated video …

Advertising

Watch People Climb Toyota and Saatchi’s Insane RAV4 Rock Wall in Times Square

We're three months into 2016, and it might be the year advertisers redefined the billboard.<p>We've already seen obnoxious, stupid yet fun billboards …

Saatchi & Saatchi

How Revcontent Grew Into A Content Innovation Powerhouse

Revcontent is considered the world’s fastest growing native advertising network. Last month, Revcontent achieved 200 billion content recommendations per month — which is up from 150 billion as of October 2015. Some of Revcontent’s partners include Forbes, Newsweek, Reuters, International Business …

Digital Advertising

Fullscreen, GroupM Team Up For Influencer Marketing Partnership Called Playa - Tubefilter

<b>Fullscreen</b> has seen the power of what it called “influencer marketing,” and it is launching a program to further promote that medium. The digital …

The owner of CNN and TNT wants to transform commercial breaks into 3-minute-long native ads

At the Consumer Electronics Show in Las Vegas this week, Turner is showcasing its "Native Plus" product, which will see it replace some commercial breaks that tend to showcase anywhere between five and 10 different 30-second ads a with 2-to-3-minute-long "native" ad for a single advertiser.<p>Turner …

Advertising