Ana Dârstaru

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15 Storytelling Techniques for Amazing Brand Story

The About Us page is one of the most visited pages of your website. But what happens after visitors land on it--do they stay on your site, look at …

Public Speaking

Engage Your Audience

• 28 November 2014<br>• By Ffion Lindsay<p><b>A good public speaker takes their audience on a journey, leaving them feeling inspired and motivated. But structuring</b> …

Public Speaking

This Is How We'll Experience Storytelling in the Future

In the future, you won't just consume stories by watching a movie or tuning into a podcast via earbuds. You'll be standing in the middle of …

Social Media and Storytelling Part 1: Why Storytelling?

Share<p><i>The following is the first of six blog posts adapted from a speech by Cameron Uganec, Hootsuite’s Director of Marketing, given at the Marketo’s</i> …

Technology and The Evolution of Storytelling

by John Lasseter<p>It is such an exciting time to be a filmmaker.<p>I do not believe the notion that the cinema is dying or dead because it’s amazing what …

The Psychological Comforts of Storytelling

Why, throughout human history, have people been so drawn to fiction?<p>When an English archaeologist named George Smith was 31 years old, he became enchanted with an ancient tablet in the British Museum. Years earlier, in 1845, when Smith was only a five-year-old boy, Austen Henry Layard, Henry …

Storytelling That Moves People

Persuasion is the centerpiece of business activity. Customers must be convinced to buy your company’s products or services, employees and colleagues to go along with a new strategic plan or reorganization, investors to buy (or not to sell) your stock, and partners to sign the next deal. But despite …

Leadership

A State of Wonder: Margaret Atwood on How Technology Shapes Storytelling While Obeying Its Eternal Constants

“Everybody is telling a ‘Story of My Life’ to themselves all the time.”<p>At the 2014 Future of Storytelling Summit, I collaborated with animator Drew Christie on a short film about wisdom in the age of information. For the 2015 edition, Christie was tasked with animating <b>Margaret Atwood</b>’s meditation …

Literature

Questions About SEO Answers

Frequently Asked Questions:<p><b>Are You Confused About How to Achieve a Successful Content Marketing Strategy</b><p>Well that’s no wonder. With all the …

Marketing

How to engage your audience by storytelling

28 Shares<p>[ Credits: 09BushK‘s flicker]<p>Since we were kids, we were drawn to stories. <b>Storytelling</b> is a great way to connect with your public. As …

Marketing