A Steve Jobs keynote was a tightly choreographed and relentlessly prepared presentation, according to the new book Becoming Steve Jobs, by Brent Schlender. Jobs turned the product launch into an art form.
Most business owners make the mistake of viewing their website as an extension of their business card. It has an "About" page, a contact form, and a few flashy graphics, but it doesn't provide much value
If you’re a small- to midsize-sized business (SMB) and in the business-to-business (B2B) space, you know how messy the digital revolution has been for marketing and sales. Not long ago, a sale needed sort
From Nonstop Sales Boom by Colleen Francis. Reprinted with permission from AMACOM. Copyright © 2014 by Colleen Francis. We all face questions and objections from buyer. They key to creating a Nonstop boom