bryan fields

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Marketing

31 Digital Tools Entrepreneurs Say They Can't Live Without

What tools do CEOs actually use every day?<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Today there are too many tools to choose from, which got me wondering, what tools do CEOs actually use every day? What tools could they not live without?<p>I've interviewed over 700 CEOs as part of …

Project Management
Ben Horowitz

Lessons Learned Scaling Airbnb 100X

On my first day at Airbnb, in early 2011, I walked in to see cofounder Joe Gebbia building my desk. I had spent three months slowly convincing the …

Startups

Quartz

website<p>https://qz.com<p>Quartz is a digitally native news outlet for the new global economy.<p>en_US<p>Quartz<p>website<p>Quartz is a digitally native news outlet …

Globalization

The content #marketing strategy you should implement with your #startup: from awareness to loyalty. #GrowthHacking https://t.co/0gCgNSRZFB

How to Navigate Google Analytics Like a Pro (Way Beyond the Basics)

It’s not often that we get this lucky.One of the most powerful analytics tools is right at our fingertips.I’m talking about Google Analytics.It …

Analytics

6 Social Media Trends to Prepare for in 2018 | Inc.com

When it comes to reaching audiences, effectively distributing your content, and building a following around your brand, social media offers a wealth of possibilities. It's where your audiences already live and engage with content, which makes it a convenient platform for brands. Its built-in …

Marketing

Marketing Emails Sent at 4 p.m. have the Highest Open Rate - Small Business Trends

Planning to send your next marketing email? Consider sending it at 4 p.m. Turns out it’s the best time to get a response from your target …

Marketing

Leonard Mlodinow: The Three Laws of Probability

In his book, The Drunkard's Walk, <b>Leonard Mlodinow</b> outlines the three key “laws” of probability.<p>The first law of probability is the most basic of all. …

Obsession with ending poverty is where development is going wrong

Almost all development projects focus on alleviating poverty rather than creating prosperity. This is a fundamental flaw<p>How can we alleviate extreme poverty? It’s the question that underpins the UN sustainable development goals (SDGs), and almost all development projects.<p>Because poverty almost …

Sustainable Development Goals

Is the Default Mode of the Brain to Suffer?

If you’re going to get any sort of science done, an experiment needs a control group: the unaffected, possibly placebo-ed population that didn’t take …

Seven Steps to Help Your Kids Fail

<b>Guest Blog By Andrea Beaty <br>New York Times bestselling author of Rosie Revere, Engineer and Iggy Peck, Architect along with children’s novels, Dorko</b> …

Big Ideas Emerge By Synthesis

That’s David Logan writing in Tribal Leadership.<p>At Farnam Street we try to bring together the big ideas of the world, the mental models, and combine …

Creativity

39 Book Recommendations From Billionaire Charlie Munger that Will Make you Smarter

That quote kickstarted my own reading habits and helps me regularly read over 100 books a year.<p>Charlie Munger is the billionaire business partner of …

Creativity

A Cascade of Sand: Complex Systems in a Complex Time

We live in a world filled with rapid change: governments topple, people rise and fall, and technology has created a connectedness the world has never …

Nobel Prize

Tribal Leadership: The Key To Building Great Teams

Have you ever wondered about internal organization dynamics and why some groups of people (who aren't on the same team) are more successful than …

Ethnology
Analytics

Search is more

I just came around to read the book “The Search” by John Battelle, published in 2005. In addition to being an excellent write up of the history of …

The consumer decision journey

Consumers are moving outside the marketing funnel by changing the way they research and buy products. Here's how marketers should respond to the new …

Customer Experience

Best Web Analytics Tools: Quantitative, Qualitative, Life Saving!

What is the first thing you want when you think about web analytics?<p>Tools!<p>Of course tools. What to do, where to start, what's cool.<p>I was reflecting …

Browsing in privacy mode? Super Cookies can track you anyway | Ars Technica

New technique allows websites to bypass privacy mode unless users take special care.<p>For years, Chrome, Firefox, and virtually all other browsers have …

The History of Augmented Reality (Infographic)

Surprisingly enough, augmented reality has been in the works for several decades before sprouting to what it is today.<p>Augmented Reality (AR) and Virtual Reality (VR) have exploded for $1.1 billion in investment this year and it's still considered the origins of the future of computing. Not only are …

Augmented Reality

Is Your Brand Authentic When Marketing Online?

Disney and Apple Top Study of Global Consumers That Ranked World's Most Authentic Brands<p>Most business owners and marketers are well aware of the major factors that influence the success or failure of online marketing campaigns. Most professionals know that things like presentation, pricing, tone of …

Marketing

Pay What You Want for the Learn Microsoft Office 2016 Training Bundle

Microsoft Office remains the world's most powerful and widely used productivity suite. Right now, you can earn an expert’s understanding of Office …

Software

How to Create a Content Marketing Plan for Snapchat

With more than 100 million engaged users, <b>Snapchat</b> has evolved from emerging network to major player over the last year for brands looking to reach …

Video consumption on Snapchat more than doubled in less than a year

Snapchat may have started out as the ephemeral messaging and photo-sharing app, but a majority of users now consume video there too, according to a report from Bloomberg today.<p>Daily video views on Snapchat have spiked to 10 billion, the report said.<p>That’s up from 8 billion video views on Snapchat …

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