Bhola Prasad

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Zeef Pulls In $1.55M For Its Crowdsourced Link Directory

European startup Zeef has closed a $1.55 million Series A funding round to grow its crowdsourced content curation platform. We first came across the company exhibiting at TechCrunch’s startup alley back in September 2013.<p>Zeef has previously raised around $830,000 in total in FFF and seed funding. …

What Can Solar Companies Do To Woo Homeowners In A Booming Solar Market?

The U.S. residential solar market grew the fastest in 2013 and will likely outshine the other market segments again in 2014, according to a report released Wednesday.<p>Home solar installations jumped about 60% by adding 792 megawatts last year, said the report by GTM Research and the Solar Energy …

Five Lessons Refinery29 Can Teach You To Be The Next $100M Startup

If you’re not a millennial woman interested in fashion or lifestyle content, you probably don’t read Refinery29. It’s okay–the company knows that. What Refinery29′s good at is reaching those of us who are– 8.5 million readers each month, many checking the site multiple times a day.<p>Those loyal …

What You Need to Know About Managing Retail Inventory

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>In the fifth edition of his book</i> Retail in Detail<i>, retail business owner and consultant Ronald L. Bond offers small-business owners an updated, no-nonsense guide to the world of retailing. In this edited excerpt, the author explains what</i> …

10 Common Google AdWords Mistakes You Need to Stop Making -- Now

This story originally appeared on KISSmetrics<p>Internet marketers know that using Google AdWords is an excellent way to drive traffic to their sites. Since it can be expensive if not handled correctly, the trick is to manage campaigns to get the highest return on investment.<p>A poorly managed campaign …

10 Terms You Must Know Before Raising Startup Capital

There are a lot of ways to get tripped up while building a company. Failing to understand financial jargon shouldn’t be one of them.<p>It’s not that investors and venture capitalists are evil or anything. It’s just that their interests don’t perfectly align with those of entrepreneurs. You want to …

4 Online Tools to Build and Streamline Your Business | Inc.com

I’ve chosen four firms--of the thousands--that represent a cross-section of online tools to help make running your emerging business more efficient. Think about how you’re allocating your capital and whether you’re getting the return you need. You may find one of these will help you streamline a …

3 Ways to Make Online Sales More Enticing

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Most retail businesses tend to hold sales around the same time -- Black Friday, President’s Day, Valentine’s Day, Mother’s Day, Father’s Day -- the list goes on. But it's hard to stand out in a crowded marketplace and be heard, especially …

Nail Your Next Pitch In 60 Seconds

That’s all the time you need to get to yes. Really.<p>“No one wants to go out mid-sentence.” –Johnny Depp<p>And, as Johnny would surely agree, no one wants investors to nod off mid-sentence.<p>Investors have seen hundreds of pitches. They’ve been there, heard that. They decide in a couple minutes, max, …

4 Ways to Turn Social-Media Fans Into Raving, Loyal Customers

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>It's nice when companies see fans and customers responding positively to their products and messaging over social media. But figuring out how to convert all that positive energy into an effective sales and marketing strategy can be tough …

Nike: Most Innovative Company | Fast Company

During the 2016 Olympics, Nike put female athletes in the spotlight in its popular "Unlimited" ad campaign—and it promoted diversity in its own business. In 2016, the majority of the company’s employees were minorities, and women made up 48% of its global workforce.<p>The company is also a pioneer in …

How to Build a Website: 4 Tools to Try | Inc.com

There is no excuse for this one.<p>Recently, a survey by a marketing company called Yodel found that 52 percent of small businesses still do not have a website. (They interviewed a sample size of about 300 companies.) On top of that, 56 percent of businesses surveyed also do not use any means to …

Here's What You Should Know About Peer-To-Peer Lending, The Hottest New Investing Trend

The two biggest players in game, Lending Club and Prosper saw 195% growth over the year ending in June 30, generating more than $1.5 billion in loans.<p>The timing is no coincidence. In the wake of the financial crisis, the same lenders that once rolled out the red carpet for subprime borrowers …

The One Word That Will Help You Close More Sales

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>There's a very simple one-word question missed by almost all sales people: "Why?"<p>The "why" will identify your prospective customers' dominant motives. Once you do that, you will almost always make the sale.<p>People buy things only to solve …

Taking on the Big Guys: How a Small Company Is Competing With YouTube

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>It's a gutsy move to start a business in a territory dominated by a behemoth like YouTube. But New York City-based Shelby.tv co-founders Reece Pacheco and Dan Spinosa have carved out a growing niche for themselves against a seemingly …

How to Protect Your Business Idea Without a Patent

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>It's natural to fear that your idea might be stolen. But you can't turn your vision into reality without the help of others. Sooner or later, you're going to want to ask an industry expert to evaluate your product or service. You're going …

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FORTUNE — <b>Dear Annie:</b> Your recent article mentioning the Peter Principle — which dictates that people tend to get promoted beyond their level of competence — caught my eye because I’m a little worried that it might apply to me. I’m 29 and just got moved up to a job where I’m now managing my team of …

How to Name Your Startup

<i>This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and</i> …

Want to Raise Prices? Tell a Better Story | Inc.com

As a business owner, you probably believe that quality is what drives consumers to buy your product. Certainly, superior execution and customer service go a long way toward making your business a success.<p>But when it comes to charging money for your product, customers will pay more for one thing: A …

27 Business Leaders Name Their Favorite Books Ever

Many of them cite books — whether strategy guides or novels — that inspired them or changed the way they think.

25 Entrepreneurs To Follow On Twitter

The arduous experience of entrepreneurship often makes founders a fount of business advice. From billionaire Richard Branson to Garrett Camp, co-founder of transport startup Uber, both established and up-and-coming entrepreneurs have tips to share through their Twitter feeds.<p>Branson regularly …