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10 things you should never say when making a presentation

Making a presentation at work can be scary. Some of us fear public speaking more than death. However, like many things in life, giving presentations …

Public Speaking

7 Strategies to Grow Your Facebook Audience

Live video needs to be a part of your social strategy.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>At the beginning of the year, Mark Zuckerberg rocked the marketing world with a series of announcements stating that Facebook is going to usher in a great deal of changes in 2018 and …

Social Media

Advertising in the digital age: why online-first is the future

While internet video continues to grow its coverage, television advertising is losing ground. Young people no longer watch TV as they turn to YouTube, Netflix, and other sources. As such, advertisers are actively transferring budgets from TV to digital sectors.<p>We are going to look into the …

How to Increase Your Visibility on LinkedIn

This specific section of your LinkedIn profile unlocks the keywords needed to make sure potential employers and prospective clients can find you on the platform.<p>If you want to get any meaningful value or traction from LinkedIn, it's critical you start with a profile that's already optimized.<p>(In …

Goodbye Facebook: how publishers can survive and thrive in 2018

Last week, Mark Zuckerberg outlined upcoming algorithmic changes to what Facebook shows you on your Newsfeed.<p>For the average Facebook user, this …

3 Marketing Strategies for Raking in Millions

Without results, working hard is nothing to boast about. Quit putting in more hours and start getting more from the hours you put in now.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Have a minute?<p>Because that may be all it takes to save the life of a startup -- your startup. …

Marketing

2018 Content Marketing Calendar Template + Trends and Predictions You Need to Know

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration.Smart and savvy marketers know the days of …

Marketing

9 Key Questions to Ask an SEO Company Before Hiring It -- or Firing It

Here are the questions to ask your SEO company to will give you a better understanding of its strategy before hiring it (or considering tossing it to the curb).<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Your business is your baby. Whether you own the company or are a marketer …

Google Search

12 Most Common Writing Mistakes You Want to Avoid at All Costs

Nobody expects you to be perfect all the time. However, there are some really glaring writing mistakes that when done repeatedly can seriously undermine your credibility, reputation and personal brand.<p>But many of these mistakes are easy to avoid. For instance, misspelled words, excessive …

Linguistics

19 Experts Explain Why Your Website Isn't Bringing in Customers

There's no shortage of reasons your pages aren't finding their target markets or inspiring visitors to convert.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>They told you to build a website, so you did. They told you'd you get customers if you had a website, but that hasn’t …

Marketing

How I Turned My Side Hustle Into a Career That Earns 10x the Salary of My Day Job

One article changed everything.<p>Ever since I was a kid I've always worked more than one job at a time. Some of my extra jobs were fun little ways to earn a few dollars--like mystery shopping. Others were a way to gain valuable experience that I wasn't getting in my day job--like teaching college …

How You Can Stay Human in a World of Digital Selling

By living the day-to-day life of your clients, you can glean insights that are impossible to see from your side of the aisle.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Anyone who's ever sold a home looks forward to the closing date. Few, however, enjoy handing over thousands of …

Selling

Keyword Research: The foolproof method

Keyword research is only a small part of SEO, but it’s an important one. No SEO strategy is complete without this vital portion of research, and …

Google Analytics

19 Strategies That’ll Help You Become an Influencer

I hesitate to pat myself on the back, but I’m recognized as an influencer in the digital marketing space.But how? Why?Part of my growth as an …

Marketing

7 Sales Techniques That Will Make You Sell More

Coffee is for closers. ☕️ Have you earned yours lately? To make a quota, you need the right sales techniques ... The post 7 Sales Techniques That …

Harvard Business School

8 Free Content Marketing Tools You Should Be Using

With the help of these tools, you'll be on your way to executing a solid plan to engage audiences and build influence -- all without spending an extra penny from your budget.<p>When starting out with a content marketing strategy, it can seem intimidating to go at it alone, especially without tools, …

4 Unconventional Ways to Bring Traffic to Your Site

Following "the road less travelled" by "re-marketing" and turning to micro-influencers can bring more visitors to your site.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Millions of businesses join Facebook, Twitter and Instagram every day for the sole purpose of generating traffic. …

Marketing