Slim Bouslama

6 Flips | 2 Magazines | 1 Like | 3 Following | @bouslama | Keep up with Slim Bouslama on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Slim Bouslama”

Mobile Marketing and the Magic of Push Notifications (Infographic)

If <i>Mad Men</i> took place in 2014, the boardroom talk would have been all about push notifications on your smartphone.<p>Mobile marketing is where the magic is these days, but it’s not enough to have notices of sales and discounts landing in a customer’s inbox. Now, they want those alerts in real time, …

Apps

Springpad 4.0 mashes Pinterest and Evernote into one app

There's a plethora of life-organization, note-keeping apps out there — from the very simple like Google Keep to the endlessly customizable Evernote. Springpad has thus far managed to carve out a niche among these apps by focusing on solid media categorization features, context-awareness, and social …

Google brings real-time NYC subway schedule data to Google Maps

Back in December, the MTA unveiled a new smartphone app that provided up-to-the-minute tracking for seven New York City transit lines. The backend data would also be made available to developers, MTA officials said at the time, and three months later you can now find live schedule info in Google …

Gmail for iOS update lets you swipe between messages

Gmail 2.0 for iOS was a major update bringing a host of much-needed features, but a few basic and fundamental things were left out. Chief among them was the option to move from one email to the next without first returning to your inbox. Fortunately, Google has remedied that problem with Gmail 2.1 …

Sunrise for iPhone update lets you call, text, or email from your calendar

A viable replacement for your iPhone's built-in calendar — if you trust the cloud<p>Dozens of apps have tried and failed to smarten up your calendar using gimmicky third-party integration, auto-completed contact information, and even "related" emails that might not be so related. Sunrise, which …