ahmed zakaria

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The 5 Worst Marketing Mistakes You Can Make

We've all seen marketing campaigns gone wrong, but have you considered that the marketing channel may be the issue? Avoid these 5 marketing mistakes.<p>Sometimes it's easier to tell a company what not to do in marketing. With more and more platforms and outlets than ever before, it's confusing for …

Google just threw a wrench into one of Microsoft CEO Satya Nadella's favorite projects

This week, Google announced a free version of Data Studio 360 for "individuals and small teams." It's a little shift that could shake up the market in a big way.<p>"One of the fundamental ideas behind Data Studio is that data should be easily accessible to anyone in an organization. We believe that as …

10 Daily Habits That Will Radically Improve Your Life

Platitudes won’t help you. I know, I’ve tried to implement them all. They’re frustrating.<p>Go for it! Live for today! Stay motivated!<p>No kidding.<p>I’m …

Bill Gates's Superpower for Business Success

Learn what one "superpower" Bill Gates recommends for you to be successful.<p>Imagine you were sitting in on an intimate conversation with Bill Gates as he and his good friend Warren Buffet spent the day sharing with you and a small handful of other ambitious people the secrets they had gleaned over a …

How One Entrepreneur Grew Her List of Email Subscribers to 75,000

Edgar's Founder Laura Roeder has put the company's focus on growing its email list. Discover her process and tactics that produced successful results.<p>Edgar, a software tool for social media, has an email list with more than 75,000 subscribers. That's thanks, in part, to Founder Laura Roeder's …

10 Useful Sites All Marketers Should Save to Their Favorites Bars

If you’re a marketer who often finds yourself overwhelmed by the sheer volume of marketing resources available online, rest assured that you’re not …

The Five Worst Things To Say In Your LinkedIn Profile

Your LinkedIn profile is your billboard to the world. Years ago, people built personal websites and showcased their resumes and professional accomplishments on them.<p>Who needs a personal website now? Your LinkedIn profile is your personal website! There are over 300 million people using LinkedIn, …

How Print Marketing Can Help Your Personal Career

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>When you’re launching or revamping your career, one of the characteristics that will make you stand out from other candidates right away is a well-established personal brand.<p>Unfortunately, there’s a lot more involved than just making sure …

Marketing

U.S. trade deficit with China reaches all-time high

Just as the debate over free trade deals heats up in Washington, free trade advocates were hit with the ill-timed news that the trade deficit surged …

12 ways designers know when a design looks good – And how you can too – Learn

<i>As a non-designer, watching a designer work can be a mystifying experience.</i><p><i>How did they know which fonts to use? Why do those colors look so good</i> …

U.S. Permits Ferry Service to Cuba

The U.S. has granted licenses to four American firms to operate ferry services to Cuba for the first time in more than a half century<p>The U.S. Treasury granted licenses to four American companies to operate ferry services to Cuba for the first time in more than a half century, potentially bringing …

Brander Beware: 5 Pitfalls That Will Limit Your Startup

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>You’re excited you found a great new business idea. You work hard and wait for customers to beat a path to your front door.<p>And then your faith as a business becomes a probability game.<p>About 476,000 new businesses are created <i>each month</i> …

Business Strategy

Google Ventures partner compares failed startup Secret to 'a bank heist'

And adding insult to injury, one of the earliest investors of the company is now throwing Secret under the bus.<p>Google Ventures managing partner Bill Maris told The New York Times that Secret's decision to raise another round of financing worth $25 million just a few months after raising its first …

Investing

7 Things Great Brands Always Do

Great brands are great because they do certain things to get that way -- and stay that way. Here's how you can grow a great brand that is built to last.<p>Just because you've got a great brand today, that doesn't mean you're going to have a great brand tomorrow. Just ask Kodak, which was ranked as one …

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ISPs

Big Marketing for Small and Midsize Businesses

<b>Try the Webadocious difference.</b> We are far superior to other digital marketing companies because we deliver an integrated approach to marketing where …

Canadian Economy to Get Boost From Non-Energy Side

Export credit agency sees growth from sectors such as autos and technology<p>OTTAWA—Canada’s non-energy exports are set for a “substantial boost” as U.S. demand grows and the global economy benefits from lower energy prices, Canada’s export credit agency predicted.<p>Export Development Canada’s outlook …

Canada

7 Psychological Tricks for Getting More Work Done

Being more productive starts with willpower and discipline. Here are seven mind tricks for becoming more productive and disciplined.<p>We all wish we could get more work done in less time. If we were more productive, we'd have a better chance at getting that raise, we'd have more personal time to do …

Mixed Signals: Why People Misunderstand Each Other

The psychological quirks that make it tricky to get an accurate read on someone's emotions<p>In her new book <i>No One Understands You and What To Do About It</i>, Heidi Grant Halvorson tells readers a story about her friend, Tim. When Tim started a new job as a manager, one of his top priorities was …

Psychology

Stunning Early Entries in 2015 National Geographic Traveler Photo Contest

One of our very favorite photo contests has just kicked off! The 2015 National Geographic Traveler Photo Contest brings out the most breathtaking shots in travel photography. This year, the prizes are really exciting! The grand prize winner will receive an eight day National Geographic Photo …

Travel Photography

26 Books From Around The World You Need To Read Before You Die

Next stop: your local bookstore.

15 Presidential Campaign Ads From the Past

A look at old campaign posters and flyers before television and social media dominated America’s presidential elections.

Social Media

Sneaky Questions Early-Stage VCs Ask Founders

<b>Editor’s note:</b> <i>Rob Go is a co-founder and partner at seed-stage VC NextView Ventures and writes on the firm’s blog, the View from Seed.</i><p>During conversations with VCs, entrepreneurs will often encounter a few sneaky questions that have nothing to do with their actual businesses today. Many of these …

Why The Best Painting At The Guggenheim This Summer Was Made By A Third Grader

Modern Western education traditionally emphasizes two skills: the ability to process text and numbers. The importance of images, however, is often overlooked. While mainstream public schooling treats pictorial information as peripheral, a quick glimpse at the world around us can contradict this …

Teaching