Benjamin Evans

53 Flips | 16 Magazines | 21 Likes | 5 Following | 24 Followers | @benjaminevans | Keep up with Benjamin Evans on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “ Benjamin Evans”

The Physics of Doing an Ollie on a Skateboard, or, the Science of Why I Can't Skate

Skateboarding is hard.<p>When I was about 10, I broke my first skateboard by riding it into a ditch. A decade later, in college, I broke another …

The Graphic History Of Sex On Screen

Since the dawn of film, we’ve shot nudity and sex. But only recently has it become art.<p>There’s an old saying in the film industry: What’s the difference between art and porn? Porn has better lighting. Nowhere is the connection between the two more apparent than in the below infographic by Fandor, …

​This Language Learning Method Ensures You Never Forget What You Learn

We all like the idea of learning a new language, but the time and effort involved can be off-putting. Gabriel Wyner, who wrote our previous post on …

Design Presentations like a Science Fair for Better Interactions

Meetings and presentations can be a waste of time if they aren't handled well. Designer Michael Dearing suggests taking inspiration from science …

Public Speaking

Set Urgency-Based Rules to Streamline How People Get In Touch

Inundated with calls, texts, IMs and emails, entrepreneur Cyrus Stoller has set up rules for communicating with him, based on how urgently you need …

Communicate

Research Shows How Much a Three Second Distraction Can Derail Your Work

We all hate working with distractions, but new research from Michigan State University shows just how bad distractions can be—even if they only take …

Michigan State University

How To Improve Any Service By Simplifying It

In their new book, Simple, Siegel + Gale’s Alan Siegel and Irene Etzkorn argue that simplicity is the new luxury.<p><i>Editor’s note: The following is an excerpt from</i> Simple: Conquering the Crisis of Complexity <i>by Alan Siegel and Irene Etzkorn.</i><p><i>“Making the simple complicated is commonplace; making the</i> …

20 Fittest Foods

5 Money-Saving Tools for the Cheap Traveler

Summer isn't just the season of love — it's also the season of travel. If you're planning a getaway in the next few months, either large-scale or …

How to Make Smoked Ribs on a Gas Grill | The Art of Manliness

<i>Editor’s Note: This is a guest post from Jeff Mcintyre.</i><p>Learning basic cooking skills was not a priority for me while growing up. The transition from …

Kickstarting: Big Philosophical Ideas Reduced To Simple Shapes

Graphic designer Genís Carreras, whose minimalist philosophy posters went viral online in 2011, is back with more “Philographics” and wants you to Kickstart his book.<p>If there’s anything that refuses to be condensed or simplified solely on the basis of mass distribution it’s philosophy. So when …

Posters

Kickstarting: A Headband That Measures Your Mental Focus

Melon explores an interesting new frontier of the quantified self: your noggin’.<p>Does checking Twitter during the workday really leave you scatterbrained? Could taking up meditation help you tune out the noise and focus better? Melon, a stylish EEG headband and elegant companion app, is one of the …

Witness the Power of A/B Testing, with Optimizely's Dan Siroker [Video]

A/B testing – running simultaneous tests of different versions of a website or app on random sections of an audience to see which performs the best – is one of the most important processes that developers can go through. It challenges your assumptions and can have a major impact on your bottom line.<p>…

Tim Ferriss Shares How to Master Any Skill by Deconstructing It

Tim Ferriss, the guy behind The 4 Hour Work Week, The 4 Hour Body and The 4 Hour Chef, took the stage at TNW Conference in Amsterdam to discuss how you can master almost any skill through the process of deconstructing it.<p>In case you haven’t heard of Ferriss, he has essentially turned himself into a …

Visually Blog How to Go Viral, Every Time | Visually Blog

Everyone wants their content to go viral. It’s the holy grail of marketing. It can turn companies and product into the talk of the town, even if they …

Marketing

How to Create Viral Content That Generates 2,500 Visitors Per Day

“I never self promote,” says Neetzan Zimmerman, Editor in Chief of Gawker.<p>Yet Zimmerman has created lots of viral content over the past three years. …

Marketing

The 8 Keys To Success For Facebook Marketing - Jeffbullas's Blog

Facebook has now passed 500 million users and it is a social media platform that cannot be ignored. Many companies are struggling with their efforts …

How To Make A Video Go Viral — Based On The Variables In This Algorithm

The Dollar Shave Club is now a legendary example. The company, which sells $1 razors, made a low-budget video that went so viral it crashed the company's website almost immediately after its released. Currently with more than 9.6 million views, the ad's deadpan humor put the company on the map and …

How catchy works: The 3 factors that make things go viral

What do a $100 Philly cheese steak, the Movember movement and Rebecca Black's universally panned <i>Friday</i> video have in common?<p>The answer: They're all highly contagious. Whether we love them or loathe them, certain ideas, products, stories and YouTube videos become viral sensations as people just …

How BuzzFeed Makes Everything Go Viral

Three words: emotional, social, shareable. Hey, you can do that, too.<p>If all companies are brands and all brands are publishers and all publishers live on their shareability, we all need to know as much as we can about how to get the share.<p>So when BuzzFeed cofounder Jonah Peretti, the dean of …

Upworthy says we’ve been doing viral all wrong: serious stuff is more shareable than LOL cats

Tonight, Upworthy will mark its first birthday with a party hosted at the New York apartment of Chris Hughes, the Facebook co-founder and now owner …

Want your campaign to go viral? Here's how

From the classroom to the boardroom, there are very few aspects of life that don't include an element of social media.<p>The ability of social channels to generate buzz around brands and connect companies with their audiences is well understood. But what can often appear more challenging, or a bit of …

What Does It Take to Make a Video Go Viral? New Media Guru Gives Us Inside Scoop

When you see the viral videos like those crazy stunts by daredevils swinging in a canyon, insane slingshot weapons and countless others, you might wonder if — and how — these people are making a career out of it? With so many individuals maintaining a regular presence on the video-sharing site, it …

One Secret to BuzzFeed's Viral Success: Buying Ads

This article is from the archive of our partner .<p>There is no question that BuzzFeed and its founder Jonah Peretti are good at marketing. Pondering …

40 million people can't be wrong -- The secrets of viral | Schaefer Marketing Solutions: We Help Businesses {grow}

40 million people can’t be wrong — The secrets of viral<p><i>By Kerry Gorgone, {grow} Contributing Columnist</i><p>One of the standout sessions at SXSW …

Why Does Kindness Go Viral?

The headlines are ablaze with dirty laundry, from celebrity smackdowns to front-page predictions of economic apocalypse. Science channels trumpet environmental doom and gloom and reality shows focus on the bad luck and misery of their unfortunate "stars." We can't seem to get enough of this …

It Takes a Lot of Coughing to Go Viral -- How I Reached My First 1,000 Twitter Followers

<b>Virality is the Holy Grail of Both Corporate and Personal Social Media</b><p>We all want to fashion that one perfect tweet or post that will circumnavigate the globe in minutes or days, and will boost our number of followers and “klout” score to the stratosphere. We want to build our brand and reputation. …

Why Some Things Go Viral And Others Don't

Want to know why things go viral? Why some products get more word of mouth? Let me tell you a secret. It's not luck.<p>Viral has been seen as marketing's Holy Grail. From the Harlem Shake to the Rutgers basketball coach abusing his players, hardly a week goes by without some video or news story going …

Here's What's Behind A Viral Video Hit

Brendan Gahan recently joined Fullscreen, an independent YouTube multichannel network, as VP of brand strategy. He’s the former director of<p>social media at creative agency Mekanism and was one of Forbes’ 30 Under 30 in Marketing & Advertising.<p>I caught up with him recently and asked him to share his …