Ben Howden

57 Added | 3 Magazines | 5 Likes | 18 Following | 8 Followers | @bhowden | CMO | Lighthouse.io

What is the most sensible SaaS sales team structure when beginning to scale?

At the end of the day you have to solve for two things:• <b>A plan that gives the reps a living, fair wage</b>; <i>and</i>• <b><br>A plan that you know and feel is accretive</b> …

SaaS

How to make serious money off a SaaStr Annual sponsorship

Here at SaaStr, we’ve always encouraged SaaS founders to get out and do the demo days, get the Dreamforce booth, and spend time in the field. We’ve …

San Francisco

6 SaaS Metric Frameworks & Benchmarks To Know Before Fundraising

The majority of SaaS Investors uses the same metric frameworks and benchmarks to quickly assess the fundamentals of a SaaS company. This is why it …

Product Management

What I Learned from David Skok’s Interview on SaaStr

There is always more to learn in the world of SaaS, and David Skok’s interview on SaaStr was full of practical and actionable information. SaaS is …

3 business metrics SaaS leaders must master (and stop arguing about)

<i>Presented by Klipfolio</i><p>Over the years, I’ve had the honor of listening to and learning from many smart business leaders. I’ve even been fortunate enough to participate in a few of their conversations.<p>But while there are many worthwhile conversations happening in the SaaS (Software as a Service) …

5 ways beacons are transforming the enterprise

David Chao Contributor<p>David Chao is the co-founder and general partner of DCM.<p>More posts by this contributor:<p>An investor’s journey to embracing marijuana legalization<p>Bluetooth beacons are proven technology. So why isn’t anyone using them effectively?<p>Sure, companies are using them. Google uses …

Internet of Things

The Go-to-Market Approach Startups Need to Adopt

It’s estimated that 100,000 technology startups reach the basic funding stage every year. Angel investors (including friends and family members) help about half of these companies with their initial development. Fewer than 10% (about 4,000) are then able to show enough promise to actually receive a …

Startups

Bluetooth 5 will be announced next week with four times the range and double the speed

The next version of the Bluetooth standard is called Bluetooth 5, and will be formally announced next week, Bluetooth Special Interest Group executive director Mark Powell has revealed. Bluetooth 5 is expected to be a significant upgrade over the current version of the wireless standard, offering …

Bluetooth

12 Powerful Habits To Steal from Ultra-Successful People

I am very curious about habits, behavior psychology and how it all affects success. For over two years, I have been experimenting with my routines, …

Motivation

The rise of APIs

Matt Murphy Contributor<p>Matt Murphy is a managing director of Menlo Ventures, a seed to growth venture capital firm. Matt focuses on multi-stage investments across cloud infrastructure and AI-first SaaS applications.<p>More posts by this contributor:<p>2017 will be a strong year for venture capital<br>• 10 …

Microservices

Sell stories, not tech: 8 steps for pitching a hard-to-describe startup

<i>This article is part of DBA, a series on Mashable about running a business that features insights from leaders in entrepreneurship, venture capital</i> …

Melbourne revealing its smart ambitions

Melbourne leaders revealed plans to become a smart city, in preparation for a population boom over the next 35 years and climate change-related issues affecting the Australia city.<p>The city will use initiatives adopted by other smart cities and host a public forum, called Melbourne Conversations, …

Internet of Things

The smart marketing strategies behind Slack's extreme growth

File "less pointless emails" under "things every employee wishes for." Take that, and add "no more waiting around for a response" (and the …

What Makes An Industry Cloud Leader?

Gordon Ritter Contributor<p>Gordon Ritter is the co-founder and general partner of Emergence Capital.<p>Over the last several years at Emergence Capital we have seen an exciting new set of companies emerge that offer cloud solutions within a specific industry vertical — collectively known as “industry …

Customers

2016 Will Be The Year Of The Sales Stack

Falon Fatemi Contributor<p>Falon Fatemi is founder and CEO of Node.<p>More posts by this contributor:<p>The Future Of The Web Is All About Context<p>Rebecca Hinds Contributor<p>Selling is a competitive sport, and quota-seeking salespeople are the athletes of that sport: They are scored and compared, there are …

Outsourcing
Bluetooth

Beacons are harder to deploy than you think

One of the most intriguing technologies of 2013 was Apple's iBeacons protocol in iOS 7, for Bluetooth Low Energy-based transponders known as beacons. …

Airport Beacons Coming: 61% at Check-in, 57% Boarding, 40% Bag Claim

Airline travelers may be among the first to see the Internet of Things in end-to-end action as they pass through major airports.<p>Global spending on …

Enterprise SaaS Marketplace AppDirect Raises $140M Series E Round Led By J.P. Morgan

AppDirect makes it easier for enterprises to buy cloud services from the likes of Box, Google, Symantec and others (and serves as a kind of referral service for these businesses). The company today announced that it has raised a $140 million funding round led by J.P. Morgan. All of the company’s …

Venture Capital

Retailers See Benefits from Beacons

Though retailers have been quicker than other firms to implement internet of things (IoT) devices and applications, beacons are still somewhat rare. …

Customer Experience

Setting The Right Valuation For A Competitive Series A Round

Aaron Holiday Contributor<p>Aaron Holiday is co-founder of 645 Ventures and managing entrepreneurial officer at Cornell Tech.<p>More posts by this contributor:<p>Software And Data Are Disrupting Venture Capital Firms<p>Founders are often puzzled by how VCs derive valuations for competitive Series A rounds. A …

Venture Capital

Software For The Full-Stack Era

Maxwell Wessel Contributor<p>Maxwell Wessel is a VC at Sapphire Ventures.<p>More posts by this contributor:<p>Building A Framework For Sustainability<br>• Two Lies And A Truth About “The Bubble”<p>Roy Ng Contributor<p>Roy Ng is COO of Twilio.<p>The history of software is dominated by companies that automated how the …

Innovation

How side projects saved our startup

We had no money.<p>We changed our business model and had 3 months worth of cash left to turn things around. If we didn’t we were toast. Done.<p>We needed …

I Tried Facebook's Virtual-Reality Headset — It's Going To Change Everything

A couple of weeks ago, I tried the latest prototype from Oculus, the virtual-reality company Facebook bought for $2 billion earlier this year.<p>Here's a picture of what it looks like when you're wearing it. The man wearing the device is my boss, Henry Blodget:<p>It's very hard to describe what it's like …

Virtual Reality

5 smartphone innovations coming in 2015

Think that brand-new smartphone in your pocket is pretty cool? In just a few short months it’ll be officially obsolete. In early 2015, the first …

Apple's iBeacon Technology Brings New Possibilities for Location-Based Gaming

Apple's iBeacons have a lot of potential for inclusion in location-based games, according to The Tap Lab CEO Dave Bisceglia, who spoke to <i>Re/code</i> in an interview. Currently, iOS game developers who want to incorporate location into gameplay are limited to determining location via Apple's internal …