Asha Davis

30 Flips | 3 Magazines | 16 Likes | 8 Following | 3 Followers | @ashadestiny23hk | Keep up with Asha Davis on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Asha Davis”

Ways Content Marketing is Going to Change in 2015

When you look at internet marketing, there is perhaps no single area that evolves faster or changes more frequently than content. From what you write and where you publish to how you disseminate that content and engage with readers, the ideology behind what’s effective and what isn’t is continually …

She about-turned her startup from the brink of failure. Now it’s doing what Groupon couldn’t

It was the year Groupon tripped – 2011. The world was staring at a tectonic crack in the daily deals model. Businesses were no longer scrambling to …

56% Of Enterprises Will Increase Their Investment In Big Data Over The Next Three Years

70% of IT decision-makers consider their organization’s ability to exploit value from big data as critical to their future success.<p>65% say they risk becoming irrelevant and/or uncompetitive if they do not embrace big data.<p>64% are seeing big data changing traditional business boundaries, enabling …

Big Data

#RaceTogether is a debacle: The real reason why Starbucks, McDonald’s and Coke keep failing on Twitter

<b>(AP/Ted S. Warren)</b><p>Dark irony: The massive institutions responsible for our isolation trying to fix it with a cutesy hashtag<p>Arthur Chu<p>March 18, 2015 10:59pm (UTC)<p>Well, it’s only been 24 hours as I write this since Starbucks announced its #RaceTogether campaign and already it can safely be said to …

Social Media

Starbucks #RaceTogether Campaign Is Bad Marketing, But Great Branding

The premise behind Starbucks’ #RaceTogether campaign is almost sweet in its simplicity: We can solve issues if we talk about them. It’s also ill-conceived, impractical, and won’t likely sell a single cup of coffee. That’s why other brands should follow its lead.<p>Asking baristas to engage customers …

Walking Dead creator: New TV show isn't a prequel, isn't in comic universe either

While the still unnamed <i>Walking Dead</i> companion TV series set in Los Angeles kicks off before the events of the main show, it isn't a prequel and will eventually catch up with the AMC original, Robert Kirkman told me in an on-stage interview at SXSW.<p>"We have revealed that the time line is going to be …

Facebook to Start Telling Brands Who's Talking About What Topics

What do people talk about when they talk about _______ on Facebook? Soon marketers will have the answer.<p>Facebook will start telling marketers the …

The 8 Happiest Moments for Any Entrepreneur

For some of us, being an entrepreneur is the greatest job on the planet. Here are 8 things that make us incredibly happy.<p>We're entrepreneurs for a reason. First and foremost, because it's the only thing we can imagine ourselves doing. There is really no other option on the planet that could make us …

Entrepreneurship

Retiring Google CFO Writes The Best 'Spend More Time With Family' Memo Ever

After more than six years in the job, Google Chief Financial Officer Patrick Pichette today announced plans to retire, and he did it with customary style.<p>As Pichette wrote in a post on Google+, he wants to spend more time with his family–in particular his wife Tamar, since their two children are …

Middle Age

What would an inconvenience store sell?

10 things the Apple Watch can do that Google's Android Wear watches can't

But there are several fundamental differences in how you actually interact with the Apple Watch compared to gadgets like the Moto 360, LG G Watch R, and other Android Wear watches.<p>Here's a look at some of the biggest things that make the Apple Watch stand out from the competition.

Toronto tunnel digger reveals identity, confirms it was a man cave

TORONTO — The person responsible for Toronto's much-discussed mystery tunnel has finally come forward.<p>His name is Elton McDonald, and he's a …

Google's New Flight Search Tool Helps You Find The Best Price

Google Flights has been revamped this week and it is the fastest flight price search website that I have used so far. Like many other travel websites, Google Flights will show you a range of fares and flight options as you select the destinations and the dates. Fortunately, Google Flights has …

Google Flights

Big Brands Got 105% More Twitter Engagement During Q4

Big brands are evidently getting much better at Twitter.<p>The social analytics player Simply Measured today said total engagement for marketers jumped …

50+ Places To Repurpose Your Content: The Ultimate Guide

You’ve spent hours slaving away on your content. You’ve done everything you can to make sure that it is of high quality. You’ve added images. You’ve …

Infographics

Facebook ads get smarter

Like it or not, Facebook advertisements just got even smarter.<p>On Tuesday, the social network announced Product Ads, a set of tools that lets …

DC's New 52: 5 Things We Liked

What did the New 52 do well over the past three years?<p>Love it or hate it, DC's New 52 relaunch was one of the most significant comic book …

Farfetch Logo

Swimwear. Tested on surfers<p>Shore things. Summer's best swimwear<p>Cult bags for smart girls<p>What’s new in streetwear?<p>What to wear when you're there<p>What …

Content Creation Process: How To Build Yours In 5 Steps

Anyone can create mediocre content. Creating content that has been published, republished, reworked, and repurposed a million times is easy.<p>But …

The World's Top Destination For Comic, Movie & TV news

3 45 mins ago CBR Exclusives<p>In honor of the 80th Anniversary of Superman and Lois Lane, we asked you to vote for the greatest stories starring them. …

Comic Books

Startup success factors: Short names and an office in Silicon Valley, study finds.

Writing a recipe for startup success is like trying to bottle lightning. Estimates, after all, put the startup failure rate as high as 90 percent; …

Women Are Taking Over Marvel One Comic Book At A Time

G. Willow Wilson (Ms. Marvel) and Marguerite K. Bennett (Angela: Asgard's Assassin), writers of the new (and first!) all-female Avengers team A-Force discuss fandom, haters, and how to move comics forward.

Meet the Punk Rock Illustrator Who's Worked with Jay Z, Wu Tang, Dropkick Murphys, and More

The art school grad has created lively, ultra-detailed illustrations and merch designs for a wide range of impressive clients.<p><i>All photos courtesy of Brian Butler</i><p>I first met Brian Butler at Riot Fest in Chicago. The Cure was closing out the final night of the festival, and as I stood at the muddy …

Why Snapchat Ads Are the Best Form of Advertising

If you’ve read my blog before or follow me on Twitter, you know I love Snapchat as a form of marketing, and had a hand in the successful launch of …