archan jituri

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Apple Watch Takes The Lead In Smart Wearables

In the world of wearable bands, Apple is back on top.<p>Thanks to the launch of the Apple Watch Series 3, shipments of Apple devices topped all others …

Study: Email Marketing Up 83% Since 2015, With Growth In B2B, B2C Markets

The first marketing email was sent almost forty years ago, and yet email still remains a high-functioning and rapidly growing marketing channel.<p>The …

Marketing

How Digital Advertising Industry is Growing in India

Businesses that confine themselves in small social shells hardly enthralThe post How Digital Advertising Industry is Growing in India appeared first …

Wal-Mart Offers a Refuge for Sellers Tired of Amazon

Chad Rubin began selling vacuum cleaner parts on Amazon.com Inc. in 2008 and turned it into a multi million-dollar business. But in recent years, …

With Sales Gauge at Decade Low, Toronto Home Prices Set to Drop

The latest data on Toronto housing show a sharp decline in sales in Canada’s biggest city has yet to trigger a drop in prices. A major indicator of …

Canadians trust humans more than technology

Companies across the country are pushing their investment in new tech to improve their customer experiences, but Canadians seem to be less demanding …

Retail Funk: Stores Face Biggest Challenges Since Recession

It's starting to look a lot like the Great Recession redux for retailers.<p>More than twice as many stores have closed this year than at the same point last year. Bankruptcies are far outpacing last year's rate. Retailers slashed jobs at the sharpest pace in seven years this spring. And retailers …

Infographic: Who’s Watching TV’s Biggest Shows and How Their Interests Align With Brands

While digital campaigns can be targeted to consumers with uber-specific interests, television advertising, in comparison, can sometimes feel like a …

Five Revolutionary Changes in Marketing Since the Turn of the Century

What<p>can we say about marketing that hasn't been said many times before?<p>Actually, a lot.<p>Two developments have changed marketing forever. One is the …

These Are Teens’ Favorite Brands of 2017

Teenagers have spoken, and here’s what’s cool as of spring 2017:<p>Nike is still the top clothing and shoe brand, but Adidas is quietly staging a …

Native ad spend increased 600% in 3 years, but early adopters are bailing

To combat ad blockers, gain reach, and provide authentic content-driven advertising, the marketing world has turned to native ads, sponsored content, and influencer marketing tactics.<p>In fact, eMarketer’s recent projections show that U.S. native ad spend will reach more than $28 billion by 2018. But …

Teens have a new favorite restaurant — and it’s not Starbucks

The fried-chicken chain has stolen the top spot from Starbucks in the latest Piper Jaffray survey on teen spending.<p>That's a huge upset. Starbucks has won the No. 1 spot among teens in almost every semi-annual Piper Jaffray survey for the last seven years.<p>Starbucks is now in second place, followed …