Auke Van Deutekom

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Google lanceert Add-ons voor Google Docs en Spreadsheets

Google heeft Add-ons geïntroduceerd voor Google Docs en voor Google Spreadsheets. Het zijn uitbreidingen die door ontwikkelpartners van het bedrijf …

8 Tips for Social Business

The idea of a Social Business is new enough that best practices for how businesses use social media are still being carved out.<br>That means social …

Social Business

Why Every Business Should Spend at Least $1 per Day on Facebook Ads

For the last three years I've constantly recommended Facebook ads. I recommend them to both B2C or B2B businesses. I recommend them to local theaters …

Video in e-mail: nu eindelijk wel e-mailmarketingtrend van het jaar?

Video in je e-mails opnemen kan in principe al langer en vrij gemakkelijk, maar brak nooit echt door als trend op het gebied van e-mailmarketing. …

Top 24 Google Analytics Tips, Hacks & Automations

By Andrew Garberson /<p>Google Analytics<p>Internet marketing expands and changes too quickly to remember each piece of the puzzle and how they all fit …

Single Page Websites & SEO

Can you optimize a single page website to rank in the search engines? How? And, what are the challenges?

Comment on Empowering Analysis Ninjas? 12 Signs To Identify A Data Driven Culture by Hva betyr det å være datadrevet? - JONAS MOE

[…]<br>I artikkelen nevnt innledningsvis trekkes altså snittlesetid fram som et av flere parametre som egner seg om man leter etter en måleenhet som "kan …

Richer Insights For B2B Marketing With Google Analytics

The following is a guest post from Google Analytics Certified Partner Feras Alhlou, Partner & Principal Consultant at E-Nor Inc. Markete...

Cross-Domain Tracking with Google Tag Manager

By Jim Gianoglio /<p>Analytics<br>• Google Analytics<br>• Google Tag Manager<p><b>UPDATE:</b> Looking for instructions on cross-domain tracking with the <i>new</i> version of Google …

New "Content Grouping" In Google Analytics Lets You Group And Compare Content And Product Type Performance

Today, Google announced the launch of a new feature called Content Grouping to help users analyze performance of product and content categories. If …

2014 SEO Playbook: On-Page Factors

Welcome to part 2 of my annual SEO playbook. (Click here for part 1.) I have to thank Danny Sullivan and the Search Engine Land team for giving me …

How Online Retailers Can Leverage Unique Identifiers & Structured Data

Ever since the Hummingbird update, there has been a ton of Internet buzz about entity search. What is entity search? How does it work? And what …

In 6 stappen naar een custom URL voor jouw G+ pagina!

Ook een mailtje ontvangen om een aangepaste URL voor je Google+ profiel te claimen? Of de melding gezien op Google+ ?<p>Top! Dit is namelijk iets waar …

14 hotte marketingtrends voor 2014

Ik spreek veel marketingdirecteuren en -professionals in mijn werk. Die gesprekken gaan regelmatig over trends en ontwikkelingen in het vakgebied. Ik …

A New Analysis of Google SERPs Across Search Volume and Site Type

At Moz, we have been following up on our 2013 Search Engine Ranking Factors study by continuing to analyze interesting aspects of the data. One of …

Measuring project velocity using Basecamp and Google Analytics (Universal)

Introduction<p>As an agency that focuses on Conversion Rate Optimisation for clients it makes sense to ‘eat our own dog food’ as much as possible. With …

An Introduction to Integrated Marketing and SEO: How It Works and Why It Matters

To say that the SEO industry has changed would be considered a massive understatement. In previous years, for a site to excel in the SERPs (search …

Five Steps To Clean Up Your Links Like A Techie

You’ve been in business for many years. You may have done it all on your own, or you may have enlisted the aid of unscrupulous SEO “services” to …

Dashboard Series: How To Create Sexy Scrolling Charts In Excel

This post is the second in a series of posts on creating dashboards in Excel. In this one you'll learn how to create cool scrolling charts.

Google Confirms Panda Update Is Rolling Out: This One Is More "Finely Targeted"

This morning, I noticed a possible Panda update was rolling out, one that seemed to be “softer” in nature than the previous updates, where many …

5 More Landing Pages Tests To Improve Performance

Now that you’ve had a chance to implement 7 Landing Page Tests You Can Run Tomorrow, I have a few more weapons you can add to your SEM testing …

What B2B SEO Professionals Need To Know About Marketing Automation

A few weeks ago, Marketing Land covered the release of an update to the Digital Marketing Depot 2013 B2B Marketing Automation Tools Buyer’s Guide. …