Blois Olson

740 Flips | 4 Magazines | 18 Likes | 3 Following | 194 Followers | @bloisolson | Blois founded his first agency at age 26 and built it to be one of the most respected at integrating technology to synchronize corporate reputation and public affairs campaigns in the country. His innovative + strategic thinking is leveraged for clients across the country, including corporations and organizations in health care, technology, energy, telecommunications, real estate, retail and consumer products, food and beverage, + legal affairs. He sold the firm and left the political publishing business in 2008. Since 2008 he served as EVP and Principal at Tunheim. In 2012, he founded Fluence Media in the belief that the silos of marketing and media have crashed. Fluence provides clients with high-level media and communications strategy, data visualization and insights, content creation and distribution, and marketing.

Gallup

Americans are less likely today, than at any time since 2012, to say the federal income taxes they pay are too high. http://on.gallup.com/2H4zxvE …

In Google’s World Cup Newsroom, Everyone’s a Winner…Including Brazil

Brazil’s crushing loss to Germany (7-1!) in the World Cup yesterday was bad–really bad–like, “Let me finish crying into this Coke cup because I can’t face anyone just yet” kind of bad.<p>Though soccer fans around the world were (and still are) hanging their heads in despair, Google is looking on the …

Brazil

What Type of Agency Will Own Social Media Marketing?

Bissell's director of marketing Theresa Junkunc knows how difficult managing social media work can be, particularly when multiple roster shops …

Public Relations

Customers Don’t Want Ads, They Want A Conversation

Marketing is rapidly transforming into a dialogue between buyers and sellers or collaborative marketing. Crowdtap CEO Brandon Evans on the five trends driving the shift.<p>It is becoming clear that the future of social marketing, and marketing in general, will be built around collaboration. Social …

Marketing

Why you shouldn’t care who the CEO is

CHAPEL HILL, N.C. (MarketWatch) — Should you care that Target CEO Gregg Steinhafel resigned yesterday?<p>Investors apparently think so, sending the …

Corporate Culture

CHART OF THE DAY: Who Is Winning The Smartphone Market Share War In China?

This chart comes from Statista, based on data by Hong Kong based research firm Counterpoint. It shows market share for smartphone sellers in China. As you can see, Samsung is currently the biggest, and Apple is in fifth. The Chinese market will be one to watch for the next few years now that the …

Target Is Washington’s Poster Child for Data Breach Debate

Target is quickly becoming the poster child for Washington policymakers anxious to find a solution to curb the growing number of data breaches that …

Advertising Industry

The Healthiest (And Least Healthy) Places In The U.S.

Where you live can determine how long you live. The latest County Health Rankings reveal which places have the best and worst outcomes–like premature death–and rank the health factors that lead to those outcomes.<p>Conversations about health tend to revolve around national statistics. People talk …

Netflix mocks Amazon Prime Air with hilarious 'Drone 2 Home' video

Netflix's not-Qwikster DVD-by-mail business doesn't get the same amount of attention as the company's streaming arm, but as this video (embedded after the break) shows, it still has some imagination. Dug up by <i>Hacking Netflix</i>, the Drone 2 Home demo video imagines Netflix's famous red envelopes being …

Congressional Progressives Want To Know Why Obama Won't Meet With Them

"He has to answer why he has not been able to meet with us," Rep. Keith Ellison told BuzzFeed. "I'm sure he's busy, but he's working on stuff we're also working on."<p>WASHINGTON — Progressives are getting things they want, but the one thing progressives on Capitol Hill really want is to talk to …

The newsonomics of Spotified news subscriptions

The Internet is supposed to be all about unbundling. But in the new digital economy, is there room for new, smarter rebundling?<p>Can you make digital subscriptions sing?<p>In a first-of-its-kind partnership with streaming music leader Spotify, The Times of London has brought a whole new meaning to the …

“If the news is that important, it’ll find me.” But what determines if it’s important? » Nieman Journalism Lab

<b>LINK</b>: www.onthemedia.org ➚ | <b>Posted by</b>: Joshua Benton | February 20, 2014<p>In March 2008, a young(er!) Brian Stelter wrote a piece for The New York Times about how young people get their news online.<p>Nearly six years later, like nearly all old news stories, it’s been mostly forgotten. But in the …

Target Shoppers Shrug Off Massive Credit Card Data Breach

It’s understandable that many consumers were shocked and outraged to learn that the credit card info of tens of millions of Target customers was …

Building a business news aggrefilter

<i>This February 10, Les Echos launches its business news aggrefilter. For the French business media group, this is a way to gain critical working</i> …

Local Motors Welcomes Bre Pettis, CEO of MakerBot, to Board of Directors

PHOENIX–(BUSINESS WIRE)–February 11, 2014–<p>Local Motors, Inc. today announced that Bre Pettis, CEO of MakerBot, has joined its Board of Directors, effective January 30, 2014.<p>Local Motors Rally Fighter wearing custom-designed MakerBot Racing vinyl wrap, and featuring parts 3D-printed using a MakerBot …

Will Conde Nast's Domino Magazine Be The Media Model Of The Future?

For many years Conde Nast has been one of the biggest names in home and lifestyle magazine publishing. Their <i>domino</i> title, launched in 2005, was the first magazine to “democratize decorating.” It featured designs people could relate to and afford instead of $50,000 couches and antique silver trays …

The 3-D Printing Tech You’ll Actually Use

Some people are artists. Some people are engineers. They are rarely the same person. That’s where the startup Matter.io comes in. And they want to make everyone’s Valentine’s Day 3-D-ier than ever.<p>There are plenty of artists with ideas for new products. And there are plenty of engineers who know …

Lost in Space

Marc Andreessen talks about the evolution of the news business and why he is optimistic

Everyone seems to have an opinion about what’s wrong with the news business — whether it’s the best of times or the worst of times for journalism, …

GoPro might have the best brand content around

When it comes to filming yourself skiing or skateboarding or base jumping or driving race cars — pretty much doing anything you’d want to capture …

Extreme Sports

Minnesota Orchestra Can Claim Both Best and Worst of 2013

NEW YORK (TheStreet) -- The 2013 Grammy-nominated Minnesota Orchestra's ongoing contract dispute between its musicians and board continues to amaze, …

The Music Returns in Minnesota—Now What?

And so, the Minnesota Orchestra lockout has finally come to an end. I’m just as surprised as everyone else is: with George Mitchell, the distinguished negotiator, and Osmo Vänskä, the orchestra’s renowned music director, having left town, and with the orchestra musicians progressing with their own …

Schafer: Punch Pizza is happy with slow, steady growth

A land rush is starting in fast-casual pizza, and the two owners of Punch Pizza have already come up with a very shrewd plan for what they need to do …

Minneapolis-Saint Paul

Punch Pizza owners react to president's speech

Pizza

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Latest Videos

Heinz Goes With Banging Bottles And Squeezing Mishaps In Super Bowl Spot

https://www.youtube.com/watch?v=AAhkswKitQg<p>The ritual of tapping the bottom of a glass bottle of Heinz is age-old. While the effort involved in getting the red sauce to glob on your plate is the stuff of nostalgia it’s squeezable counterpart has its own particular idiosyncrasy: squeeze too hard and …

Researchers Report Exact Timeline Of Massive Target Data Breach

Following yesterday’s identification by Brian Krebs of the exact malware used in last year’s Target personal data breach, the research lab at Seculert analyzed a sample of the malware and describes the attack as having two distinct stages, a characteristic of what it terms an “advanced threat.” …

Chobani Intends To Win The 'Yogurt Wars' With Its Super Bowl Campaign

The ad has yet to be released, but we got some new information on it from a Chobani representative and the brand's head of marketing.<p>In the commercial, Mother Nature is represented by a "discerning bear" who just woke up from hibernation. He wanders into a supermarket, but instead of eating …

This is Your Brain on Content Marketing

<b>[Editor’s note: Happy Holidays! This week, the editorial team at Content Marketing Institute wanted to share some of the best content marketing blog</b> …