Adair Kennedy

12 Added | 2 Magazines | @adairkennedy | Keep up with Adair Kennedy on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Adair Kennedy”

How to Use Social Media to Create a Dialogue and Increase Sales | Inc.com

In 2004, Dove launched its Campaign for Real Beauty, empowering women of all shapes and sizes to feel attractive, even if they don't fit into the ideals set by society. They used diverse models of all body types with a particular focus on curvaceous women--opening a dialogue about what real beauty …

Self-esteem

Instagram for Business: Everything You Need to Know

Credit: happydancing/Shutterstock<p>Instagram is a mobile photo-sharing app and social network created in 2010 by founders Kevin Systrom and Mike …

Startup Marketing Strategies that Always Work

4.5/5 (4)<p>Dealing with the first customers is always exciting, but, after the first success, enterprises often go through a period of stagnation, …

3 Ways Brands Are Marketing Nostalgia in the Age of Throwback Thursday

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Growing up means many things: getting a job, buying your own groceries and developing a certain degree of nostalgia for years gone by.<p>As millennials become increasingly important as customers, brands have started heaping on the nostalgia …

Marketing

Using email to grow your social media community - Our Social Times - Social Media for Business

The intimate, private nature of email means that it can be highly efficient when it comes to direct sales and for that reason it remains the …

Public Relations

5 Reasons to Use Social Media Even If It’s Not Driving (Free) Traffic

Image via BigStockPhoto.comPicture this situation: You’ve chosen the right social media platforms for your business and are posting good content to …

Public Relations

You Need to Leave the Social Media "Cocktail Party" | Inc.com

One of the most popular metaphors used to describe social media - especially social marketing - is the cocktail party.<p>Interactions at a cocktail party are spontaneous. They happen in the moment. Everyone jumps back-and-forth between conversations, meeting new people and forging relationships. (And …

Social Media Marketing

How to Kickstart Your Marketing Efforts in 2015

Marketing is the engine that feeds your small business. As we jump into the new year, it’s time to kickstart your marketing and public relations …

Using Social Networks as Powerful Advertising Tools

Everyone has an account on any given social network, or two, or three, or <i>all of them</i>, and this is just a way of showing how addicted we are to them. …

2015: Mobile Marketing Strategies for Beginners

When it comes to digital marketing strategies for 2015, the web is full of "What to expect" "Predictions" and "What Next?" It is interesting to read …

Digital Advertising

The Best Task Management Tools for 2015

I remember seeing a tweet stating that “todo apps are the ‘hello world’ post of app development.” You know, the one everyone has to make to get …