Bhavya Khurana

6 Flips | 1 Magazine | @bhavya987 | Keep up with Bhavya Khurana on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Bhavya Khurana”

"Brand Loyalty" cartoon | Marketoonist

Brand loyalty can be pretty fickle. Marketers often overestimate the motivations of their brand loyalists and how prominent their brands are in their …

A Futurist Looks at the Future of Marketing

Digital marketing is evolving as fast as any other medium on our tablets, smartphones, Google Glass and beyond. To learn about what the future may bring to this marketing genre, we reached out to Gerd Leonhard, an author, strategic advisor, CEO of TheFuturesAgency, and someone whom <i>The Wall Street</i> …

Marketing & Sales

April 2018 – Government agencies that are unclear on what matters most to their customers risk wasting time and resources on the things that...<p>April …

Don't Be Fooled: Social-Media Consumers Aren't in a Relationship With You

The huge clouds of hype around social customer relationships may have led you to buy into the idea that your customer is desperate to begin a …

Seducing Moving Targets: Four Rules for Luxury Brand Mobile Content Marketing

The essence of any coveted brand is the story it conveys. The effective generational articulation of heritage, craftsmanship, and creative innovation …

Best Kept Secret

• <b>Author:</b> Jeffrey Archer<p><b>International bestselling author Jeffrey Archer’s mesmerizing saga of the Clifton and Barrington families continues.</b><p>London, 1945. Who shall inherit the Barrington family fortune? The vote in the House of Lords has ended in a tie. The Lord Chancellor’s deciding vote will cast a …