apenfold

12 Added | 2 Magazines | 14 Likes | 2 Following | @apenfold | Keep up with apenfold on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “apenfold”

What I Learned From 10 Years of Doing PR for Apple

I first started working for Apple on the PR agency side at Porter Novelli in Sydney, Australia in 1997. Steve Jobs had just returned to the company and the product line was a shamble of computers with confusing names, printers, scanners, and a curious, yet ill-conceived PDA called the Newton.<p>The …

Demonstration

This clever design firm is open sourcing its rejected logos so startups can use them for free

Fairpixels is giving startups a helping hand, and open sourcing rejected logos for anyone to use.<p>The company, which is a pay-what-you-can-afford design firm, says it has “unused logo design proposals piling up on our hard drives,” so it’s just giving them away, and will be freeing more designs up …

Medieval sword found in UK baffles historians with mysterious inscription

Scientists are baffled by mysterious numerals etched into the blade of a medieval sword found in a riverbed in east England. The archaic weapon is thought to have belonged to a wealthy knight.<p>Discovered in a river in northern Lincolnshire in the 19th Century, the sword bears an unusual inscription …

Amazon Now Lets Anyone Create Your Own Giveaway Contests

Amazon has introduced a nifty new tool to allow customers to hold their own giveaways.<p>Anyone with an Amazon account can choose prizes from the company’s catalog and host a contest on the site for free.<p>To create a giveaway, you need to select up to 50 prizes – items have to ship from Amazon.com to …

Everything I Own Fits in One Bag. Here's How (and Why)

<i>This post originally appeared on the Buffer blog.</i><p>About two to three years ago, I decided I wanted to start to declutter my life gradually. I went from one backpack and a carry-on bag to just one backpack. I count the following things as my belongings at this point:<p>6 T-shirts<br>• 2 sweaters, 2 hoodies<br>• 1 …

Content Marketing: How to Surpass 90% of the Field in 90 Days

<i>Barry Feldman is a content marketing consultant, copywriter, social media advisor and more. This post originally appeared on his blog, Feldman Creative.</i><p>Sorry. I’ve been toting this one around in my pack for a while now and haven’t yet shared it with you. Here you go, the most effective content …

Increase Your ROI by Exploiting the Competition

<i>Tomer Granit is Marketing Manager at AdClarity, a leading marketing intelligence & research platform.</i><p>It’s certainly a bit taboo to be encouraging exploitation, but wait before you judge: we’re not encouraging using dirty practices to exploit your competition. We’re arguing that you’re not using …

The Challenges of Marketing a High-Priced Product

<i>Firas Kittaneh is the CEO of One Mall Group.</i><p>Businesses make a killing selling products that rarely cost more than a hundred dollars. Take Warby Parker and H&M, for instance. It’s hard not to smile at the prices; it’s easy to swipe your credit card too.<p>For companies that offer single items worth …

Productivity Advice I Learned From People Smarter Than Me

<i>Ryan Holiday is the bestselling author of</i> <i>The Obstacle Is The Way</i><i>, the founder of</i> <i>Brass Check Marketing</i> <i>and gives</i> <i>monthly book recommendations</i> <i>to 30,000 people here.</i><p>Like all people, I’d like to think I am a productive person. If I am, however, it’s because I’ve been ruthlessly efficient at one thing: …

7 Digital Marketing Solutions for Every Startup’s Needs

<i>Daniel Reed is the Digital Marketing Manager for Sinch. This post originally appeared on the Mention blog.</i><p>It’s tough being a startup — budgets, growth, and hustling everyday to make that change that you dream about.<p>As the Digital Marketing Manager, it’s my job to get Sinch — a cloud based …

Go mobile with your business using these point of sale iOS apps

Until Apple Pay is widely available, most businesses that use iOS devices will still need one of these point of sale apps to accept credit card …

Customers