Steve

1,152 Added | 17 Magazines | 4 Likes | 2 Following | 12 Followers | @artdirectorman | Keep up with Steve on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Steve”

How to Become a Powerful Negotiator Overnight

I have spent a great deal of time over the years in negotiations.One of the most interesting things is that the perceptions and realities of …

Framing

Embracing negative emotions could boost psychological well-being

When feelings of sadness or disappointment take hold, most of us do our utmost to escape them. However, according to new research, embracing these …

How to Make the Backstory Relevant to Plot and Character

The backstory is essential to plot and character in The Nostalgia of Time TravelI remember reading somewhere that in order to write a great character …

Writing

Empathy makes us immoral, says a Yale psychologist

Empathy, in general, has an excellent reputation. But it leads us to make terrible decisions, according to Paul Bloom, psychology professor at Yale and author of <i>Against Empathy: The Case for Rational Compassion.</i> In fact, he argues, we would be far more moral if we had no empathy at all.<p>Though it …

Ivan Tolmachev Shares the Fundamentals of Product Design Every Founder Must Know

The way we work is changing. With rapidly developing technology and the Internet, people are not tied to physical location anymore. Combining work and travel allows people to explore the world while advancing in their career.<p>Today I am talking to Ivan Tolmachev, a Senior Product Designer at …

UX Design

The life-changing magic of getting a person to change their mind—even yourself

How do we get others to change their minds? That is the question many of us are asking in this polarizing social and political climate, where the gulf between some people’s beliefs appears almost insurmountable. But there is a way, based in the academic field of adult learning, that has helped …

Customer experience - the new innovation battleground

One of my favourite companies at the moment is Ocado. Every time I use their website or send them a tweet, I get an exceptional level of customer …

Designing The Perfect Accordion

<b>Design patterns.</b> An almost mythical phrase that often inspires either awe or resentment. As designers, we tend to think of design patterns as generic …

Web Design

Don't Design For Emotion In Customer Experience

There is a lot of talk about emotion in the customer experience arena right now.<p>A lot of it concerns the tracking, measuring and monitoring of customer emotions throughout their experience with a firm or brand. However, more recently, a number of firms, vendors, analysts and commentators have …

Customer Experience

Designing experiences for humans

<i>There is a global struggle to integrate human centered design in large scale organisation. Here is the story to understand the challenge and</i> …

UX Design

Global CMOs: people want storymaking not storytelling

People are not interested in traditional advertising, they want uninterrupted experiences, "storymaking" not storytelling, the Cannes Lions festival …

Marketing

Chatbox UX: Crafting a Valuable Conversation

All chatbots are not created equal. What separates a good chatbot from a bad one? A good chatbot helps users accomplish something more efficiently. A …

Chatbots

Writing: Six Types of Hooks to Reel in Readers

Have you ever tried fishing without bait?<p>Yeah, it doesn't work out so well. (The fish aren't convinced, and now your feet are probably wet.)<p>The same …

Fishing

Improving The Customer Journey With IoT

I was recently honored to be one of the thought leaders interviewed for SAP’s “Insights on the Future of the Internet of Things” report. Along with the other technology leaders included in the study, I believe the Internet of Things (IoT) holds huge potential for society, especially when it comes …

Internet of Things

10 Free Wireframe Kits To Speed Up Your Design Workflow

The wireframing process is crucial to every new UI project. Before you get into the colors and typography you have to consider the user experience …

Wireframing

7 Tools For Learning More About Your Customers

Learning about your customers has become a priority in business, informing everything from product development to marketing and customer service. It’s important that brands remain aware of the customer perspective as they make crucial decisions.<p>This has given birth to a surge in experiential …

Marketing
Mobile Devices

Shutting down part of our brain can make us more creative

How does creativity work? And, more importantly, what can we do to become more creative individuals? These questions baffle the minds of …

11 Top Positive Psychology Books That Will Improve Your Work and Life | Inc.com

The "positive psychology" field has been around for decades, but in the past several years, thanks to some notable research, we recognize its profound impact on society.<p>What scientists of the movement have discovered is that practices like compassion, gratitude, positive thinking, resilience, …

Positive Thinking

The “Mechanics” Of Creating Heart Pounding Curiosity… In Just 6 Minutes A Day

“Click bait” writers exploit curiosity to attract us to their (often disappointing) stories.<p>Marketers, bloggers and storytellers can also benefit …

Game of Thrones

Why personas stop innovation—what to do next. – Muzli -Design Inspiration

There is a misconception that personas help us design clear goals for our customers in order for them to maximise whatever our business offers.<p>Why …

UX Design

Suck at Writing? 9 Quick Fixes to Turn You Into a Writing Pro | Inc.com

Business writing is extremely powerful.<p>The right words can drive business and your success plan. The right content can lead to all sorts or positive outcomes. Great writing can boost website performance or a social media campaign. A killer press release can lead to a great media opportunity. And, …

Creative Writing

The Effects of Storytelling

Because humans are social creatures, we are attracted to stories that give us an opportunity to relate to other people. In this way, storytelling can …

Success

Get Started with Design Thinking

Design thinking is a methodology for creative problem solving. You can use it to inform your own teaching practice, or you can teach it to your …

How to Write Great Loglines

IN ONE of my recent classes on storytelling I invited my screenwriting students to come up with three <b>loglines</b>, before choosing the best amongst …

Writing
Emotional Intelligence

20 Years of Research on Experience Design

Christian Jantzen is a professor of Experience Design, at Aalborg University, in Denmark. He has done 20 years of research about the psychology of …

UX Design

Psychology Principles & Laws To Influence People with Your Designs

This curated post is authored by Graphic Designer, Jacob CassThe post Psychology Principles & Laws To Influence People with Your Designs appeared …

UI Design

3 Captivating Elements of Storytelling That Will Help You Sell More | Inc.com

Once you understand how our brains react to storytelling, you'll wonder why you ever tried a different way of selling.<p>Through his research, neuroeconomist Paul Zak found out that the brain produces two hormones during storytelling: cortisol and oxytocin. The brain produces cortisol when there's a …

Selling