Anjana Srikanth

83 Flips | 3 Magazines | 2 Likes | 10 Following | @anjanasrikanth | Keep up with Anjana Srikanth on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Anjana Srikanth”

The High Art of Ramen in Tokyo

When someone mentions ramen, you probably think of those store-bought dried noodles you bring to life with boiling water and a packet of spices.<p>In <b>Tokyo</b>, ramen noodle soup is not fast food; it’s an art form.<p>Complexly flavored, the perfect bowl of ramen combines clear broth with wheat noodles, slices …

10 New Books You Need to Read This Year

From biographies to technical studies and step-by-step guides, here are 10 books that you should look for in the next few months.<p>Of course, we think you can learn a lot online. But, if you’re looking to take a deeper dive, there is often no substitute for the kind of thoughtful analysis you can get …

This New Nike Soccer Ad Stars Cristiano Ronaldo, Neymar Jr., Wayne Rooney And … The Hulk.

https://www.youtube.com/watch?v=UYOV7NPuyp4<p>It was always pretty clear that Nike sponsored a lot of the world’s soccer stars, but this new four-minute extravaganza goes to great lengths to illustrate just how many top players wear the Swoosh.<p>Here, Wieden + Kennedy Portland transforms a playground …

50 Collective Nouns to Bolster Your Vocabulary

Collective nouns may seem like quirky ways to describe groups, but 500 years ago, they were your ticket to the in-crowd. Most collective nouns, or …

Language

Scientists Track a Great White Shark Across the Atlantic for the First Time

Tagged off Florida, the mature female is now closing in on the U.K.'s Cornish coast.<p>Ever since researchers tagged a great white shark nicknamed Lydia off Jacksonville, Florida, in March 2013, they've been keeping a close eye on her. Their vigilance was rewarded this past weekend when the 14-foot …

Narrative Nonfiction: 5 Must-Read Books

Harrowing plane crashes, a true Bronx tale and more.<p>Nothing is as satisfying to me as reading a well-written, compelling true story. Which is why I …

How Can I Make My PowerPoint Presentations Amazing?

Dear Lifehacker,<br>I have been tasked to make a slideshow for an event at work. I don’t want to make a generic PowerPoint with just boring text or …

3 Reasons Most Presentations Fail | Inc.com

When sales presentations and pitches fail, it's almost always because the presenter made one of these three basic (and fortunately correctable) mistakes, according to Dean Schantz, CEO of DNA Field Branding:<p><b>1. Presenting Too Much Information</b><p>Presenting features and functions is like describing …

Schadenfreude

How to Immediately Become a More Productive (and Better) Writer - Copyblogger

You want to become a better writer.<p>I know this because you’re reading Copyblogger.<p>I also know that you <i>fear</i> becoming a better writer.<p><i>This</i> I know …

Why Companies Need a Head of Content Strategy, Creation and Distribution

Content is marketing, we all know that. But marketing is also content. So are HR manuals, social media policies, annual reports, analyst reports, …

6 Reasons Why Your Business Needs To Curate Content And 17 Practical Tips For Doing It

Trying to get valuable information from the Internet can feel like drinking from the firehose.<p>When people think of information these days, they’re as …

Livefyre Buys Social Storytelling Startup Storify in First Acquisition

Storify, the service that lets anyone curate social media conversations across Twitter, Facebook, and other mediums, has been acquired by Livefyre for an undisclosed sum.<p>This is the first acquisition that the real-time conversation and social curation platform company has made since its founding …

Writing Microcopy

The fastest way to improve your interface is to improve your copy-writing.<p>I remember the first time I realized how much even the smallest copy can …

In A World Of 140 Characters, Great Writing Can Give A Brand Its Voice

While Twitter and texting appear to be reducing our communications skills to the level of a grunt, there has been a spate of TV spots in which the power of the long copy has been applauded by the industry, consumers and award juries alike.<p>Spots like the multi-lauded “Born of Fire” spot for Chrysler …

Who Says the Traditional Storytelling Arc Can’t Work in Business?

I’ve discussed in previous posts the challenge of bringing the traditional storytelling arc into business communications. Companies don’t have two …

Restaurants

The 5 Things Every (Great) Marketing Story Needs - Copyblogger

Here on Copyblogger, you’ve seen us talk many times about how to tell a terrific marketing story.<p>Why? Because stories are fundamental to how we …

How to Optimize Your Web Content for Display on Flipboard

MagMaker / September 28, 2013<p>If you’re a Magmaker with a blog or website, you want your content to look great when you share it in a Flipboard …

Content Curation More Valuable Than Content Creation

<b>Content Curation vs. Content Creation!</b> Tons of print out there about this topic, and a few fundamental questions emerge: (1) What exactly IS content …

Who Are the Twelve Greatest Living Narrative Filmmakers?

Twenty years ago, on the occasion of a retrospective of the films of Michelangelo Antonioni, the critic Jonathan Rosenbaum wrote a piece for the Chicago <i>Reader</i> that features his list of “the 12 greatest living narrative filmmakers”:<p>Not so much personal favorites as individuals who, in my estimation, …

How to Achieve Great Things: Tips From a Pixar Artist | Inc.com

The CEO was scheduled to retire in a month, having announced his planned retirement five months earlier.<p>He was consumed by how he would be remembered. "When people reflect on my accomplishments, I truly think my legacy will be..." he started to say.<p>He continued on, but I had already tuned out. …

4 Must-Read Books on Storytelling

Stories are the way in which we teach moral lessons, keep an audience engaged in what we're saying, and convince others to pursue a course of …

Humankind's Greatest Innovation is the Power of Story

In these last five years, the word "innovation" has been used more than ever before, as people express reverence for the shiny silver Mac Airs and the ever slimming look of the mobile phone.<p>But in truth, there is just one innovation that has withstood the test of time, fought off wars and conflict, …

50 Sites and Apps for Digital Storytelling

Digital Storytelling is the process of telling a story through the use of digital means. Also, it happens to be one the easiest ways to integrate …

Storytelling Tips & Tricks

Loading...<p>Everyone’s a storyteller – whether it be in business world while pitching a new piece of work or in an entertainment content while …

Storytelling

Cision

Database<p>Find and connect with the right influencers for your audience.<p>Distribution<p>Impact customer behavior by gaining earned media visibility with …

What Marketers Need to Know About Ethical Curation, Part 1

With the huge popularity of content marketing, many brands are turning to content curation to help them keep their blogs and social media feeds …

Marketing

How Algorithmically Created Content will Transform Publishing

A recent conversation with Fred Zimmerman, a long time friend and publishing entrepreneur, woke me up to the fact that the a part of the publishing industry that has long resisted technology may finally be ripe for transformation. The key question is: Does algorithmic content creation that uses …