Amanda Bales

118 Flips | 2 Magazines | 5 Following | 12 Followers | @arbales42 | Keep up with Amanda Bales on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Amanda Bales”

70 Digital Resources You May Have Missed

It looks like spring has finally sprung over different parts of the United States, and if you've been outside enjoying the bursts of sunshine you …

How to Grow Your Email List With Facebook Promotions

Are you looking for ways to <b>grow your email list</b>?<p>Can email list-building and Facebook promotions work well together?<p>In this article I’ll <b>outline the</b> …

A field guide to the Meeting Troll | Seth's Blog

• The meeting troll has a neverending list of reasonable objections. It's the length of the list that makes the objections unreasonable.<br>• The meeting …

FT in web app refresh

The redesign, tailored specifically for iPad and iOS users, includes the choice between a “static morning edition”, to reflect its print issue, or a …

Web Applications

Facebook Set to Announce New Phone with HTC, But Can They Sell It?

After years of rumors to the effect, Facebook is finally producing a phone, but it's not going to sell itself.<p>Facebook's expected unveiling of an HTC …

23 Hilariously Unfortunate Ad Placements

No matter how well-intentioned an ad is, its message can be totally foiled based on its placement.<p>We've already shown you the worst online ad placements ever— which includes ads for the "Dead Like Me" DVD set next to obituaries on NYTimes.com — but here are 23 of the most unintentionally hilarious …

Scam Ads and Ghost Ads: Their Long History and Sordid Future

Scam ads are a chronic problem in adland, a sort of dark underbelly of the industry where agencies and individuals trying to win awards submit work …

World Trade Center

U.S. Postal Service Names McCann Creative Agency of Record

After a lengthy review, the U.S. Postal Service has tapped McCann to serve as its creative agency of record, awarding the Interpublic Group of Cos.' …

U.S. Postal Service

Not Real but Maybe Should Be: Han Solo Frozen in Carbonite Pop-Tarts

Brian Altano's concept design of Han Solo Frozen in Carbonite Pop-Tarts was born from silly work conversations about hypothetical Star Wars merch, …

Has Facebook Lost Faith in Social Ads?

Has Facebook lost faith in the potential of social ads and its mantra of "word-of-mouth marketing at scale"?<p>The company once publicly eschewed …

Amazon Defends Banned Ad That Uses The C-Word

The controversial online ad in question appeared on Amazon.co.uk and featured a picture of a Christmas card by SmellYourMum.com that read "YOU'RE A C*** SORRY, I MEANT TO SAY 'MERRY CHRISTMAS'". (We've edited the text.)<p>Amazon objected to the ban, telling the ASA that "it was meant as a bit of …

Christmas Cards

ANA Survey: Fewer Marketers Plan to Cut Agency Pay in 2013

While the majority of marketers -- 82% -- are pushing for cost savings and streamlining marketing budgets, they aren't doing it at the expense of …

April Fools’ Day 2013: Best of the Brand Hoaxes

Ah, April Fools' Day. The Super Bowl of satire. The one day when brands are free to indulge in off-brand, often hilarious communications without …

Apple denied iPad Mini US trademark

<b>Apple has been denied a trademark for the popular iPad Mini by the US Patent and Trademark Office.</b><p>The trademark application for the tablet was turned down because the name was "merely descriptive" and did not create a unique meaning, it said.<p>But Apple still has until July to persuade the Patent …

iPad Mini

How smell might be the next big thing in advertising

Smell-O-Vision may be coming to a billboard near you<p>A team of Japanese researchers has been working on developing a new system, the "smelling screen," that releases scents into the air with directional accuracy. Augmenting our audio-visual experiences with odor isn't a new idea — theaters …

Native Advertising is Broken: Six Steps to Fix It

Writing for HubSpot, I've explored what's wrong with current iterations of native advertising and what we can do to fix it. Native advertising, of …

This Is The Most Ridiculous Coupon We Have Ever Seen

The Consumerist came across this marvel of a coupon, which starts off great, then deteriorates into near-uselessness.<p>The coupon offers $10 off purchases of $49, $30 off purchases of $199, and $150 off purchases of $750.<p>It has all the usual, reasonable restrictions: no clearance items, no used or …

5 Ways Brands Can Use Animated Gifs

GIFs have been around for 25 years, but they're exploding in popularity in a web that caters to visuals and content curators. As once stated in a New …

As Ad Rates Sink, More Websites Explore Ad-Free Business

The founders of the website The Good Men Project predicted early on that their lean operation would turn a profit from ad sales once it started …

Advertising

How Facebook Is Replacing Ad Agencies With Robots

We're all used to seeing ads all over Facebook, inside our news feed and down the right-hand side of the page. Facebook is working furiously to find more ways to make ads work better inside its ecosystem.<p><b>Many of those ads, however, are untouched by ad agency art directors or "creative" staffers of</b> …

Social Media

DEADLINE APPROACHING: Nominate The Most Creative People In Mobile Advertising

You tell us.<p>Nominees can be people who have created innovative tablet ads, new ways to approach mobile ad display, changed the face of in-game ads, or found novel uses for SMS and QR codes.<p>We will rank the nominees based on their creativity and innovation, weighting the list in favor of executives …

Mobile Advertising

This Business School Prof Just Wrote a Blistering Takedown Of Groupon's New Accounting Methods

In August 2011, he predicted on his blog, Grumpy Old Accountants, that the SEC would probe Groupon 's numbers — and it came to pass, seven months later.<p>This time around, Catanach calls into question a grab-bag of accounting items in Groupon's annual report. He says:<p>Groupon is no good at estimating …

Groupon

Gigaom | Authors Guild warns of monopoly in Amazon’s purchase of Goodreads

Advertisement<p>The literary world gasped on Thursday when Amazon(s amzn) announced it had acquired Goodreads, a popular social networks that lets book …

Advertising - Oath

Oath surveyed 304 U.S. advertising decision makers for their thoughts on brand safety and uncovered the issue is only gaining importance.<p>The struggle …

Ads of the World™

Highlight the Remarkable<p>Work by DDB Germany for Stabilo Boss<p>News<p>Introducing Muse by Clio<p>The new home for inspiring stories of creativity<p>Campaign …

Clio Awards

Gigaom | Generation Mooch? Why 20-somethings have a hard time paying for content

Advertisement<p>I distinctly remember learning how to read, and it wasn’t from a book or in a kindergarten classroom.<p>It was sitting at the breakfast …

Do These Major Brands Even Know They're Advertising On The Web's Trashiest Gossip Site?

A typical story has the title, " OH NOOOOOO!!! Kim Kardashian's Thighs Have Been RUBBING TOGETHER Since The Weight Gain . . . And Now They Look All BURNT UP!!! "<p>It's safe for work ... mostly. Just be careful what you click on.<p>And dozens of blue-chip brands are advertising on it, including Visa, The …

Florida

Hulu Plus rolls out new UI on Apple TV

Hulu rolled out a new UI for its Hulu Plus app on Apple TV devices Tuesday, highlighting new content categories and continuing the relaunch of the …

Gigaom | The deal Goodreads should’ve struck (hint: it wasn’t with Amazon)

Advertisement<p>In my dream team, fantasy publishing startup league, I would have had Goodreads buy Readmill. Here are two startups with similarly …