Blake Samic

64 Added | 1 Magazine | 5 Followers | @blakesamic | Product at @Shoutlet. Passions include product design, startups, music, & travel. Let's talk about it.

Twitter Promoted-Account Ads for Mobile Go Mainstream

Here comes another reason for Twitter to boast about its potential for mobile ad dollars.The microblogging company announced on Monday that it would …

Mobile Devices

This Map Shows The Battle Between The World's Biggest Social Networks

<b>This map from Morgan Stanley is a fantastic insta-snapshot of the world's biggest social networks: how many users they have, where they're dominant, and how fast they're growing or shrinking</b>.<p>The only thing it's kind of missing are the new messaging platforms, like SnapChat, which theoretically pose …

Morgan Stanley

Tumblr Releases 2nd Mobile Ad Unit: Sponsored Trending Blogs

Today, Tumblr released their second mobile ad unit, “Sponsored Trending Blogs.” With this latest feature, brands can now easily grab users’ attention …

Facebook Plays Favorites With Autoplay Video Feature

Experimenting with new ways to display video in the News Feed, Facebook is also apparently playing favorites in deciding what content gets enhanced …

AdTech

Twitter adds more ad targeting capabilities: OS, device, and WiFi

Advertisers using Twitter to connect with potential customers can now target with even more fine-grained accuracy, thanks to three new updates that Twitter announced today.<p>“Now all advertisers can segment audiences on iOS and Android by operating system version, specific device, and WiFi …

Facebook Now Reaches More Young People Each Day Than The 4 Biggest TV Networks Combined

Here's another chart from the FUTURE OF DIGITAL deck we presented at Business Insider's IGNITION conference this week.<p>The chart shows the staggering reach and influence of Facebook, especially among young people.<p>Specifically, the chart shows the "daily reach" of Facebook compared to the four big …

Henry Blodget

Facebook Vaults Ahead of Google Maps to Finish 2012 as #1 U.S. Mobile App

January 23, 2013<p>With another interesting year in digital media in the books, we can now begin our retrospective view of what happened in 2012 in …

Twitter Is Testing A Mobile Ad Product That Will Give Facebook A Huge Headache

Twitter declined to comment.<p>The product will likely compete directly with Facebook's "mobile app install ads," which have been cited by Facebook COO Sheryl Sandberg as one of Facebook's more successful ad formats. Sources have repeatedly told us that return on investment for Facebook's mobile app …

Apps

What is Instagram’s next big thing? Messaging, perhaps

Advertisement<p>8 Comments<p>Credit: photo: (c) Pinar Ozger<p>Instagram, known as a visual communication platform, is looking for way to expand its appeal to …

Twitter's New Product Offers TV Audiences, TV Ads Not Included

For going on a year, Twitter's pitch to big brands and their agencies has centered on the power of promoted tweets as a complement to a TV buy. But a …

How Snapchat Plans To Make Money

Predictably, the cat-calls and howls of indignation began.<p>Snapchat and its investors were obviously delusional idiots, Twitter pundits agreed. And arrogant! How else could they pass on a crazy offer from a "desperate" Facebook? Snapchat doesn't even have <i>revenue</i>. Even a <i>one</i> billion dollar offer for a …

Venture Capital

Twitter Removes Option To Let Users Get DMs From Any Follower

Last month, Twitter quietly rolled out a new feature to give users the choice to receive private messages from any of their followers, but that option has now been removed.<p>A checkbox to opt in to the feature was previously found under the account settings, but it is no longer there. This means …

Pinterest Will Launch a Travel Channel to Push Users from Inspiration to Booking

Pinterest will soon launch a section devoted to trip inspiration and planning, Skift has learned from multiple sources.<p>The visual sharing site will …

Justin Bieber-Backed “Shots Of Me” Launches Selfie Sharing App

Sunsets? Landscapes? Latte art? Look back at your old photos and you’ll notice they’re boring unless there’s a human face in them. Now think about teens on social media. Immaturity fuels bullying and drama-filled comment reels. So RockLive has taken funding from Justin Bieber to solve these …

Twitter Announces Custom Timelines For Hashtags Or Topics On Tweetdeck, Launching API Too

Twitter will let you create custom timelines based on topics, hashtags and more from Tweetdeck, it announced today. Twitter is also providing an API to allow developers to build this functionality into their products.<p>This will allow people to create powerful streams of information out of Twitter’s …

The New Myspace Is Already Laying Off 5% Of Its Workforce

The company is laying off 5% of its workforce, it confirmed to Business Insider.<p>Myspace would not say how many employees this affects but we know it has 284 employees on LinkedIn.<p>The site, which is backed by singer Justin Timberlake, was relaunched in January. In June it embarked on a $20 million …

Justin Timberlake

8 Surprising New Instagram Statistics to Get the Most out of the Picture Social Network

While just a little over turning 3 years old, Instagram has made huge strides in social media. With <b>over 150 million users on the platform, 16 billion</b> …

YouTube Starts Rolling Out Its New Commenting System Based On Google+

In September, YouTube announced that it would soon roll out a new commenting system powered by Google+. After testing it on channel discussion tabs for a few weeks, it’s now starting to roll it out to all videos on the site.<p>Given the size of YouTube, this roll-out will start this week, but it will …

Over 5% Of Instagram Ad Views Have Led To Likes, Signaling Big Potential

Instagram ads are off to a strong start. CEO Kevin Systrom said about the early ads that “Over 5% of the impression led to Likes on these ads that we’ve run. That’s pretty tremendous considering most of the ads we see on the internet we ignore.”<p>At the GigaOm Roadmap conference Systrom also said …

How Are Retailers Using Mobile in the Changing Path to Purchase?

Digital has complicated the path to purchase. The orderly progression from discovery to consideration to purchase to loyalty is now more of a tangle …

eCommerce

Pinterest Hires San Francisco Chronicle President Joanne Bradford to Lead Advertiser and Media Partnerships (Updated)

If Pinterest’s recent advertising test with “promoted pins” wasn’t a clear enough sign that it’s ready to generate some revenue, its latest hire …

Nimble Adds Rapportive-Like Contact Widgets To Its Social CRM Platform

Social contact relationship management service Nimble is expanding its offering today, releasing new updates that imports contact data from more sources. Starting today, users can take advantage of Contact Widgets that integrate with Gmail, Hootsuite, Microsoft Outlook and Office 365. The company …

Google Launches Helpouts, Paid Video Chats With Experts To Address Whatever Is Bothering You Right Now

Helpouts, Google’s fusion of Google+ Hangouts, Google Wallet, and its identity tools is now live. A ‘Helpout’ is a Hangout-like video chat, but instead of speaking with a friend, you are connected to a purported expert in whatever it is that you need help with. The tagline that Google has come up …

Google+ Has 540M Active Users, 1.5B Photos Uploaded Weekly

At a Google+ event in San Francisco, Google’s VP of Engineering Vic Gundotra took the stage to discuss the promise of the company’s social network. But before it began to talk about its future, Gundotra decided to share more about where it’s going now.<p>Now two years old, the social network has seen …

An open letter to Forrester (about Facebook ads)

Today, respected research and advisory firm Forrester dumped on Facebook, saying that it is failing marketers. The real problem, however, is actually that Forrester is failing its customers.<p>This comes right before Facebook’s quarterly earnings report tomorrow, of course.<p>“Facebook creates less …

Facebook Tests Software to Track Your Cursor on Screen

By<p>Steve Rosenbush<p>Steve Rosenbush<p>The Wall Street Journal<p>Biography<p>@Steve_Rosenbush<p>ciojournal<p>steven.rosenbush@wsj.com<p>Facebook is testing technology that would greatly expand the scope of data that it collects about its users, the head of the company’s analytics group said Tuesday.<p>The social network …

Can Google dominate live video with Hangouts on Air?

A big push to encroach on incumbents like Livestream and Ustream<p>Today, Google is announcing a big stack of features for Hangouts on Air, a grab bag of upgrades and improvements that theoretically add up to more than the sum of their parts. Hangouts on Air, which allows individuals and small groups …