Alex Kitov

24 Flips | 1 Magazine | 4 Following | 3 Followers | @akitov | I'm Alex, I love building stuff. Co-Founder of Perpetto. Co-founder of Betahaus | Sofia. My other joys are tennis, UX and nature.

Why Your Startup Isn't Making Any Profit

Oftentimes, new companies can use a helping hand from established businesses by partnering up.<p><b>A common mistake:</b> Shoot for the stars – and stars only. Thinking that if you could just partner with Google, David Beckham and Mastercard, this thing would be through the roof! Maybe they are not returning …

The 9 Marketing Disciplines of Great SaaS Companies

Bill Macaitis, the former CMO of Zendesk, articulates how a SaaS marketing team should operate better than anybody else I’ve met. At a recent Point9 …

Marketing

GrowthHackers

Track Customer Value<p>Sustainable growth is a function of understanding, measuring, and improving the value your company delivers to customers.<p>Uncover …

How Side Projects Saved Our Startup

<i>Mikael Cho is the co-founder of Crew, a network that connects short-term software projects with handpicked developers and designers. This post originally appeared on the Crew blog.</i><p>We had no money.<p>“It's both terrifyingly interesting and interestingly terrifying”According to VICE, TNW Conference is …

Economies of Unscale: Why Business Has Never Been Easier for the Little Guy

The American worker just can’t seem to get a break. Automation is wiping out whole job categories, from cashiers to machine-builders, while pressures from globalization, trade, and new Internet-driven business models have disrupted industries and displaced hundreds of thousands of workers. And the …

How To Be Successful In Life And Business, According To Jack Ma

I told 18 of my fellow comrades who embarked on the entrepreneurship journey with me, that the highest positions they could go was a managerial role. …

Self-improvement

A KPI dashboard for early-stage SaaS startups – new and improved!

[Update 01/17/2015: There's a new company called ChartMogul (which we invested in) which makes it easy to get a real-time dashboard similar to the …

5 Ways to Help You Stop Taking Yourself So Seriously | Inc.com

New research shows Oreo cookies are as addictive as cocaine.<p>I'm not surprised. Oreos were my gateway drug. A first-grade classmate turned me on.<p>But it wasn't long before I was mainlining Oreo's evil cousin, the Twinkie. Even those hellacious yellow cakes of sugar didn't cut it, though.<p>Tonight, I …

Stand Up Comedy

The Complete Quantitative Guide To Judging Your Startup

Raising capital from investors is often a frustrating experience. While part of that frustration will always be present when working on high-risk projects, a lot of the aggravation comes from the lack of clear signposts that allow founders to judge their company’s performance. The reality is, most …

The Secret Behind Products That Sell Themselves

<i>Prerna Gupta is an author and futurist. She previously served as the</i> <i>Chief Product Officer and Chief Marketing Officer at Smule, where she remains an advisor to the Board of Directors. This post originally appeared on the Clarity.fm blog.</i><p>Marketing is often treated as a bad word in Silicon Valley. To …

Square, Airbnb and why experience really is design

Advertisement<p>20 Comments<p>I have re-kindled my love affair with fountain pens and as a result, there have been a few new additions to my collection of …

How I Built a Performant and Measurable Content Marketing Engine

In almost every industry, startups and venture capital included, content marketing has become an essential tool for growth. Over the past four years, …

Do "Shitty" Work

<i>This essay is inspired by this week’s Startup Edition topic, “How do you prioritize?”</i><p>To do:<p>Respond to support emails<br>• Fix bugs<br>• Send email …

Product Management

How Paypal and Reddit faked their way to traction

When “faking it before making it” actually works<p>There were several factors that contributed to YouTubebecoming the #1 video sharing service on the …

How Medium Is Building a New Kind of Company with No Managers

<i>Ed</i><i>itor's Note: Medium has since changed the way it runs the organization as it's scaled. You can read about how they're approaching manag</i><i>ement now</i> …

Why Founders Fail: The Product CEO Paradox – Andreessen Horowitz

If I knew what I knew in the past<br>I would have been blacked out on your a**<br>–Kanye West, Black Skinhead<p>Because I am a prominent advocate for founders …

Customer validation: from lean startup to craigslist

<i>This is the fourth in a PandoDaily weekly series that chronicles the experiences of a young entrepreneur as he bootstraps his startup. Read Part 1,</i> …

Implementing Progressive Reduction

Progressive Reduction

The Scarcest Resource at Startups is Management Bandwidth

When you work inside a startup with lots of clever and motivated staff you’re never short of good ideas that you can implement.<p>It’s tempting to take …

The ABC of raising your seed round – Eran Galperin

After failing miserably to raise 18 months ago, digging deep and bootstrapping our way to profitability, we made another attempt earlier this year …

A Quick Hack for Speeding up Term Sheet and other Negotiations

I’ve started a series on negotiations in startups. In it I list some books and also link to some of my previous posts. It’s the first functional …