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Chris Taylor

Enhancing B2B Commerce with Salesforce Lightning

Enhancing B2B commerce with Salesforce Lightning means leveraging its powerful features to create seamless, user-friendly online buying experiences. Lightning's customizable interfaces, automation, and analytics enable businesses to streamline operations, boost sales, and deliver personalized service to their B2B customers, ultimately driving growth and customer satisfaction.

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    B2B commerce, or business-to-business commerce, refers to exchanging goods, services, or information rather than between businesses and individual consumers. It encompasses a wide range of transact

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