Bernhard Jaeger

256 Flips | 3 Magazines | 52 Likes | 25 Following | 27 Followers | @bernhardjaeger | Passionate about Strategy&Innovations, (Digital) Marketing and Marketing Technology. My goal is to contribute to generation of value and revenue.

How Twitter Made The Tech World's Most Unlikely Comeback

A bird emerges from the ashes.<p><b>Two years ago</b>, people were writing eulogies for Twitter.<p>Rudderless and without product direction, the company was losing users and advertisers, and seemed unable to contain a metastasizing trolling crisis that was destroying its credibility. Employees left by the …

Social Media

Why People Lose Motivation — and What Managers Can Do to Help

At some point, every leader has dealt with a person — or, worse, a group of people — who has lost motivation. It’s frustrating, isn’t it? As much as we’ve been there ourselves, sometimes it’s hard to sympathize with others who are disengaged from work and unproductive as a result. Sometimes, we …

Framing

The Best Mentors Ask These 8 Questions

An essential part of being a good mentor is asking the right questions. Here’s a cheat sheet to get you started.<p>It’s hard to deny that good mentors are important. The best workplaces have formal programs to develop mentoring relationships. LinkedIn has even launched a feature to help you find one. …

Leadership

Can You Be a Great Leader Without Technical Expertise?

There is a broad assumption in society and in education that the skills you need to be a leader are more or less transferable. If you can inspire and motivate people in one arena, you should be able to apply those skills to do the same in another venue.<p>But recent research is rightly challenging …

Leadership

The Shift From 4G to 5G Will Change Just About Everything

Telecom experts are going so far as to herald the arrival of 5G as the advent of the fourth industrial revolution. There are an ever-expanding number …

Internet of Things

Kommentar: Digitalisierung ist unmenschlich

<b>Digitalisierung bedeutet auch Zerstörung von Gewohntem. Doch wir Menschen tun uns schwer mit Veränderungen, vor allem mit großen. Je stärker die</b> …

Das Rennen um unsere Mobilität: Wer zerstört Mercedes?

<b>Elektroautos sind das Zukunftsthema schlechthin, wenn es um unsere Mobilität geht. BASIC thinking-Kolumnist Guido Augustin fragt sich: Wo kommen die</b> …

What Is the Dunning-Kruger Effect?

The Dunning-Kruger effect is a type of cognitive bias in which people believe that they are smarter and more capable than they really are. …

Psychology

Die Blockchain streift den Kapuzenpulli ab

Während vor Spekulation mit Digitalwährungen gewarnt wird, versuchen viele Unternehmen - auch außerhalb der Finanzwelt - die Technologie dahinter für …

How to Beat Distractions and Skyrocket Your Productivity

Why do we get distracted? Is it just boredom and tiredness, or is there something more important behind checking social media, watching funny videos, …

‘Blockchain’ is meaningless

‘You keep using that word. I do not think it means what you think it means’<p>Bitcoin, Ethereum, and other cryptocurrencies have entered the mainstream discourse, but they’ve also been joined by a concept that is widely circulated, but poorly understood: “the blockchain” or just “blockchain.” The idea …

Blockchain

Progressive Web Apps: Was soll das eigentlich sein?

<b>Normalerweise werden Apps als native Anwendung zum Download im Play Store angeboten. Bei den sogenannten Progressive Web Apps ist aber keine</b> …

Why Do So Many Managers Forget They’re Human Beings?

In our assessments, surveys, and interviews of over a thousand leaders, many comments stood out, but one in particular was especially powerful and thought-provoking. “Leadership today,” Javier Pladevall, CEO of Volkswagen Audi Retail in Spain, told us, “is about unlearning management and relearning …

Leadership

Yes, You Can Make Office Politics Less Toxic

I once served on the board of a nonprofit with a group of men and women I deeply admired. Board meetings were an uninterrupted joy. Even lengthy conference calls were opportunities for spontaneous sharing, personal connection, and productive problem-solving. It was Camelot. Until it wasn’t.<p>As the …

Leadership

Suspended – Medium

How Coca-Cola, Netflix, and Amazon Learn from Failure

Why, all of a sudden, are so many successful business leaders urging their companies and colleagues to make more mistakes and embrace more failures?<p>In May, right after he became CEO of Coca-Cola Co., James Quincey called upon rank-and-file managers to get beyond the fear of failure that had dogged …

Jeff Bezos

THE CHATBOT MONETIZATION REPORT: Sizing the market, key strategies, and how to navigate the chatbot opportunity

Improving artificial intelligence (AI) technology and the proliferation of messaging apps — which enable users and businesses to interact through a variety of mediums, including text, voice, image, video, and file sharing — are fueling the popularity of chatbots.<p>These software programs use …

Good Strategy Execution Requires Balancing 4 Tensions

Putting strategy into practice is notoriously difficult. In our experience, the primary obstacle to strategy execution is a failure to balance the inherent tensions that characterize any major execution effort. Successful strategy execution calls for skillful orchestration of sometimes opposing …

Management

7 Digital Marketing Trends You Can't Afford to Ignore

I would have written you a shorter letter but I didn’t have the time.<p>This quote attributed to many different sources sums up what we are now facing …

What Everyone Gets Wrong About Change Management

Corporate transformations still have a miserable success rate, even though scholars and consultants have significantly improved our understanding of how they work. Studies consistently report that about three-quarters of change efforts flop—either they fail to deliver the anticipated benefits or …

Management

We Asked Men and Women to Wear Sensors at Work. They Act the Same but Are Treated Very Differently

Gender equality remains frustratingly elusive. Women are underrepresented in the C-suite, receive lower salaries, and are less likely to receive a critical first promotion to manager than men. Numerous causes have been suggested, but one argument that persists points to differences in men and …

Human Resources

To Be a Great Leader, You Have to Learn How to Delegate Well

One of the most difficult transitions for leaders to make is the shift from <i>doing</i> to <i>leading</i>. As a new manager you can get away with holding on to work. Peers and bosses may even admire your willingness to keep “rolling up your sleeves” to execute tactical assignments. But as your responsibilities …

Management

Manage Your Stress by Monitoring Your Body’s Reactions to It

Jack is well-known in his company for delivering growth through high-performing, cross-functional teams. Where others get stuck in silos, he fosters innovation through collaboration. But these days, when you exit the elevator on his floor, you sense fear wafting through the halls. He’s nine months …

Mindfulness

Lights Out: 7 night-time rituals that will make you happy and more productive

Everybody talks about morning rituals to get the day started right. (Even I have.) But <i>ending</i> the day right can be even more important. Why?<p>Because …

What being yourself at work is telling you

Often, at work I have been stuck between being candid — revealing my true self, and refraining from doing so. Though the buzz word in the corporate …

Faceted Classification

Whiteboard Session: How to Get Up to Speed in Your New Leadership Role

Whiteboards

This Powerful Mantra Will Help You Navigate Any Emotionally Charged Conflict

A true story of how one innovator in government resolved seemingly insurmountable emotionally charged conflicts regarding change, and how you too can lead with heart and creativity<p>One day, back in 2000, I was chatting with Ken Wiesner, about creativity, leadership and change in organizations. At …

Customer Service

If You Want to Be Happy at Work, Have a Life Outside of It

We spend most of our adult waking hours working. Half of Americans continue to work when they reach their mid-sixties, and, according to a 2015 Gallup survey, full-time American employees work an average of 47 hours a week. If you’re keeping track at home, that’s six days’ worth of hours packed …

Happiness

10 Pro Tips for Creating The Perfect Whiteboard Animation Video

Are you familiar with whiteboard animation videos?<p>If not, this is a process in which <b>a story is told using drawings on a whiteboard</b>. The artist draws …

Alexa kriegt sie alle

Sie steckt in Waschmaschinen, im Staubsauger und in Autos: Amazons virtuelle Assistentin Alexa ist der Star auf der Messe CES. Sie soll den …