How to Create a Successful Influencer Marketing CampaignEntrepreneur - Murray NewlandsThe targeted reach of online celebrities and the relative low cost of social media is a powerful marketing combination. Web-based social networking is a brilliant and powerful marketing combination. Influencer
Why Agencies Should Abandon Advertising and Invest in Owned Mediahubspot.com - Dan Curran The downward spiral of traditional advertising’s effectiveness started nearly two decades ago, when marketers simply cut and pasted print ads onto …
Influencer Marketing Is Becoming an Essential Business Strategy (Survey)Adweek - Kimberlee Morrison Influencer marketing is now an integral part of social marketing; it may even become an anchor for marketers trying to navigate around the scourge of …
Agency Life: 4 tips for producing great creative work efficiently - Digidayworkfront.com TV shows and movies make agency life look like a glamorous world of creative pitches and clever campaign development. They hide the fact that a day …
