Dan Jones

442 Flips | 6 Magazines | 8 Likes | 3 Following | 25 Followers | @akadanjones | Keep up with Dan Jones on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Dan Jones”

Need More Downloads for Your Application? (12 Strategies That Really Work)

Do you need more downloads? Here are 12 ways to get them fast.<p>So you've got a great app that's available on the market but you're disappointed in the lackluster response to it? Don't worry, you have options.<p>Here are several ways to get more installs for your for your app.<p>1. Run Facebook Ads<p>If you …

Apps

Sonos Is Selling A Whole Sensory Experience Through Strategic Retail Partnerships

In recent weeks, the wireless hi-fi speaker company has launched several new partnerships with one simple goal: Let people listen.<p>Walking into the Rough Trade record shop in Williamsburg, Brooklyn, you might not even notice the store’s newest addition. Just above the entrance of the …

Audiophile

The way YouTube stars are making millions is changing

Many YouTube stars have built diversified income streams that can net them up to PewDiePie's eye-popping $12 million per year.<p>And the industry is changing rapidly.<p>In January, Business Insider interviewed Scott Fisher and Adam Wescott, who manage YouTube stars like MyLifeAsEva (7.2 million …

Starting to run during your 40s and 50s has its advantages. Ask these first-time marathoners.

When Keith Cartwright played football in high school, he never ran more than 200 yards at one time. He was a running back, so he didn’t have to do more than a sprint.<p>“My buddies know me as an anti-distance runner,” Cartwright said.<p>Now 52 years old, Cartwright, who lives near Richmond, has become a …

How legacy brands and retailers can keep up with our tech-driven world

The U.S. apparel industry is currently valued at $12 billion, and with the high number of dollars pouring into the retail economy, brands are looking to technology to foster deeper connections with consumers and elevate the overall shopping experience.<p>Whether it’s in-store or online, technology is …

Why Brand Names Are So Important, According To Science

Coca-Cola. Kleenex. Netflix. Google. Brand names surround us, often to the point that they become a natural part of our everyday speech.<p>As any successful entrepreneur can tell you, there are countless components to creating a successful brand - the most important of which, of course, is providing a …

6 Steps Your Brand Must Take To Compete And Win The Purpose Race

It’s no secret that businesses everywhere, both large and small, are increasingly showcasing their purpose to not only receive due credit for their good works, but to also position themselves as the more socially-conscious option amongst the competition and thus, hopefully, give themselves a …

Why Your Company Logo Should Be Wordless

Millennials are accused of many failings, from failure to eat cereal to the destruction of soap bars. (Best quote: “If young adults are not even up …

wordless

GoPro’s New Strategic Focus: The Plan to Expand Into Original Content (EXCLUSIVE)

“I was up jammin’ ’til 3 a.m. last night,” GoPro founder and CEO Nick Woodman says by way of apology, as he arrives half an hour late for a recent …

company's

6 Digital Marketing Stats That Caught Our Eye This Week

Check out these six digital marketing stats that grabbed our attention this week.<p><b>1. Insta-shoppers are a thing</b><p>Retailers are spending <b>52 percent</b> of …

Digital Marketing

Apple is using wizardry to tweet without tweeting

Apple is pulling a Samsung by using ‘dark’ tweets to remind Twitter users about its upcoming event. Much like Samsung did back in February, Apple is responding to messages through paid Twitter advertising (or this trick) — a move that keeps the tweet from appearing on its own timeline.<p>If you …

What If Apple's Next Big Announcement Was About Customer Experience, Not A New iPhone?

Right about now, speculation for Apple’s big September announcement starts to ramp up. What new products will it introduce? Those in the know (though with Apple, no one really is) are predicting a slimmer, more water resistant iPhone 7 with an improved camera and no headphone jack. iOS 10 is …

IPhone 7

7 Digital Marketing Stats That Grabbed Our Attention This Week

Check out these seven digital marketing stats that caught our eye during the last few days.<p><b>1. Brands on bots</b><p>After offering chatbots for only a few …

Digital Marketing

The Ingenious Marketing Strategy That Made 'Pokémon GO' A Smash Hit

<i>What marketing lessons can be learned from Pokémon GO’s success? originally appeared on Quora:</i> <i>the knowledge sharing network where compelling questions are answered by people with unique insights</i>.<p><b>Answer by Jane Chin, President of the Medical Science Liaison Institute; Founder of LinkedIn’s</b> …

DJ Khaled: a day in the life of a living meme

He was already a successful hip-hop producer – but when DJ Khaled found Snapchat he became a pop-culture sensation<p>To stare at a Rolls-Royce Wraith is to know it is the great misnomer of luxury cars. There is absolutely nothing wraith-like about the solid curves of DJ Khaled’s gleaming white whip, …

DJ Khaled

Disney-Owned Maker Studios Confirms Layoffs Amid "Strategic Adjustments" - Tubefilter

<b>Disney</b>-owned <b>Maker Studios</b> has laid off several workers in what it describes as a strategic adjustment.<p>The layoffs, first reported by <i>Deadline</i>, are …

Viral Videos

Pokémon Go proves gaming psychology can help lure customers and profits

Pokémon Go’s extraordinary ability to drive foot traffic to stores has captured the imagination of the business community. Instead of relying on traditional forms of marketing, many companies have tapped into gamers’ mindsets to boost revenue and increase customer bases.<p>But the idea of using games …

EA Sports

Find and Buy Creative Business Names

Did You Know?<p>Your purchase includes full rights to the domain name, transferred to you at a registrar of your choice. There are no recurring fees. …

3 Proven Steps for Generating Leads Online

If you can generate leads and know your close rate, you can develop a thriving business. Here is how to get started.<p>If you're just starting out as a budding entrepreneur, or you're trying to get back on your feet after some allegedly "hot" leads dried up, then it's time to create several online …

Marketing

Here’s How to Design a Logo You’ll Want to Wear on a T-Shirt

You’ve been hard at work building your brand identity and you’re almost ready to take it public. As we were all reminded by the recent Instagram design overhaul, like it or not, logos matter, and designing one is a crucial final step in biz planning.<p>You know one thing: You want it to be good — …

Centered Logos Hurt Website Navigation

<b>Summary:</b> Getting back to the homepage is about 6 times harder when the logo is placed in the center of a page compared to when it’s in the top left …

Compel. Don't Tell: How To Stand Out in a Noisy World.

In order to stand out in the competitive world of business today, we must develop ways to communicate our ideas and draw attention to our products and services, while at the same time, walk a very delicate balance of not coming on too strong. If potential customers feel like you are coming AT them, …

[REPORT] Social Advertising Makes Big Headway As Consumer Purchase Influencer

Social media ads have seen rapid spending increases in recent years, and that increasing flow of money is having a profound effect on social …

Savvy Subway Ads From Service Startups Are Captivating Millennials on the Move

For New Yorkers, the city's sprawling subway system is a necessary evil. Sure, it's overcrowded (annual ridership reached 1.763 billion last year—the …

Advertising Industry

Booze Brands Rush to Snapchat While Contending With Age Risks

Here is the surest sign yet that Snapchat is growing up: Alcohol brands are starting to advertise on the mobile app in significant numbers after …

Advertising

Inside the Delicate Mechanics of Marketing Mr. Robot’s Second Season

USA Network used to be best known for "blue skies" procedurals. But the network's signature show is now Mr. Robot, its Golden Globe-winning dark …

Advertising Industry

Why Audio Streams Just Surpassed Video Streams For The First Time In U.S. Music History

The U.S. music industry just reached a milestone that really should have been true all along: Americans are now more likely to listen to music than watch it on YouTube—but that doesn’t necessarily mean that musicians will make more money this year.<p>According to mid-year reports from leading media …

Apple Music

The reality of AR/VR survival

VR will be big, AR will be bigger (and take longer). But as in most early-stage tech markets, growth will be curved, not straight. There will be a few billion dollars of revenue this year, a progressive ramp in 2017 and a hoped-for inflection point in 2018 (when AR could deliver that magic …

Augmented Reality

To Maximize Results Stop Sending Anyone Anywhere Except Your Landing Page

6 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>When you run any type of online ad to increase traffic to your website, where do you send that traffic? Are you directing people to the homepage or other generic page? Stop wasting your money, and pause any paid promotion you …

Marketing