ben barth

33 Flips | 6 Magazines | 30 Likes | 6 Following | 27 Followers | @benbarth | blogger , community manager and trend lover

Real Marsha Wright® | Brand Influencer (@marshawright) | Twitter

Pinned Tweet<p>I've partnered with major & startup brands to help give them EXPOSURE TOP 5 #<b>SociaMedia</b> #<b>Influencer</b> with 50M views/mo CEO of …

Real-Time Content Marketing: What is It?

Real-time marketing isn’t new. It has been around for as long as I can remember. My earliest memory of real-time marketing is the Amul ( Indian Dairy …

Marketing

Balancing the Art and Science of Content Marketing (Infographic)

This story originally appeared on KISSmetrics<p>If you could split marketing into two philosophies, one would entail the art of marketing while the other would entail the science of marketing.<p>The art of marketing is all the right-brained creativity that goes into a marketing program. These marketers …

Marketing

How Big Data Is Driving Content Marketing Strategies

If there’s one thing that totally freaks out regular folks, it’s the idea of big data. Here are companies that you regularly go to for, say, yogurt, …

Marketing

The 9 Essential Elements of any Content Marketing Strategy

According to a study by Content Marketing Institute and MarketingProfs, only 38% of B2B companies think their content marketing is effective. The …

5 Steps to Revising Your Content Marketing Strategy to Attract and Retain Future Customers - Copyblogger

This is not a how-to post; this is a how-to-think post.<p>What troubles me about the majority of current content creation activities from companies is …

10 Ways to Succeed with Mobile Content Marketing

There is a seismic shift in media.<p>The old guard is ignoring it and new upstarts are embracing it. The eyeball domination that made TV “the” media for …

How to Market Your Startup in Different Parts of the World

These 10 countries offer some of the most alluring business climates in the world. If you want to market to them, take into account their special potential, as well as their pitfalls.<p>As a business grows, it's natural to want to expand its customer base beyond certain geographic boundaries. This can …

7 Must-Have Tools to Become an Effective Content Writer

Writing is an activity that demands a lot of time, effort, and ideas. Every writer has their own shortcomings when it comes to content composition. …

15 Vital Tools for the Content Creator’s Arsenal

10 Blogging Lessons Learned at Affiliate Summit East<p>Published<p>1 day ago<p>on<p>July 29, 2018<p>The Blogging Big Dawgs chatted about how to blog for business at …

Content Marketing Strategies You Can Steal

This story appears in the December 2014 issue of <i>Entrepreneur</i>. Subscribe »<p>What’s the profile of a modern, best-in-class content marketer? By <i>modern</i> I mean someone who is using new tools and resources (social media, video and data) in concert with traditional marketing programs. And by <i>best in class</i> I …

Marketing

9 Must-Have Features for Social Media Software

February 9, 2017<p>Share<p>Social media managers wear a lot of hats: marketer, customer service representative, campaign manager, videographer… the list …

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Connect Content Strategy to the Customer Journey

The success (or failure) of today’s customer journey is based on the holistic customer experience. And, thanks to digital, the modern consumer is in …

30+ Awesome Blogging Guides, Tips and Resources

Those getting started or already active in blogging will discover how to: grow blog traffic, make content more valuable to readers, increase blogging …

Why “It’s Just Business” is Not a Philosophy, and Personal Connections are Key in Social Media Marketing

We’ve all heard it before at one time or another. “It’s just business.” Profit and loss, dollars and cents. “It’s not personal”. In reality, nothing …

SMM Tips For Bloggers: Taking Your Social Media To The Next Level

Social media numbers count.<p>If you are a blogger looking to make a name and work with bigger brands, but your Google Analytics is not where you want …

Social Media

How to Use UTM Parameters to Track Social Media Success

April 4, 2017<p>Share<p>Measuring the return on investment (ROI) of social is still the biggest challenge for social media marketers in North America, …

What's Your Trick For Beating Writer's Block?

I hear handstands get the blood flowing to your brain.

Be Intentional about Your Content & SEO Goals or Face Certain Failure - Whiteboard Friday

Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're going to chat about being intentional about the content …

How to Become the Content Innovator In Your Organization

You’re likely well aware of the potential benefits of implementing an inclusive content marketing strategy. You’ve seen how it can transform a brand, …

Four content trends defined to set up your content strategy

Which strategy do you follow regarding content marketing? In order to define the right content strategy for your organization, it is essential to …

10 Stats That Will Impact Your 2015 Content Strategy

One of the biggest advantages of online marketing in a tight, competitive market is a company’s ability to quickly produce and distribute relevant, …

Marketing

The REAL key to success when it comes to blogging

Ok, we have talked plenty about how to get traffic to your blog site. We have talked about how to choose topics based on what the market is …

Gun Rights

7.5 Secret Steps To Winning At Blogging

In early 2013, I had a call with a writer named Jeff Haden. A few weeks before our call, Jeff had written an article about being "likeable." I had …