Barry Kriha

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Teens are becoming adults later than they used to

Teens are growing up more slowly than they did two decades ago, and today's 18-year-olds act like the 15-year-olds of the 1990s, per a new study. …

How to become an omni-channel, data-driven retailer

In today’s digital age where customers are as likely to buy a product from an e-commerce website as from a brick and mortar store, delivering a seamless and value-adding shopping experience has become more important than ever before. The multiple shopping channels available to customers and the …

Big Data

The Six Best YouTube Channels For Marketers

Staying on top of marketing trends is essential. You already know that marketing conferences are a great way to stay connected to changes in the industry, but new changes are happening every day. You can turn to YouTube to keep yourself informed and inspired. We’ve compiled a list of the best …

Marketing

Watch 6,000 Years of Urbanization in 3 Minutes

Max Galka at Metrocosm has taken the most comprehensive dataset on cities and made it come alive in a new video.<p>Last week, I wrote about new research spearheaded by Yale University that, for the first time ever, mapped urban settlements from 3700 B.C. to 2000 A.D. Now, Max Galka at Metrocosm has …

Professional Sports Get Makeover From Big Data

Sports teams, investors, and fans take their sports very seriously. They would do anything to up their game. Big data in the sports industry has been …

Innovate Or Perish: Longtime Business Models Are Failing, Say Retail And Brand CEOs

Antiquated marketing and brand-development models are hobbling retail and consumer products companies, chipping away at sales, earnings and market share. And brands’ efforts to adapt to the disruptions reshaping the retail and consumer products landscape have largely flopped.<p>That’s what a survey of …

Just How Much Does Google Know About You? Follow These Steps to Find Out

In exchange for freely using Google’s various services — from the search page and YouTube to Gmail, Drive and Maps — Internet users implicitly allow Google to store and share their compiled information to third parties whether they like it or not.<p>Some of the information Google stores is given …

4 Key Findings from AdWords Audits

7 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>In the last two years, we audited over 2,000 AdWords accounts at Disruptive Advertising.<p>After looking through that many accounts, we made a few important discoveries about why so many companies struggle to make money on …

AdWords

Case Study: Accuracy & Precision of Google Analytics Geolocation

Has Google invented teleportation? Find out by yourself.<p>I <b>recently concluded a project with the</b> <b>Quebec City Tourism</b><b>.</b> During the course of my engagement …

Analytics

How Google Analytics Can Help Shape Your Marketing Strategy

15 min read<p>This story originally appeared on KISSmetrics<p>If you’re not familiar with Google Analytics, it can be a little daunting at first. With so much data available to dig through, it’s hard to know where to look to find the most important metrics.<p>Marketers that want to better understand their …

Marketing

I’ve Installed Google Analytics – Now What?

After your company’s website launched, setting up your Google Analytics account was probably one of the next items on your list. Whether you worked …

Analytics

Google Analytics 101: What Every Small Business Owner Should Know about the Powerful Website Analysis Tool

Understanding your customers well enough to ensure you’re giving them what they want and need — that’s the key to success for any small business in …

Analytics

Monopoly Simulations — koaning.io

Edit<p>A previous version of this blogpost had the worst typo ever. I simulated everything using np.random.randint(1,6) which only samples between 1-5. …

3 Signs That It's Time to Focus More on Your Brand Than Your Product

4 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The standard thought process around launching a new company typically revolves around the quality of and need for a problem-solving product. At least that’s the easiest way to look at it. This makes sense because you can’t start …

Marketing

Three Warning Signs of a VC Bubble About to Burst

There's a rule of thumb that three points make a trend. I realized this morning, as I was talking to a private equity investor, that <b>I have seen three</b> …

Venture Capital

30 Great Examples of Brand and Style Guides

The moment you start building your brand, you immediately imagine what you want people to think about it.You create this persona, this specific image …

58 Business Apps and Tools to Make Your Life Easier as an Entrepreneur

As an entrepreneur, you’re constantly looking for tools to help give you that edge above the competition.<p>Whether that be a tool to manage your …

How to listen to (and delete) everything you've ever said to Google

Whether you’re asking directions or drunkenly swearing, Google never forgets, recording everything you’ve ever said to it. Do you dare listen back?<p>Users of Google’s voice-control features such as OK Google are probably aware that the company stores the voice recordings it receives when they talk to …

Android Phones

The lightest metal ever has been developed by Boeing - it's lighter than Styrofoam

Microlattice is the lightest metal ever to be invented - the structure is 99.99% air<p>Aerospace Boeing has invented the lightest metal ever, called microlattice. The product is 99.99 per cent air and will be used as a primary component in aerospace engineering - it'll be used to make space rockets.<p>By …

Engineering

The Six Lists You Need To Make Every Day Productive

You might make a daily to-do list, but have you considered project lists or outsource lists? Here’s what to write down to get the most done.<p>Your brain is for thinking, not for storing a long list of random things you need to do.<p>“When you’re juggling a lot of tasks, things will fall through the …

Time Management

5 Lesser Known Facebook Page Features for Marketers

Do you manage a Facebook page for your business?<p>Interested in ways to improve your marketing?<p>In addition to the Facebook features you use for …

Social Media

The Top 25 Social Marketing Tools

You and I both know social media marketing can be daunting!We love it. Heck, we’ve worked with small business owners who do $100k in revenue up to …

Branding for Beginners: Where to Start

Strong brands stick around! According to a 2003 study by <i>Business Week</i> magazine, over 30 percent of the world’s leading brands were developed before …

A Refresher on Price Elasticity

Setting the right price for your product or service is hard. In fact, determining price is one of the toughest things a marketer has to do, in large part because it has such a big impact on the company’s bottom line. One of the critical elements of pricing is understanding what economists call <i>price</i> …

Elasticity

Want to Find a Home You Can Afford? If You’re in the Middle Class, Head Somewhere Flat and Conservative

Their residents might be more likely to lament wealth inequality, but America’s most liberal cities have a big, ironic problem: middle-class Americans can’t afford to live there.<p>It turns out, regulation doesn’t come cheap.<p>Jed Kolko, chief economist for the real estate website Trulia, made the …

11 Ideal Facebook Tools for Contests and Analyzation

<i>This post originally appeared on the Buffer blog.</i><p>The built-in tools that Facebook offers to business pages and advertisers are robust and detailed. Hence, you’re likely to uncover a smaller stash of third-party tools than you might for a network like Twitter.<p>“It's both terrifyingly interesting and …

New York Times Chief Data Scientist Chris Wiggins On The Way We Create And Consume Content Now

“What we’re aiming to do is try to inform product decisions and marketing decisions, as well as potentially newsroom decisions.”<p>The <i>New York Times</i> turned 163 years old this year. And while it might be understandable for an institution older than almost anyone not named Yoda to be less-than-cutting …

Journalism

How to Become a Data Scientist

59 Free Twitter Tools and Apps for Marketers

<i>This post originally appeared on the Buffer blog.</i><p>Twitter is a fascinating adventure of relationships, entertainment, education, and fun. Now imagine layering on a few dozen powerups.<p>That’s how it feels sometimes when you find just the right Twitter tool. And there’s a tool for practically every …

Product Hunt Just Opened its API

Product Hunt, the increasingly popular website that helps you discover new apps and services, is about to grow its presence on the Web after it began allowing other services to plug into its treasure trove of information.<p>Founder Ryan Hoover last month announced plans for an API, which allows other …