Berkley Bedell

397 Flips | 4 Magazines | 2 Likes | 5 Following | 25 Followers | @bsbedell | Keep up with Berkley Bedell on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Berkley Bedell”

The Best Canned Wine, Ranked

If the mark of true technological progress is doing away with even the mildest of inconveniences, then canned wine is something like the pinnacle of …

5 Reasons Why Every Small Business Needs a WordPress Website

This is the era where everything is getting digitalized. Along with the offline presence, every business needs to be present online on WWW. If you …

Small Business

The Psychology of Logo Color in How Consumers View Your Brand

Your logo says a lot about your brand. Are you sending the right message?<p>Across the U.S. and around the world, billions are spent each year by …

Infographic: What marketers want on LinkedIn | Articles | Marketing

LinkedIn offers marketers much more than networking opportunities.<p>Among its many features, the social media platform is a hub for communicators to …

Mario Kart 8 Deluxe shows why Nintendo Labo is a must-have

<i>Nintendo Labo</i>‘s Toy-Cons are already capable of some interesting things, but up until now, compatibility has been limited to the software that ships …

ICYMI: The benefits of hot dog water

Dress it up in a fancy package, throw in some questionable health benefits and watch consumers come running. Or so goes the theory behind Hot Dog …

Branding Your Business and Crafting Your Story in the Cannabis Industry

Learn the essentials about getting your business ready for its market debut.<p>Opinions expressed by <i>Green Entrepreneur</i> contributors are their own.<p><i>The following excerpt is from</i> <i>The Staff of Entrepreneur Media, Inc.</i> <i>and</i> <i>Javier Hasse</i><i>’s book</i> Start Your Own Cannabis Business<i>. Buy it now from</i> Amazon | Barnes & …

Cannabis

Infographic: How marketers vary on social media

Is your audience mostly on Facebook or LinkedIn?<p>The answer has a lot to do with whether your organization is a B2B business, selling products and …

Infographic: The 15 biggest challenges for content marketers

Content marketing done well is a big investment.Whether you outsource your writing (or editing) or hire an in-house staff of creators, many moving …

Top 5 Writing Skills Every Professional Writer Should Have

In this digital era, every digital marketer should own incredible content writing skills. It is the one necessary skill which can help you succeed in …

The Best Flowchart Software

We looked for affordable programs with monthly and annual subscriptions. Although there are additional high-end flowcharting programs on the market, …

How wireframes can help you create great user experiences

Whether you’re a Web-designer, a UX designer, or a graphic designer, using an online tool for wireframing and mocking-up concepts can provide a …

How to Determine the ROI of Your Social Media Marketing Strategy

Social media ROI comes down to having a strong understanding of what your goals are, what you plan to do, and what you're looking to get out of it.<p>With more than 50 million businesses owning a Facebook Business Page and 94 percent of B2B organizations relying on LinkedIn for content marketing and …

Social Media

Working From Home Is One of the Hottest Job Skills in America. Here Are 7 Keys to Excelling At It

Working remotely effectively is a red-hot job skill--one that requires practicing the right things. Here are 7 ways to make yourself better at it.<p>The evidence is ample now that working from home is a big productivity boost. The biggest downside--isolation and loneliness--is manageable and employers …

Did the DEA Just Quietly Approve CBD?

Although THC, the psychoactive component in cannabis, is the most prevalent cannabinoid in the recreational form of the plant, strains of …

A discussion on our favorite recent marketing books

We’ve covered a lot of ground on the Marketing Companion podcast over the five years we have been on the air but Tom Webster and I have never …

Building a Better Brand Through Data-Driven Social Visuals

Did you know that immunization could help prevent 36 million deaths and also stop 24 million people from slipping into extreme poverty? Powerful …

People Spend 479 Minutes A Day Consuming Media

It’s no secret that the spread of mobile devices and faster mobile data networks has transformed global media consumption in recent years. The …

What is CBD? The 'miracle' cannabis compound that doesn't get you high

The cannabis-derived chemical is non-psychoactive, and – while federally illegal – has been hailed as a cure for disease<p>In early May, a federal court declined to protect cannabidiol (CBD), a chemical produced by the cannabis plant, from federal law enforcement, despite widespread belief in its …

Cannabis

Infographic: What trends spell success for email marketing?

What is the secret to a successful email marketing campaign?<p>Make it a personal experience.<p>Email marketing continues to be a successful channel for …

Add SEO to the List of Everything Being Transformed by Artificial Intelligence

Search engines are leveraging artificial intelligence to create more relevant responses to search queries.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Understanding SEO is the first rule for being able to optimize your site and its content so that would-be customers can actually …

Artificial Intelligence

The Boy Scouts' New Name Change Is an Epic Fail (And a Giant, Unintentional Gift to the Girl Scouts)

Everything about this says "decision by committee." And it's not a good decision.<p>So much for the Boy Scouts. The 108-year-old Boy Scouts of America organization is making a massive change: renaming its flagship program.<p>It made sense in theory. Since the Boy Scouts are now trying to recruit girls, …

This is what the new Gmail will look like (Update: it's here)

<b>Update (April 25):</b> <i>Google is rolling out the Gmail update to its desktop web interface starting today; to try it, click on the settings button with the gear icon in the top right corner of your inbox, and then click ‘Try the new Gmail.’ To switch back, go to the same menu and select ‘Go back to</i> …

Apps

Unsplash, tech’s favorite stock image site, now has an iOS app

Unsplash, the apparent stock image database of choice for Silicon Valley companies, is launching an iOS app for creators and hobbyists to browse through catalogs of high quality photos to use in a creative project or any other personal use. Today’s launch is Unsplash’s third foray into apps — it …

5 brands so strong they don't need a logo

A strong, memorable, self-contained marque just isn't enough in our increasingly multi-channel world. While logo design remains important, brands …

Learn How to Create Paper Cut Effect with this Photoshop Tutorial

Lidia Lukianova shared a simple but quite awesome Photoshop tutorial. She shows us how to create a beautiful Paper Cut effect using the Pen Tool and …

Mark Zuckerberg Says He Made a 'Huge Mistake' and That Fixing Facebook Will Take Years

In a conference call with reporters, the CEO and founder admits he did not take a broad enough view of Facebook's responsibility in the world.<p>Facebook revealed Wednesday that tens of millions more people might have been exposed in the Cambridge Analytica privacy scandal than previously thought and …

This site guesses exactly who you are based on just 15 questions

Inti de Ceukelaire, the ethical hacker from ‘Oilsjt’ in Belgium, is back again. De Ceukelaire has built a tool that can pretty reliably tell who you are after answering 15 questions on his new site ‘Oilsjt Analytica,’ a cheeky reference to Cambridge Analytica’s recent Facebook scandal.<p>I would say …

Five Ways To Refine Your Marketing Strategy

As the CEO of an ad agency and campaign manager for digital campaigns in various industries, I’ve seen firsthand how marketing a business in the digital era isn’t an easy task. With multiple online platforms for advertising campaigns, it may seem like the biggest decision is which one to choose. …

Marketing

10 Trends That Will Reshape Digital Marketing in 2018 and Beyond

AI will play a critical and ever increasing role in 2018 and beyond and marketers must invest and ride these trends effectively<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>You're reading Entrepreneur India, an international franchise of Entrepreneur Media.<p>Today, digital trends seem …

Marketing