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Hackers once stole a casino's high-roller database through a thermometer in the lobby fish tank

LONDON — Hackers are increasingly targeting "internet of things" devices to access corporate systems, using things like CCTV cameras or air-conditioning units, according to the CEO of a cybersecurity firm.<p>The internet of things refers to devices hooked up to the internet, and it has expanded to …

A Study of 300,000 Emails Says Opening With This 1 Word Prompts More People to Reply | Inc.com

<i>(Update: It turns out there are also separate reports showing the best closing phrases and the best day of the week to send emails if you want a response.)</i><p>How many emails do you send a day? Depending on your job, it could be dozens, thousands, or more. If you're into email marketing it could be in …

Email Marketing

Burgeoning Marijuana Industry Has a Growing Need for Scientists

The cannabis industry increasingly is viewed as immense source of new jobs at all skill levels.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>People don't immediately associate the marijuana industry with science but if you are a scientist, or plan to become one, it’s an association …

How Needls Went From $0 To Over $2 Million In A Year

Social media advertising is hard. Unless you’re a large company with a dedicated team to manage your ads, a lot of small business owners don’t have the capacity to effectively advertise on social media platforms. And in comes needls, a Toronto, Ontario-based startup that is not your traditional …

Startups

18 Marketing Trends to Watch in 2018

Marketing is becoming more analytical and more focused on digital marketing through organic search, voice and social media.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>This year saw the release of new technologies like Google Home and the iPhone X. Digital advertising expanded gains …

5 Essential Blockchain Predictions That Will Define 2018

The potential for blockchain technology to bring about widespread change has been predicted since 2011 and the emergence of Bitcoin. But it was this year when the concept really started to capture people’s attention.<p>Perhaps spurred on by the meteoric rise in price of Bitcoin – the first tangible …

Blockchain

How to Set the Right Price for Your Next Influencer Marketing Campaign

There are hundreds of thousands of influencers and no uniform industry pricing standards. You need help. Here it is.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>With an industry made up of hundreds of thousands of different influencers -- each with his or her individual following, …

These are the 10 highest-grossing restaurants in America

Independent restaurants are on the rise as customers are increasingly turning away from national chains. Still, it's difficult to run a restaurant without the benefit of a recognizable brand, which makes it all the more impressive that some independent restaurants are able to bring in tens of …

12 everyday stretches that will help you stay flexible and fit at any age

When it comes to stretching, there are a lot of options to choose from.<p>But what are the best everyday stretches for anyone looking to avoid sore muscles, get more flexible, and protect his or her muscles from injuries?<p>We turned to Marilyn Moffat, a professor of physical therapy at New York …

Did you know these 5 interesting UK IoT Startups and their innovations?

The United Kingdom (UK) has one of the most vibrant startup communities in the world. There are many initiatives, especially post-BREXIT, taken to …

12 fan-favorite shows Netflix has revived or rebooted, ranked from worst to best

As the company has leaned into making its own shows, a significant piece of its strategy has been reviving fan favorite series like "Full House," "Arrested Development," and "Gilmore Girls."<p>In its latest revival, Netflix released the fifth (and second Netflix-original) season of "Arrested …

Entertainment

The 18 best Netflix original movies of all time, according to critics

<b>Netflix</b> continues to be a rock-solid tour de force in the world of modern cinema. Though the screens on which its original series and movies are presented are a far cry from those at your local cineplex, they still hold strong. Day after day, Netflix churns out fresh content at an intimidating …

How To Market A Case Study To Attract $425,000 In New Leads

About two months ago I published, “How A Filipino Company Earned $726,000 In New Leads In 25 Days Using Cold Emails.” The article was the story of how Daniel Wallock used cold emails to drive results for one of his clients. That case study has driven $425,000 in new leads to Wallock’s business.<p>In …

Marketing

Billions of Bluetooth devices could get hit by this attack

More than 5.3 billion devices with Bluetooth signals are at risk of a malware attack newly identified by an internet of things security company.<p>If you're not keeping count, that's most of the estimated 8.2 billion devices that use Bluetooth, which allows for our gadgets to connect and communicate …

Cybersecurity

What to Post on Each Social Media Platform: The Complete Guide to Optimizing Your Social Content

Not all content needs to be shared everywhere. And not all content is suitable for every social media platforms.<p>It’s all right to post entirely …

In his new collection, the Tasmania cheesemaker shares his recipes for classic cheese dishes<p>Tasmanian cheesemaker Nick Haddow started Bruny Island Cheese in 2003, making his own product the old-fashioned way and then selling it (“illegally”) from an antique display fridge in his living room.<p>For his …

Recipes

11-year-old casually hacks into security experts' Bluetooth to control teddy bear

Kids are really precocious these days but this is something else.<p>An 11-year-old has shocked an audience of security experts by casually hacking into …

14 foods you can eat as much of as you want and not gain weight

<b>The INSIDER Summary:</b><p>While there's no such thing as a zero-calorie food, there are foods you can enjoy freely without having to worry about packing on the pounds.<p>According to nutritionist Dr. Lisa Young, these foods generally fall into one of two categories: non-starchy fruits or vegetables.<p>Young …

MintPress News

Daily Digest<p>In a recent speech, Hezbollah leader Hassan Nasrallah said the George W. Bush administration tried to cut a deal with the group, stating …

What Is The Internet Of Things -- A Complete Beginner's Guide In 2017

Amazon Echo. FitBit. Even your coffee pot.<p>While you might be thinking “one of these things is not like the other,” they are all examples of the …

What 60 Straight Months of Selling on LinkedIn Taught Me | Inc.com

Having spent the past 60 months testing, tweaking and refining various approaches on how to sell B2B products and services over on LinkedIn, I've found that the world's largest social network for professionals is indeed a fertile ground for sales and marketing - <i>if</i> you use the right approach.<p>Some …

Selling

If You Aren't Doing Content Marketing, You're Missing The Boat

The Content Marketing Institute together with Marketing Profs and Curata released an essential study recently.<p>You need to read it.<p>Why? Because it found that 75% of companies are increasing their investment in content marketing, and 43% are increasing staff levels. Content marketing works, and I’ll …

Marketing

Industrial IoT all set to turbocharge lean manufacturing

Companies in the manufacturing sector for years have been striving for lean production or processes to create more efficient operations. One of the latest trends in technology, the emergence of the Internet of Things (IoT), could give lean efforts a major boost.<p>Lean manufacturing, a systematic …

How To Rank #0 In Google Results (Above #1) | Inc.com

Yes, there is such a thing as ranking #0 for a keyword.<p>That 0th position in the search engine results pages (SERPs) is also known as the featured snippet.<p>What's a Featured Snippet?<p>A featured snippet appears at the very top of the SERPs as a box.<p>While other results (excluding ads) in the results …

The quest to make Japan's millions of vending machines more fun

Vending machines are everywhere in Japan, lining side streets and train stations.<p>The country has one machine for every 25 people, offering a range of goods from tomatoes and cans of hot coffee to noodle stew, beer and Buddhist charms.<p>And they generate a lot of sales: more than $42 billion in …

Early Uber and Pinterest investor reveals the 1 question everyone should ask before they join a startup

It's not always easy to tell the true value of what you're being offered. And sometimes, what can sound like a lot of stock in a company can actually amount to very little.<p>"First, you should realize that when you're joining a startup, the likely outcome is nothing," Scott Belsky, a startup investor …

The Latest Privacy Nightmare For Parents: Data Leaks From Smart Toys

A week ago, the German government banned the Internet-connected My Friend Cayla doll over concerns that hackers could use it to spy on children. It turns out that connected toys don’t even need to be hacked to cause a privacy nightmare. All it takes is an improperly-configured database.<p>CloudPets …

Security

10 Social Media Mistakes That Are Killing Your Business

As important as it is to be on top of the latest new social media trends, it’s also equally important to be constantly cleansing your social media strategy from consistent mistakes. When you’re so “in the trenches” in your plan, it’s hard to notice the simple, but harmful mistakes your business …

Marketing

How to Tackle the 4Ws of Marketing Content Creation With Data

As with most undertakings, before you begin writing or otherwise creating content, you should ask yourself some stock questions: why, what, when, and …

LinkedIn Just Stole an Idea From Facebook - And it's Tremendous | Inc.com

LinkedIn just channeled its inner Facebook, making a move to leverage more of its users' personal data so marketers can connect and engage in a more personalized fashion.<p>"Today, we're excited to announce the launch of PYLON for LinkedIn Engagement Insights, a reporting API solution ... that lets …

Marketing