Marcel Butnaru

8 Flips | 1 Magazine | 1 Following | 4 Followers | @butnarumarcel | Keep up with Marcel Butnaru on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Marcel Butnaru”

Ukraine: why what Putin does next could affect us all

The potential ramifications of the Ukraine crisis for the UK economy are very real<p><b>Ukraine crisis: how it could affect Britain</b><p>WHY THE CONFLICT MATTERS TO US<p>Tempting though it is to see Vladimir Putin's muscle–flexing in Ukraine as essentially local macho politics, the potential ramifications for the …

Amazon story wins Business Book of the Year award

5 steps to writing a PR plan

<b>1. Situation analysis</b><p>First, a full assessment of the business and the target markets you want to reach – a clear picture of where your business is …

How You Can Launch Your Products Like This Intrapreneur Pro

<b>In a recent article, Beyond Employee Engagement, I made the case that one intrapreneur can create more value than many engaged employees. Here is one example that proves the point.</b><p>Adam Justice was an IT consultant at Accenture when, in 2009, he decided to take a job at a small family-owned company …

A Business Shouldn't Be A One-Person Show

Entrepreneurs are ambitious people. When we see a problem, we want to be the one to fix it. But it doesn’t always work. To use a baseball analogy, if you’re trying to cover all the bases by yourself, you’re going to give up a lot of runs. Learning how to delegate and build an effective team around …

Four Seasons' Customer Service: Consulting The Systems Behind The Click Of A Hotel Door

Listen sometime (if you’re fortunate enough to have the opportunity) to the click of the door as it closes on a room at a Four Seasons hotel or resort. The click, that little sound you take for granted when you absentmindedly close your hotel room door, is an example of why Four Seasons is Four …

If You Want To Be A Sucessful Entrepreneur, Start Here

Invariably, when I talk to people about why everyone will need to become an entrepreneur–or at the very least master entrepreneurial thought and action—people immediately have questions such as:<p>What specific things will I need to know;<br>• How important are my networking efforts going to be and<br>• How am I …