Lucie Dombrovská

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What Crisis? — 58% of Small Businesses Will Invest More in Facebook Marketing

The latest round of privacy scandals at Facebook might have been enough to crush a lesser company, but not this social media giant — at least not …

62 Percent of Small Business Owners Say Facebook Ads Don't Work. Here's Why Experts Disagree.

Are Facebook ads ineffective, or is the problem user error?<p>In January 2017, Small Business Trends released the results of a survey of over 2,600 small-business owners, revealing that 62 percent of them believe Facebook ads are ineffective. With complaints of little-to-no ROI, these entrepreneurs …

5 Ways to use social media monitoring to generate qualified leads

Do you want to generate more qualified leads with social media marketing? Social media has proven itself time and time again as an amazingly …

Social Media

The Brian Carter Group – Helping Great People Make Their Companies Even Greater

76% Use Mobile To Shop For Digital Products

Consumers continue to buy in stores, but that hasn’t put a dent in online shopping, both by PC and mobile devices.<p>However, consumers tend to …

Fire Up the Chat Bots, as Facebook’s Messenger Platform Is Now Open for Standard Messaging

Facebook’s Messenger Platform is now open for standard messaging, with business and developers having a 24-hour window to respond to messages …

Inside Forbes’ lean approach to creating stories for social media

With social platforms sending only a piddling amount of revenue back to publishers, some media companies are rethinking the idea of hiring costly …

10 Social Media Mistakes That Are Killing Your Business

As important as it is to be on top of the latest new social media trends, it’s also equally important to be constantly cleansing your social media strategy from consistent mistakes. When you’re so “in the trenches” in your plan, it’s hard to notice the simple, but harmful mistakes your business …

Social Media

How to find which advertisers have your contact info on Facebook

For those active on social media, it can be unsettling to think about how many brands and third-party companies have information about you. Now …