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How to Create a Social-Media Marketing Plan From Scratch (Infographic)

This story originally appeared on Buffer<p>When I went rock climbing for the first time, I had no idea what I was doing. My friends and I were complete newbies about ropes and rappelling and every other bit of jargon and technique that goes with climbing. We saw others doing it spectacularly well. We …

Make Yourself Immune to Secondhand Stress

<i>HBR STAFF</i><p>Over the past decade, we have learned how our brains are hardwired for emotional contagion. Emotions spread via a wireless network of mirror neurons, which are tiny parts of the brain that allow us to empathize with others and understand what they’re feeling. When you see someone yawn, …

13 Google Search Tricks That Make Life A Whole Lot Easier

You <i>think</i> you know how to Google? You don't know how to Google.<p>Even the most seasoned Googler might not know every tip and trick available with just a few extra keystrokes in the search bar. Consider this your instructions manual for the world's most popular search engine.<p>Define A Word<p><b>The Scenario:</b> …

Stop Overplanning: The Psychology of Why Excessive Goal-Setting Limits Our Happiness and Success

<i>“The job — as well as the plight, and the unexpected joy — of the artist is to embrace uncertainty, to be sharpened and honed by it,”</i> Dani Shapiro wrote in her beautiful meditation on the perils of plans. But while embracing uncertainty may be the cure for our epidemic of anxiety and the root of …

Alan Lightman on Our Yearning for Immortality and Why We Long for Permanence in a Universe of Constant Change

<i>“We suffer from a hallucination, from a false and distorted sensation of our own existence as living organisms,”</i> Alan Watts wrote in contemplating how our ego keeps us separate from the universe. <i>“It is almost banal to say so,”</i> Henry Miller observed, <i>“yet it needs to be stressed continually: all is</i> …

Center for Creative Leadership

Top talents are key for organizational transformation and growth, but have you ever thought about the hidden talent in your organization? …

An Antidote to the Age of Anxiety: Alan Watts on Happiness and How to Live with Presence

<i>“How we spend our days is, of course, how we spend our lives,”</i> Annie Dillard wrote in her timeless reflection on presence over productivity — a timely antidote to the central anxiety of our productivity-obsessed age. Indeed, my own New Year’s resolution has been to stop measuring my days by degree …

How Chipotle transformed itself by upending its approach to management

During a busy lunch rush at a typical Chipotle restaurant, there are 20 steaks on the grill, and workers preparing massive batches of guacamole and seamlessly swapping out pans of ingredients. Compared to most fast-food chains, Chipotle favors human skill over rules, robots, and timers. Every …

Fast Casual

8 Tips For Collaborative Leadership

Today’s corporation exists in an increasingly complex and ever-shifting ocean of change. As a result, leaders need to rely more than ever on the intelligence and resourcefulness of their staff. Collaboration is not a “nice to have” organizational philosophy. It is an essential ingredient for …

Want to Help Make Other People Feel Smart? A Menu of Options

We all want to get along well with other people, and one way to do this is to help people feel good about themselves.<p>If you help make people feel …

How to Avoid Work: A 1949 Guide to Doing What You Love

<i>“There is an ugliness in being paid for work one does not like,”</i> Anaïs Nin wrote in her diary in 1941. Indeed, finding a sense of purpose and doing what makes the heart sing is one of the greatest human aspirations — and yet too many people remain caught in the hamster wheel of unfulfilling work. …

How to Make Your Own Luck

<i>“You are what you settle for,”</i> Janis Joplin admonished in her final interview. <i>“You are ONLY as much as you settle for.”</i> In <b>Maximize Your Potential: Grow Your Expertise, Take Bold Risks & Build an Incredible Career</b> (<i>public library</i>), which comes on the heels of their indispensable guide to mastering …

The Writer’s Technique in Thirteen Theses: Walter Benjamin’s Timeless Advice on Writing

<i>“Write with the door closed, rewrite with the door open,”</i> Stephen King advised. <i>“Do back exercises,”</i> Margaret Atwood suggested. <i>“Know everything about adjectives and punctuation, have moral intelligence,”</i> Susan Sontag counseled. Each accomplished author seems to have a different secret to the craft …

“Tip-of-the-Tongue Syndrome,” Transactive Memory, and How the Internet Is Making Us Smarter

<i>“The dangerous time when mechanical voices, radios, telephones, take the place of human intimacies, and the concept of being in touch with millions brings a greater and greater poverty in intimacy and human vision,”</i> Anaïs Nin wrote in her diary in 1946, decades before the internet as we know it …

David Foster Wallace on Leadership, Illustrated and Read by Debbie Millman

“Leadership” is one of those buzzwords — like “curation” — whose meaning has been forcibly squeezed out of them by regurgitative overuse and relentless overapplication to things that increasingly dilute the essence of the concept the word once used to capture. In a culture that calls pop culture …

How To Create A Social Media Posting Schedule

You know that sticking to a schedule is important for your business.<p>It helps you get things done, and keeps everything running smoothly.<p>The same is …

Social Media Marketing

The Psychology of Trust in Work and Love

<i>“When you trust people to help you, they often do,”</i> Amanda Palmer asserted in her beautiful meditation on the art of asking without shame. But what does it really mean to “trust,” and perhaps more importantly, how can we live with the potential heartbreak that lurks in the gap between “often” and …