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4,761 Flips | 19 Magazines | 26 Likes | 19 Following | 49 Followers | @axdxgrube | All things Porsche, Wordpress , Branding, and Design. Bayfish Creative: bay-fish.com A verteran owned company.

Getting Over Happiness: Why Meaningfulness Is A Better Life Purpose

People continually ask themselves and each other, “Are you happy?” Many would say that a major goal of life is to be happy. This is what we most want for our families and friends and, of course, ourselves.<p>This obsession with happiness has led to an emerging field of research that informs us about …

Happiness

How to Use Video As Your Greatest Marketing Asset

In today’s modern marketing world, traditional marketing tactics like banner ads and printed advertisements are quickly fading into a thing of the …

Video Marketing

Stop Listening to Social Media Gurus and Build Your Own Digital and Social Marketing Plan

How much time have you spent the past 12 months watching videos, reading blog posts, listening to podcasts, attending webinars, participating at live …

Social Media

Here’s why you fall asleep during meditation and 8 ways to stop

One second your eyes are closed, you’re breathing deeply, and you’re listening to the soothing voice of an instructor on your go-to meditation …

Lifestyle

6 ways to boost your SEO for Google’s new algorithms

<i>Editor's note: This story is taken from Ragan Communications' distance-learning portal Ragan Training. The site contains hundreds of hours of case</i> …

SEO

Building an SEO Content Strategy: Skyscraper Content

Building an SEO content strategy and optimizing for SEO is no easy feat.And as DigitalMarketer’s SEO Manager, I should know. It’s a rapidly changing …

Content Strategy

How to Write Cold Emails That Quickly Convert Sales

Email is an effective way to make contact, if you do your homework before hitting "send."<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Considering that the average office worker receives a whooping 121 emails per day, it’s no wonder it’s a challenge to get your emails read.<p>Imagine …

Infographic: How to write copy that compels action

The words you use matter when entreating customers to take action.Direct response marketing helps brand managers gather audience feedback, increase …

Branding

Five Social Media Trends That Will Impact Digital Advertising

Social media has become a critical ingredient to every advertiser’s marketing mix. Gone are the days in which social media was simply used for product discovery and awareness. Today, social media marketing plays an increasingly important role in driving intent and conversion within the consumer …

Social Media Marketing

Social Media Helps Businesses Stay Competitive, Build Brand Awareness

Whether they’re small, medium, or large, businesses value social media.<p>That’s according to new research from social-media management platform …

Social Media

How Important Are Marketing Metrics

Based on a lot of articles that are being written, Lately, marketing metrics are increasingly important to everyone. Especially to B2B companies.<p>A …

Digital Marketing

How Making Social Media a Centerpiece of Experiences Can Create Lasting Value for Consumers – Adweek

Not so long ago, experiential marketers and their brand clients were keen to throw around the term “Instagram moment” during the strategic planning …

Social Media

How To Use Audience Data To Maximize Marketing Spend

In its 2018 Digital Marketing Trends Report, AdMaster found that 70% of advertisers plan to increase our digital marketing budgets for 2018. But what …

Customers

Email Marketing: Overcoming Challenges To Achieve Personalization At Scale

<i>On Sept. 11, 2018, DMN welcomed</i> Epsilon’s <i>Kara Trivunovic, SVP, digital solutions and Judy Loschen, SVP, digital analytics, to share their insights</i> …

Customer Service

How a segmented and social marketing approach helped this not-for-profit find supporters

It was the death of close friend, Dwayne Lally, by suicide in 2013 that led Casey Lyons and Sam Webb to come together in business. Neither had been …

How To Protect Your Well-Being From The Dangers Of Stress

You know the travel drill. As soon as the flight crew closes the airplane’s doors, the flight attendants start the pre-flight safety demonstration showing what to do in the event of a decompression.<p>But what do you do when you’re on the ground and the pressure increases? For many of us, dealing with …

Emotional Intelligence

This is how Google motivates its employees

Part of the tech giant’s success comes from employees’ ability to take risks without feeling insecure or embarrassed.<p>Google is consistently rated as being a top employer, and the culture it created helps to attract and retain top talent. The company optimizes its talent by designing and motivating …

Employment

Why Design Thinking Works

Occasionally, a new way of organizing work leads to extraordinary improvements. Total quality management did that in manufacturing in the 1980s by combining a set of tools—kanban cards, quality circles, and so on—with the insight that people on the shop floor could do much higher level work than …

Design Thinking

The Research-Backed, 3-Step Method to Hack Your Brain, Break Bad Habits, and Make Better Decisions

<i>The following article is an adapted excerpt from my new book,</i> EQ Applied: The Real-World Guide to Emotional Intelligence<i>.</i><p>Have you ever felt that you're an unwilling slave to your emotions? As if you were programmed to react a certain way to a specific set of circumstances, and there's simply …

Emotional Intelligence

Other

This is my 500th article for Forbes. If we published them in book form, they would fill seven books. Reflecting on the three main ideas flowing through and out of those articles:<p>BRAVE Leadership – A framework for thinking about culture and leadership.<br>• Strategic Points of Inflection – Jump-shifting …

Leadership

Top 15 Digital Marketing Tools for Content Marketing

It’s a competitive world, which is why more companies are relying on content marketing to increase website traffic, build a connection with …

Marketing

Could Buyer Personas be Your Secret Weapon for More Leads and Sales with Social Media?

As with anything in life, it's easy to skip to the easy part. I love chocolate cake and I usually go straight to the frosting.<p>Executing your social …

Marketing

5 Types of Content Attracting Paying Customers

Google has long recognized the importance of content. Marketers for the most part agree that brands need a content strategy.<p>Content attracts visitors …

Marketing

Dos and Don'ts to Guide Your SEO Campaigns

Here's how you can develop an understanding of search engine optimization within no time<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>You're reading Entrepreneur India, an international franchise of Entrepreneur Media.<p>SEO or Search Engine optimization is the process of optimizing a …

SEO

Tribal Marketing And The Need For A Radical Redefinition Of Brand

I first saw the term “tribal marketing” through Trendwatching. I can’t write on this topic without giving well-deserved props to a service that always seems right on about consumer trends, and not just with a mature market focus, but all over the world. I first encountered the company in 2009, with …

Customers

Google Helps Its Managers Create a Team Vision With This Simple 5-Step Formula | Inc.com

Back in 2002, Google ran an experiment to see if managers were absolutely necessary. It removed bosses from the equation. As you might imagine, the test didn't go so well. Not only did Google find that managers were critical, but it also identified a list of attributes that made some more effective …

Management

23 Social Media And Digital Marketing Best Practices That Are Actually Myths

When you are new to the game and have not your path to success (yet), you probably hop from one piece of information to the next, sucking up all the …

Social Media

Breaking down the 4 social media archetypes

It’s hardly a surprise that a handful of social-media users with huge followings can impact a whole lot. But the buck doesn’t stop there.<p>Not everyone …

Social Media

Study Finds Millennials Want More Transparency From Brands

Social media has played a huge role in forcing brands to be more open, honest and communicative about their business practices -- especially …

Public Relations

This Supplement May Actually Help With Anxiety, Says Harvard

If you know you're a person that's prone to anxiety, there are a myriad of steps you can take to mitigate the symptoms outside of and/or in addition …

Antidepressants