Alyssa Janelle

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Native Advertising: A Convenient Pitch I’m Not Buying

There is a lot of attention around native advertising these days. Up-and-coming media companies like BuzzFeed and Vice are hauling in huge valuations …

Digital Advertising

Infographic: What Marketers Talked About Most in 2014

According to data from Salesforce, 86 percent of top marketers say building a holistic marketing approach is a top priority, but only 29 percent of …

Marketing

404: Page not found - HostGator

Why Am I Seeing This?<p>A 404 error means that the requested file cannot be found. This can be due to an incorrect URL, a misnamed file, an improper …

10 Marketing Hacks You Can Do Before the End of the Year | Inc.com

Many entrepreneurs wrongly believe that a marketing plan requires weeks or even months of brainstorming, analysis, and implementation. Not so, says Mark Satterfield, author of <i>The One Week Marketing Plan</i>.<p>Along with some comments from yours truly, here are 10 easy marketing moves, based on …

Marketing

44 Best Mobile Apps and Tools for Social Media Marketers

<i>This post originally appeared on the Buffer blog.</i><p>You get a ton done when you’re at your computer, speeding away on the day’s social media strategy.<p>Might there be a way to wring some productivity when you’re away from your desk?<p>Mobile apps and tools can make it so a marketer’s entire day is filled …

7 Free Must-Have Tools for Marketers

Whether you’ve got a big-time marketing budget or you’re a startup with little (or no) dollars, harnessing the power of free tools can be a major …

The 2016 Social Media Glossary

Share<p>A lot can change in a year, especially in the world of social media. It can be difficult to keep up with all of the terms and slang used with …

Marketing

7 Memorable Moments in the Dubious History of Product Placement

Remember when you had to wait until the commercial break to be bombarded with brand marketing? Probably not, since product placement has been a …

Advertising Industry

How to use a tablet in a job interview

<b>Dear Annie:</b> Please settle a disagreement. A friend and I are both looking for new jobs right now, and I’ve been on a few interviews where I’ve left …

Ads of the World

As advertisers phase out cookies, what’s the alternative?

Advertisement<p>10 Comments<p>Credit: Flickr/soosay<p>What will become of the humble cookie? The tiny data files sent from websites to browsers have come …

How To Write A Marketing Email That People Will Actually Read

"We all know what it's like to be bombarded with email messages, all competing for our attention during a busy day," says Dmitri Leonov, a VP at SaneBox. "If it's your job to come up with a compelling subject line, it's a good idea to leverage your experience as an email recipient to help you craft …

Marketing

Jon Acuff: Why Most People Don't Reach Their Full Potential And How You Can

I recently caught up with Jon Acuff who is on tour for his New York Times bestselling book, <i>Start: Punch Fear in the Face, Escape Average and Do Work that Matters</i>. Jon speaks nationally on a variety of subjects and is the author of three books: <i>Quitter</i>; <i>Gazelles, Baby Steps And 37 Other Things Dave</i> …

The 1 Thing You Must Do In Every Job Interview

I recently interviewed an excellent candidate for a position at our growing startup, Likeable Local. The woman had an incredible resume, an …

15 Best Leadership Books Every Young Leader Must Read

Reading is an essential life skill. It’s how we record our history and share stories. Sure, there are countless books jam-packed from cover to cover …

Self-improvement

This microsite is one endless, creepy conference call

If you stumble across ConferenceCall.biz in the abyss of the internet, you'll probably think it's a small corner of hell. Artist Zach Scott strung together 75 recorded calls and placed them over old, grainy videos to create a website that simulates a never-ending conference call.<p>Scott says he …

Honda Tweaks Civic Ad After Detroit Uproar

Honda Motor Co. has tweaked a national commercial for the Civic compact after the original spot caused an uproar in Detroit for featuring images of …

Advertising Industry

Don’t Start a Job Search Without Answering This One Question

I love when people quit their jobs. Ok, that’s probably a bit strong. Let me clarify. I love when people leave a job because they’ve made an impact …

Why Being a Perfectionist Can Hurt Your Productivity

Do you ever back door brag about being a perfectionist?<p>Unlike other obsessions and addictions, perfectionism is something a lot of people celebrate, …

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