Belmiro N. João

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Machine Learning Can Help B2B Firms Learn More About Their Customers

Much of the strategic focus in the digital economy thus far has revolved around getting better insights into consumers. B2C firms have been the leaders in customer analytics initiatives. E-commerce, mobile commerce, and social media platforms have enabled businesses to better sculpt marketing and …

Machine Learning

Is “Murder by Machine Learning” the New “Death by PowerPoint”?

Software doesn’t always end up being the productivity panacea that it promises to be. As its victims know all too well, “death by PowerPoint,” the poor use of the presentation software, sucks the life and energy out of far too many meetings. And audit after enterprise audit reveals spreadsheets …

Machine Learning

How the Data That Internet Companies Collect Can Be Used for the Public Good

A new year has arrived, along with the usual air of optimism. Yet the 21st century is already shaping up to be a challenging one. From climate change to terrorism, the difficulties confronting policy makers are unprecedented in their variety, but also in their complexity. Our existing policy tool …

Big Data

SD Times news digest: BlackBerry’s Jarvis, MicroStrategy’s data connectors, and Go support in AWS Lambda

BlackBerry is releasing a new cybersecurity software solution. BlackBerry CEO and Executive Chairman and CEO, John Chen, presented BlackBerry Jarvis …

How Manufacturers and Distributors Can Accelerate Revenue with AI and Predictive Analytics

For any large B2B company, maximizing customer lifetime value is critical. That’s because it costs 5x as much to secure a new customer than it does …

Big Data

Microsoft Excel — The Possibilities With Power Query (#Investing)

The More I Learn, The More It Impresses<p>A few years ago, my professional life required staying on top of various industries, public company filings, …

Investing

Balanced Scorecards in Power BI | Microsoft Power BI Blog | Microsoft Power BI

By Greg Koehler, Program Manager at Microsoft<p>“IMAGINE ENTERING THE COCKPIT of a modern jet airplane and seeing only a single instrument there.”<br>―</b> …

Power BI Developer community January update | Microsoft Power BI Blog | Microsoft Power BI

Hi everyone, after a short break for the holidays we are back with the latest updates for Power BI Developer community. Don’t forget to check out the …

RigNet acquires predictive analytics company

RigNet (NASDAQ:RNET) acquires real-time predictive analytics company Intelie Soluções em Informática SA. No financial terms were disclosed.<p>Intelie’s …

Intermediate Tableau guide for data science, business intelligence pros

We use cookies on Analytics Vidhya websites to deliver our services, analyze web traffic, and improve your experience on the site. By using Analytics …

How to know if Your Content Marketing is Ineffective

Your content marketing takes too much time…It’s not producing the results you want…Is it time to give up?As someone who relies on content marketing …

With new in-memory analytics engine, Tableau looks to supercharge data visualization

Tableau Software Inc. said today it has managed to jack up the speed at which enterprises can visualize important data for decision-makers. This …

Segmentation Models Are Outdated: How to Update Your Marketing Segmentation Practices

The 2016 US presidential election is perhaps the biggest and most public failure of segmentation models in recent memory. Most models not only …

How ML and AI will transform business intelligence and analytics

​Machine learning and artificial intelligence advances in five areas will ease data prep, discovery, analysis, prediction, and data-driven decision …

Big Data

Using Data Science to Grow Your Business: 3 Key Areas to Consider

Data science can have incredible benefits for your business but it’s important to understand that it’s a solution to a problem, not a way to find the …

This year, become a Very Table Genius

Let’s start the new year with a bang.Excel Tables were introduced more than a decade ago, but a lot of people don’t know them or under utilize them.</i> …

Databases

How to unlock the true potential of your business with Big Data Democratization?

Data is growing by leaps and bounds, and it is driving this new world of digital transformation. In each Nano seconds, individuals as well as …

Big Data

This Is What We All Get Wrong About Data in Business

Stop throwing away your data!<p>Data is the new social media. What do I mean by this? Back when companies were first jumping on the social media bandwagon, every entrepreneur was obsessed with creating Facebook pages and Twitter accounts for their business. What these entrepreneurs didn't understand …

Marketing

Por que o ‘machine learning’ será a tecnologia mais importante em 2018

O aprendizado de máquina (<i>machine learning</i>) será uma tecnologia definidora de 2018, fazendo mais para mudar a forma como vivemos e trabalhamos que …

How Machine Learning Can Help Identify Cyber Vulnerabilities

People are undoubtedly your company’s most valuable asset. But if you ask cybersecurity experts if they share that sentiment, most would tell you that people are your biggest liability.<p>Historically, no matter how much money an organization spends on cybersecurity, there is typically one problem …

Why Hospitals Need Better Data Science

Airlines are arguably more operationally complex, asset-intensive, and regulated than hospitals, yet the best performers are doing a better job by far than most hospitals at keeping costs low and make a decent profit while delivering what their customers expect. Southwest Airlines, for example, has …

Data Warehousing

How to Spot a Machine Learning Opportunity, Even If You Aren’t a Data Scientist

Artificial intelligence is no longer just a niche subfield of computer science. Tech giants have been using AI for years: Machine learning algorithms power Amazon product recommendations, Google Maps, and the content that Facebook, Instagram, and Twitter display in social media feeds. But William …

Machine Learning

Cisco Just Bought This Machine Learning Startup

Cisco is adding some machine-learning muscle to complement its big acquisition of AppDynamics in the spring.<p>The networking giant said Thursday that …

How Pop Artist Shelita Burke Uses Data Science And Blockchain To Her Advantage

While some artists view their careers with a sort of “If you build it, they will come” mentality, pop singer-songwriter Shelita Burke definitely doesn’t. As a data scientist and cryptologist, she has a very deliberate, almost scientific approach to reaching fans. And she likens releasing and …

Is Learning 'How To Code' Still Worth It For Millennials?

I’m starting up to solve a problem I care deeply about…. Should I learn how to code to build out a prototype? Should I outsource development initially? Should I study computer science? These are questions that every first-time entrepreneur asks. Back in 2014, my vehement answer in an article called …

Machine Learning

3 Ways Companies Are Building a Business Around AI

There is no argument about whether artificial intelligence (AI) is coming. It is here, in automobiles, smartphones, aircraft, and much else. Not least in the online search abilities, speech and translation features, and image recognition technology of my employer, Alphabet.<p>The question now moves to …

Customer Service

Email and Calendar Data Are Helping Firms Understand How Employees Work

Using data science to predict how people in companies are changing may sound futuristic. As we wrote recently, change management remains one of the few areas largely untouched by the data-driven revolution. But while we may never convert change management into a “hard science,” some firms are …

Big Data

A Survey of 3,000 Executives Reveals How Businesses Succeed with AI

The buzz over artificial intelligence (AI) has grown loud enough to penetrate the C-suites of organizations around the world, and for good reason. Investment in AI is growing and is increasingly coming from organizations outside the tech space. And AI success stories are becoming more numerous and …

Innovation

Keeping Track Of All These Voice Assistants Is Becoming A Problem

As the Siri and Alexa clones add up, all their different skill sets and ways of talking could turn consumers off.<p>Even for a casual observer of the tech industry, it’s easy to see that digital assistants such as Amazon’s Alexa, Apple’s Siri, Google’s Assistant, Microsoft’s Cortana, and Samsung’s …

Smart Speaker

When AI Becomes the New Face of Your Brand

In the world of marketing, brand anthropomorphism can be a powerful mechanism for connecting with consumers. It’s the tactic of giving brand symbols people-like characteristics: Think of Tony the Tiger and the Michelin Man. Today some companies are taking brand anthropomorphism to a whole new level …

Chatbots