bheims

52 Flips | 9 Magazines | 28 Likes | 5 Following | 2 Followers | @bheims | Keep up with bheims on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “bheims”

Micro-influencers are Changing Marketing for the Better

<b>Micro-influencers can improve the impact of your brand’s influencer marketing strategy. Many conventional influencers are willing to promote any</b> …

9 Inspiring Quotes From One of the Most Anticipated Leadership Books Ever Published

Marshall Goldsmith, Simon Sinek, Stephen M.R. Covey, Brené Brown and the rest are featured in this important, new book release.<p>Hailed by its publisher as "the most comprehensive and wide-ranging guide on the subject of servant leadership ever produced," the newly-released <i>Servant Leadership in</i> …

Leadership

Why Silicon Valley billionaires are prepping for the apocalypse in New Zealand

How an extreme libertarian tract predicting the collapse of liberal democracies – written by Jacob Rees-Mogg’s father – inspired the likes of Peter Thiel to buy up property across the Pacific<p>If you’re interested in the end of the world, you’re interested in New Zealand. If you’re interested in how …

Silicon Valley

How Leo Burnett Uses Its Instagram to Show a Day in the Life of Employees

Agencies use their Instagram accounts in dozens of different ways, often giving the feed over to employees to curate themselves. Leo Burnett Chicago …

Advertising Industry

What Working In A Dark Office May Do To Your Brain

“Dim lights are producing dimwits,” remarks one researcher studying the connection between light and mental acuity.<p>Working in an office with a lot of natural light doesn’t just make you more productive on the job and help you sleep better at night–it may also be vital to your intelligence. A new …

The Brain

Why is health care so damn expensive?

Never has there been more talk of innovation and yet more disappointment in the future than in the health care industry. AngelList shows almost a thousand startups just in the digital health space alone, and VCs invested $3.5 billion in digital health startups in just the first half of 2017 …

10 Instagram Automation Tools to Build a Massive Following

Instagram has immense power to make or break brands and influencers. For example, Halo Top Creamery increased online sales by 2,500 percent after …

Social Media

This Entrepreneur's Secret for Going From Bartender to 7-Figures a Year

Instead trying to get hordes of customers, he focused on getting a few who pay top dollar.<p>9 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Let’s say you run a business, or you’re an entrepreneur, or simply a freelancer. You offer a service, a great one, and you want to make a …

Marketing

Warren Buffett: Healthcare Is the Real Problem for American Business

When Warren Buffett was asked Saturday about the American Health Care Act (or AHCA), taxes seemed the likely topic of discussion. After all, President Trump has signaled that the AHCA is the first salvo in a broader tax strategy designed to make American businesses more competitive. (And Warren …

Adobe Has Developed Color Transfer Technology

Adobe's software bundle is something almost every artist or creative professional in the visual art industries uses. We can't really go without it, …

Five Easy Ways To Calm Your Nerves Five Minutes Before Your Job Interview

You can shake your anxiety and get into the right headspace, even when you’re pressed for time.<p>Let’s face it—no one likes to be judged. But like it or not, that is exactly what a job interview is: a judgment zone. It’s also your chance to show that you’re the right person for the job, but if you’re …

Employment

How To Change Your Life In Just 10 Minutes Per Day

We’ll Even Have Time To Spare<p>Two weeks ago, someone on Quora asked me: What 10 minute daily activity would sharpen my mind over a year?<p>I know <i>exactly</i> …

Productivity

20 Beliefs You Will Gradually Let Go of Over the Next 20 Years

<i>The afternoon always understands what the morning never even suspected.</i>Everyone tells a story about themselves inside their own head.Every day. All …

The Best Place to Camp in Each of the 50 States

Ready, set, camp.<p>Numerous studies have found benefits to spending time in the outdoors: better concentration, elevated mood, even faster healing and …

Camping

Brands Will Be Less 'Branded' In 2017

It’s the marketing equivalent of spending an hour getting yourself to look like you just rolled out of bed. You know — that casual, tousled …

How to Get the Media Hooked On Your Company

With everyone's products vying for media attention, here's how to get them interested in your company.<p>6 min read<p>This story originally appeared on PR Newswire's Small Business PR Toolkit<p>We all know that having a solid marketing plan is critical to successfully launching whatever you’re promoting – …

Public Relations

The Reality Behind Photos of National Park Landmarks

After our first visit to Yosemite National Park, my girlfriend and I have made it our goal to try to visit as many National Parks as possible. It’s …

National Parks

This investment bank presentation breaks down the complicated digital ad industry in 2016

After demystifying the multi-billion digital marketing industry in a presentation last year, the investment bank LUMA Partners has just released its annual State of Digital Marketing presentation.<p>This year it covers LUMA's views on the market, five industry trends — including the rise of artificial …

Three Ways to Fix Obamacare

It has long been clear that many of the health-insurance companies offering policies through the public exchanges set up under the Affordable Care Act of 2010 were losing money. Some big operators, including Aetna, Humana, and United Health Care, have withdrawn from a number of the exchanges, and …

Digital video ads are most effective in the morning

Online video advertising seems to be most impactful in the hours between 3 a.m. and 12 p.m., according to a new study from cross-platform video advertising firm YuMe.<p>The study, which surveyed over 10,000 US respondents from a nationally representative online panel, measured ad receptivity and …

Microsoft opens pre-orders for HoloLens Development Edition

Microsoft has opened pre-orders for the developer edition of its HoloLens augmented reality headset. A webpage allowing developers secure a headset …

Microsoft HoloLens: Hands-on with our mixed reality future

We try out the Hololens, Microsoft's mixed reality answer to virtual reality.<p>As Facebook, Google, Sony, Samsung and others invest heavily in virtual …

Google is launching click-to-message ads on Google Search

Messaging can be a very effective tool for generating leads and turning them into sales as more and more people choose this method to communicate …

Here's How You Can Up Your Click Through Rate (INFOGRAPHIC) - Small Business Trends

It’s easy to overlook your organic click-through rates on Google. After all, you’ve probably been lulled into believing over most of your marketing …

Small Business

5 VR and AR Startups Ready for Explosive Growth

Snapchat set off a flurry of chatter among the technology classes this autumn with the leaked news that the social-media company appears to be preparing a push into virtual-reality hardware.<p>Much of the talk in the mass media, however, missed an important point: Virtual reality and augmented …

ITALIAN STYLE, UNBELIEVABLE PRICES

Not heard of Distinctify? Well it’s a concept to challenge the perception that high-design and high quality have to be synonymous with eye-wateringly …

10 Austin startups feeding the food industry

Startups have popped up in almost every industry as creative individuals seek out solutions to enhance our quality of life. Food is no different. …

Dog Food

Large CPGs are under attack by startups… and consumers are winning

Tien Tzuo Contributor<p>Tien Tzuo is the CEO of Zuora.<p>More posts by this contributor:<p>Why newspaper subscriptions are on the rise<br>• To compete with Amazon, Walmart should cut itself in half<p>Consumer packaged goods are big business — valued at more than $2 trillion — with much of that market share dominated …