ben barth

33 Added | 6 Magazines | 30 Likes | 5 Following | 27 Followers | @benbarth | blogger , community manager and trend lover

Real Marsha Wright (@marshawright) | Twitter

Pinned Tweet<p>Don't sabotage yourself????Be #<b>Brave</b> SPECIAL VIDEO FROM MARSHA #<b>ThinkBIGSundayWithMarsha</b> NO #<b>fear</b> #<b>positivity</b>pic.twitter.com/yJ1OWtG395<p>25 …

Real-Time Content Marketing: What is It?

Real-time marketing isn’t new. It has been around for as long as I can remember. My earliest memory of real-time marketing is the Amul ( Indian Dairy …

Digital Marketing

Balancing the Art and Science of Content Marketing (Infographic)

This story originally appeared on KISSmetrics<p>If you could split marketing into two philosophies, one would entail the art of marketing while the other would entail the science of marketing.<p>The art of marketing is all the right-brained creativity that goes into a marketing program. These marketers …

How Big Data Is Driving Content Marketing Strategies

If there’s one thing that totally freaks out regular folks, it’s the idea of big data. Here are companies that you regularly go to for, say, yogurt, …

The 9 Essential Elements of any Content Marketing Strategy

According to a study by Content Marketing Institute and MarketingProfs, only 38% of B2B companies think their content marketing is effective. The …

5 Steps to Revising Your Content Marketing Strategy to Attract and Retain Future Customers - Copyblogger

This is not a how-to post; this is a how-to-think post.<p>What troubles me about the majority of current content creation activities from companies is …

Marketing

10 Ways to Succeed with Mobile Content Marketing

There is a seismic shift in media.<p>The old guard is ignoring it and new upstarts are embracing it. The eyeball domination that made TV “the” media for …

Marketing

7 Must-Have Tools to Become an Effective Content Writer

Writing is an activity that demands a lot of time, effort, and ideas. Every writer has their own shortcomings when it comes to content composition. …

15 Vital Tools for the Content Creator’s Arsenal

Every writer knows the feeling. You sit down to work on a project and … nothing. Nada. Zip. Your deadline is approaching and your page is blank. You …

Infographics

Make The Best Of Your Writing Talent With These Top Content Creation Tools

In the tech world in 2017, several trends emerged as signals amid the noise, signifying much larger changes to come.<p>As we noted in last year’s More …

SAP SE

Content Marketing Strategies You Can Steal

This story appears in the December 2014 issue of <i>Entrepreneur</i>. Subscribe »<p>What’s the profile of a modern, best-in-class content marketer? By <i>modern</i> I mean someone who is using new tools and resources (social media, video and data) in concert with traditional marketing programs. And by <i>best in class</i> I …

Marketing

9 Must-Have Features for Social Media Software

Share<p>Social media managers wear a lot of hats: marketer, customer service representative, campaign manager, videographer… the list goes on.<p>What if …

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