Andres Torres

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How to Use Data to Improve Your Content Marketing Strategy

With 60 percent of B2C marketers planning to increase their content marketing spend over their previous year’s budget, now is the time to start …

A Content Marketing Plan for Turning Your Influencers Into Partners

For me, influencer marketing and content marketing go together like peanut butter and chocolate — each is fine on its own, but it’s better when they …

Facebook Updates Company Page Design and Introduces "Pages to Watch"

Today, Facebook introduced a new Page layout and a "Pages to Watch" feature. Here's what you need to know about the update.

5 Hashtag Tracking Tools for Twitter, Facebook and Beyond

Shares 7K<p>Do you want to find tools to help manage your hashtags?<p>The right tools can help you launch, track and analyze hashtags across social …

7 Little Call-to-Action Tweaks That Could Give Your Conversion Rates a Big Bump

Are your website calls-to-action effectively capturing people's attention? The only way to find out is to run A/B tests.

3 Mobile Tools to Improve Your Social Media Marketing

Shares 3K<p>Have you figured out how to engage on-the-go prospects and customers?<p>Is more of your audience interacting with your business from their …

10 Surprising Social Media Statistics

Are you a social media “guru?” Do you know every statistic about every social network? Think again! In 2013, the social media space has changed …

Spying 101: How to Figure Out Everything About Your Competition Online

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>From large corporations to small businesses, everybody is spying on their competitors in the digital realm. Everything from social media to email marketing and online advertising is being scrutinized. Not only does it provide insight into …

Copywriting Essentials from A to Z

Where do you begin?<p>I wondered that as a fresh-faced, new copywriter, staring at the blank page and a phone that wouldn’t ring.<p>There was so much …

Writing

26 Ways to Create Engaging Content

Shares 8K<p>Are you looking to create content that engages?<p>Does your content connect with people and encourage them to engage?<p>In this article I’ll show …

Marketing

11 Copywriting Tips: How to Write Ridiculously Persuasive Copy

Shares 484<p>Let me guess…<p>You’re an honest person.<p>And when you talk to potential customers on the phone, you sound genuine, helpful, and frank. No …

The 5 Stages of Writing Irresistible Landing Page Copy - Copyblogger

Landing pages are remarkably powerful conversion and SEO tools that turn traffic into money.<p>They force readers to focus on one thing — and one thing …

Content Marketing

Coca Cola’s Content Strategy - Keynote by Jonathan Mildenhall

There’s no doubt about it: Coca-Cola is one of the, if not THE most recognized brand in the world. At the afternoon keynote presentation at Content …

Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

<b>Please note, there is an updated version of this article now available here: How to test a website before you launch: a 28 point checklist.</b><p>Launching …

10 Examples Of Inspiring Responsive Web Design

Responsive Web Design – or as I like to call it, RWD – is absolutely THE trend in web design for 2013. As a web designer, it has become second nature …

How to Make Your Blog Mobile-Friendly

Shares 3K<p>Do you want more mobile subscribers and readers?<p>Is your blog suitable for a mobile device?<p>In 2012, mobile users spent 63% more time on their …

A Leading Design and Technology Blog for Designers

Recent<p>Low budgets and unconventionality are among the prime hallmarks of the classic guerilla marketing campaign. Highly successful at making a …

15 Fresh Examples of Clean and Minimal Web Designs

As a designer, it can be tempting to use a lot of unnecessary design elements or a complex color palette to make a website stand out. Doing this will …

20 Inspiring Grid-Based Website Designs

Share!<p>Grid-based websites are getting more and more popular these days and personally, it’s a web design trend that we love!<p>The grid-based website …

Web Design

35 Production Company Websites for Design Inspiration

Web Design

9 Creativity-Boosting Perks LinkedIn Employees Get That Every Company Should Steal

But it's also one of the hottest Valley employers in its own right.<p>One reason: LinkedIn goes out of its way to keep its workers inspired and engaged.<p>The company has grown its roster to 4,200 people worldwide and these folks are treated well, even by Silicon Valley's over-the-top employee perk …

Employment

7 Badass Tactics for SlideShare Content Domination

We are all visual thinkers. 75 percent of the sensory neurons in our brains process visual information. As prospects and customers continue to be bombarded with information in the form of pure text such as whitepapers and blogs, it can be difficult to differentiate your content from the …