Allison Kruse

12 Flips | 3 Magazines | 1 Like | 1 Follower | @allisonkruse | Keep up with Allison Kruse on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Allison Kruse”

Three Steps To Writing The Perfect LinkedIn Summary

If you read my Forbes article “Move Over, Resume, You’ve Been Replaced,” you understand why your bio (I call it a 3D brand bio) is the most powerful personal branding tool you have. And in the digital world, the most important version of your bio is your LinkedIn summary. This will likely be read …

Facebook ads are about to start showing up inside your apps

Today Facebook launched the Audience Network, its new ad network for mobile apps. Here's what that actually means: starting today, you're going to see "Facebook ads" inside the free apps you use. Today, those tiny, often-annoying annoying banner ads might be provided by Google, Flurry (Yahoo), or …

Big data: HR needs to stop reporting and start predicting

<b>Big data offers HR some major opportunities to increase its strategic influence within the organisation and add value to its processes at all levels,</b> …

How to Create an Email Newsletter [Checklist]

The Recruiting Benefits of Facebook Graph Search

Employee referral program software company Zao pulled together some social recruiting data from Facebook’s Graph Search. This fairly new tool grants …

#SocialRecruiting and the Hashtag

The hashtag has quickly become a powerful tool in social media, and therefore social recruiting. If you’re feeling like you’re the last person on …

Boolean Search on Facebook

It’s a well hidden sourcing secret – I have not heard anyone mention it – but <i>Boolean Search on Facebook is possible.</i><p>Boolean search is NOT available …

6 Reasons Your Twitter Recruiting Sucks (and How to Fix It)

Twitter is a powerful recruitng tool. But do these things wrong and you could be wasting your time.<p>You're not stupid--when you have a job opening, you make sure to tweet about it. But unless you're doing it right, your tweets may not be effective.<p>Joe Budzienski learned the power of Twitter a few …

Social Media

The Weird Way Brands Are Winning People Over On Twitter

JCPenney, Denny's, DiGiorno. The proof is in the pizza—Weird Twitter's gone normal, and in a fittingly weird twist on the "if all your friends jumped off a bridge, would you?" hypothetical, it's actually working.<p>The bridge in question is what some people would call sanity, others, standard social …

‘Car brands missing out by not using social media as sales tool’

en_GB<p>article<p>Car marques are missing out on sales by using social media as an engagement and awareness tool as opposed to a direct selling tool, …

Social Media