Good People, Good Marketing

By Adam | A magazine about nonprofit marketing and how to make it better

GoFundMe relaunches nonprofit fundraising site CrowdRise

After acquiring CrowdRise over a year ago to double down on fundraising for non-profits, GoFundMe is today taking the wraps off a new product that will supercharge the service.<p>CrowdRise by GoFundMe is a new version of the site that signifies the next step of development for GoFundMe, as it starts …

Nonprofits

Why Inbox Inundation May Be The Best Fundraising Tactic For Nonprofits

Of course, there’s a fine line between an effective campaign and spam, but organizations that have a good handle on email communications have seen a steady uptick in money raised.<p>In order to run programs that benefit society, nonprofits obviously need to raise money. But many groups still don’t …

Nonprofits

5 Must-Have Nonprofit Digital Marketing Tools

Here are the top 5 nonprofit digital marketing tools I’ve seen used most effectively. For each tool, I’ll show you how to use its best features and …

Marketing

Why Content Writers Should Publish on Medium

Medium levels the playing field for writers. It gives a voice to individuals who have something interesting or important to say. Even if you don't …

Writing

Is Influencer Marketing Part of Your Nonprofit’s Social Media Strategy in 2018?

Rob Cottingham, Social Signal – Cartoon for Measuring the Networked NonprofitIt is not too early to start thinking about your nonprofit’s social …

Public Relations

The first three things you should do when starting a content marketing campaign

We’ve heard Australia small business owners are planning to go hard on content marketing over the next 12 months, and estimates from the Content …

Marketing

What You Need to Know About Attracting Influencers to Events

Influencer marketing is a concept that has been around a long time—think back to athletes on cereal boxes or celebrities promoting soda. But with the …

Public Relations

8 indispensable (and free) Google tools

Google is so much more than just the world’s premier search engine.<p>Google has a bevy of helpful products—many of which are completely free. If you …

AdWords

3 ways to improve your nonprofit's social media presence today

Social media is easy to do, but not easy to do well. I find that most nonprofits struggle with social media and have trouble getting traction. I have …

Using Flipboard to Supercharge Your Blog - From Planning to Publishing

Here are a few questions to consider if you want your blog to be known:<p>How do you organize your blog?<br>• How do you plan your blog?<br>• ​How do you stand out …

Public Relations

11 Reasons You Need to Focus on Long-Tail Keywords for SEO

It’s hard not to be repetitive when you blog as much as I do.I’ve brought up long-tail keywords a lot throughout my blog posts. That’s because I …

SEO

Reduce the stress of others around you - Adam J. Walker

Mark Cuban said, “If you want to be successful, reduce the stress of others around you.” He said that is the best thing you can do if you work for an …

5 Digital Marketing Trends Your Business Needs to Try

In order for your business to keep growing in the digital marketplace, you've got to develop a marketing strategy that keeps up with the technology.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>We are a society tearing through the digital landscape, and there’s no hint of us slowing …

Marketing

10 Fatal Social-Media Mistakes No Marketer Can Afford to Make

How to make your social media go viral is a mystery but social media that goes nowhere is well understood.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Over 2.6 billion people currently use at least one social media platform. By 2021, that number is expected to increase 15 percent to …

Public Relations

Public Favors Nonprofit over For-profit Social Enterprise

Share51<p>Share131<p>Tweet210<p>Email<p>Shares 392<p>August 1, 2017; The Conversation<p>Three consumer psychologists recently performed a series of studies looking at …

Entrepreneurship

How to Develop a Killer Content Strategy for a Startup with No Budget

Are you frustrated with content marketing?You know you want to create content, but maybe you lack the budget you think you need to develop a strong …

Marketing

12 Social Media Tools Necessary for Content Marketing Success

The biggest secret to content marketing is the promotion.Yes, great content helps increase sales and traffic. But if the right people don’t see that …

Marketing

How to Create the Best Facebook Business Page

Remember back when Facebook pages were simple places where you could Like a business to follow them?This is what Facebook pages used to look …

Customer Service

5 Reasons SEO Copywriting Makes Your Website Better

You can never ignore the power of words in a business; can either boost or break a business depending with the choice of words you make. It is …

Marketing

7 Steps to Start Your First Content-Marketing Campaign

You've heard about all the amazing benefits of content marketing. You want to jump in. But . . . how? Here's how.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>By now, you've heard about all the amazing benefits of content marketing. You know that with the right strategy, you can earn …

Marketing

Focus is amazing - Adam J. Walker

Recently I have been using a timer to keep me focused on tasks. For example, currently my timer is set for 30-minutes, and the only thing I will do …

3 Hot Marketing Trends You Need to Try Now

Keep innovating with your marketing strategies.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Marketing is constantly evolving, and while things like email marketing and content marketing will continue to be viable strategies, there are some other, growing trends worth exploring right …

Marketing

Side Hustle Secret: Here's How to Get Your First 5,000 Email Subscribers

Internet expert and email pro Derek Halpern will show you how to boost your subscribers on a Facebook Live on July 25 at 1 pm ET.<p><i>Editor’s Note: In "Tough Love Tuesday," our first-ever summer success series, we’re connecting side-hustling entrepreneurs with support, resources and advice from amazing</i> …

Marketing

Instagram tips from 7 pros with thousands of followers

Social Media

5 Marketing Buzzwords You Need To Know | Inc.com

New channels, technology, and marketing trends are springing up left and right. While 95 percent of marketers know that multichannel targeting is crucial to their campaigns, fewer than half have the technology to capitalize on new methods that could help their campaigns stand out against the …

Marketing

How We Grew Our Organic Traffic 120% in 5 Months with 4 Simple Steps

As a B2B texting software, one of our main goals at Text Request is maximizing value, both for ourselves and our users. That's what led us to …

Engines

Non-profits MUST Improve Their Marketing Efforts Now

The year is 2017. Let’s make sure that we have adjusted the way in which we approach marketing challenges based on the reality of media consumption …

Marketing

18 Social Innovation and Social Impact Conferences You Can Attend Each Year

We are excited to put together this list of Social Impact Conferences for all the social do gooders around the world. If we missed an event, please …

Innovation