Angela Duggan

91 Flips | 6 Magazines | 1 Following | 54 Followers | @angeladugganatl | Keep up with Angela Duggan on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Angela Duggan”

7 Marketing Lessons from Eye-Tracking Studies #CRO

Who doesn’t love a good eye-tracking study?<p>With the ability to take a lot of guesswork out of conversion rate optimization, eye-tracking software and …

The Truth About Customer Experience

Companies have long emphasized touchpoints—the many critical moments when customers interact with the organization and its offerings on their way to purchase and after. But the narrow focus on maximizing satisfaction at those moments can create a distorted picture, suggesting that customers are …

6 Ways To Make Brand Sustainability Resonate With Consumers

By Christine Arena4 minute Read<p>Climate change. Resource scarcity. Pollution. Human rights. These are some of the most pressing issues facing business …

Sustainability

Tech News & Analysis - Wall Street Journal

Dow Jones, a News Corp company<p>News Corp is a network of leading companies in the worlds of diversified media, news, education, and information …

Why a New Golden Age for UI Design Is Around the Corner

• Author: Cliff Kuang. Cliff Kuang Design<br>• Date of Publication: 08.13.13. 08.13.13<br>• Time of Publication: 6:30 am. 6:30 am<p>Over the past four years, the Walt …

Marketers, These Eye-Popping Stats Will Make You Stop Chasing Youth, Start Courting Boomers

Baby boomers control 70% of American’s disposable income, yet only 5% of advertising is geared toward their age group. Why? Read on for more compelling numbers, and the ideas behind them.<p>In 1963, Pepsi-Cola kicked off a TV, radio, print, and billboard campaign that made advertising history.<p>Pepsi …

Facebook Updates News Feed to Feature More 'High Quality' Content

Facebook has updated its News Feed algorithm in an attempt to flag and display more "high quality" content from pages that users engage with.<p>The …

Update: Facebook Testing Option To Auto-Fill Billing Info For Mobile E-Commerce Payments

<b>Update:</b> Facebook’s new payments test isn’t a PayPal competitor, it’s a companion that fills in your billing info automatically. AllThingsD today broke the news that Facebook was testing a new payments feature for third-party apps, but misframed it as a PayPal competitor and lacked details of how it …

The Six Things That Will Change the Future of Payments

Well, it’s that time of year … summer is (sadly) coming to a close, the kids are headed back to school and 2014 strategic planning sessions are …

Developing Social Strategies That Resonate With Connected Consumers

• Learning more about brands/products/services (65%);<br>• Praising brands (53%);<br>• Expressing concerns/complaints about brands/services (50%); and<br>• Sharing …

Social Media

Does Twitter Really Drive Store Sales? Maybe

A recent study suggests promotional Tweets can drive customers right into brick-and-mortar stores. Inc.'s Erik Sherman investigates.<p>Twitter has been promoting a new study it commissioned from Datalogix, which focuses on research tying online activity to the real world. According to the results, …

Report: Users Are Engaging More With Facebook Ads

A quarterly review of Facebook's ad performance found increases in advertising metrics across the board, including click-through rates, total clicks …

Yes, Marketers, You Should Pay Your Influencers

A consumer advocate can be your brand’s best friend. They spend 13% more than the average buyer and refer business that equals 45% of the money they spend, according to Satmetrix. The rise of these brand influencers has spawned quite a bit of buzz in recent months for companies thinking this could …

AOL Style News, Trends and Advice

Trends

‘Tongue in cheek’ marketing - the best way to connect with the consumer?

As Benefit becomes the latest cosmetic giant to go with ‘tongue in cheek’ campaigns for the launch of new products etc., Cosmetics Design wonders if …

Global web consumer trends: Study reveals what makes each country click - Digital Intelligence daily digital marketing research

These are just some of the findings published this week in a report entitled, <i>Are you Digitally Normal?</i> The 2013 Mindshare Digital Normalness Index …

Mobile Consumer Survey Shows Trends in Emerging Technology for Marketers

Do you know any­one who has recently scanned a quick response (QR) code or used a check-in ser­vice such as Foursquare?<p>I’m guess­ing your answer is …

Marketing

Consumer trends are changing the travel industry as we know it

A few weeks ago we published our first blog where we explained the reasons for launching theEnd Traveller Trends Observatory (ETTO) initiative . ETTO …

Travel Industry

HPPSocialUserSignonPage - Hewlett Packard Enterprise Community

For more information on how HPE manages, uses and protects your information please refer to HPE Privacy Statement. You can always withdraw or modify …

16 Successful Entrepreneurs Give Advice On Ideas, Failure, And Balance

The most successful people know a thing or two about how difficult it is to get to where they are. They know how to bring amazing ideas to life, face difficulties, overcome failures, and how important it is to trust along the way.<p>Below is an infographic compiling advice from the most driven …

Entrepreneurship

Decoding Bitcoin

Chances are you have never used a Bitcoin, but you’ve probably heard of it.<p>The virtual currency is popping up more and more in the news and the government has been showing an increased interest in the subject.<p>For instance, the top Democrat and Republican on the Senate’s Homeland Security and …

Bitcoin now 'unit of account' in Germany

Germany's ministry of finance has formally recognised the digital currency Bitcoin as a "unit of account" which can be used for private transactions – meaning that the ministry will now be able to tax users or creators of the four-year-old virtual money.<p>However, companies wanting to use it for …

Bitcoin wallet service to issue refunds after users' funds stolen

A widely used Bitcoin wallet service plans to issue refunds to people who saw their bitcoins stolen as a result of a weakness in its application.<p>Blockchain.info, which has a Web-based service called My Wallet, has also upgraded its application after finding a vulnerability similar to one discovered …

Peer-to-peer

Winklevoss Twins Aim to Open Bitcoin Trading to All Investors

The Winklevoss twins have filed a proposal with the Securities and Exchange Commission that would let any investor trade Bitcoins. However, the idea …

Bitcoin Basics: What it Is and How it Works (Motiongraphic)

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Before you can make up your mind on investment opportunities or the potential to accept bitcoins for online payments, you need to understand just what this new currency is and how it works. While it may seem like this digital-only …

Entrepreneurship

Can An iPad App Help Solve The Literacy Problem?

<i>Learn With Homer</i> is a new app that provides a comprehensive contextualized literacy curriculum that kids can use at home on the iPad.<p>The app is created by Stephanie Dua, a well-known education reformer who led the effort to improve understanding of the intent and implementation of the Common Core …