Ad AgeAdvertising Industry Meet The ListAd Age - Ad Age Studio 30 . If you could change one thing about the advertising/marketing/media industry, what would it be? Three months ago, we posed this question to 31 thought …
Ad AgeSpotify Spotify's VP head of global ad sales to depart companyAd Age - George P. Slefo. Brian Benedik, VP global head of ad sales at Spotify, is leaving the company this fall, according to a person familiar with the mater. It’s unclear …
Ad AgeAdvertising Industry Madison Avenue must rediscover the cult of personalityAd Age - Avi Dan. In the 1950 film "Sunset Blvd.," Gloria Swanson stars as Norma Desmond, a faded, long-forgotten silent-movie star who lives in a fantasy world. When …
Ad AgeAdvertising Industry Deutsch gains Michelob Ultra global assignment as brew looks for international growthAd Age - E.J. Schultz. Interpublic’s Deutsch has picked up a key global marketing assignment for Michelob Ultra as the hot-selling U.S. brew expands internationally. An …
Ad AgeAdvertising Industry A successful Brexit campaign—that has absolutely nothing to do with British politicsAd Age There’s tremendous pressure on CMOs to spend their budgets online, particularly at tech companies. For those with a couple of decades of experience, …
Ad AgeSalesforce Salesforce’s Stan Sugarman on driving business values, breaking down silos and hiring for attitudeAd Age - Ad Age Studio 30 . Salesforce SVP Stan Sugarman sits down with Ad Age Associate Publisher Heidi Waldusky to inform why internal collaboration is the foundation for the …
Ad AgeAdvertising Industry ‘IMDB meets Spotify meets Instagram’: Alma Har'el targets diversity in all filmmaking with Free the WorkAd Age - Alexandra Jardine. Alma Har’el, the driving force behind Free the Bid—a groundbreaking initiative that encouraged companies to provide more opportunities for women …
Ad AgeFlipboardIcon version of the Flipboard logoAdvertising Industry ‘IMDB meets Spotify meets Instagram’: Alma Har'el targets diversity in filmmaking with Free the WorkAd Age - Alexandra Jardine. Alma Har’el, the driving force behind Free the Bid—a groundbreaking initiative that encouraged companies to provide more opportunities for women …
Ad AgeBest Buy Watch the newest commercials on TV from Best Buy, McDonald’s, Sprite and moreAd Age Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company. …
Ad AgeAdvertising Industry Wunderman Thompson names New York leadership, The Escape Pod hires an ECDAd Age - I-Hsien Sherwood. Wunderman Thompson announced a new executive team for New York. Sherine Kazim is now chief experience officer, Helder Santo is chief client officer, …
Ad AgeAdvertising Industry Beam Suntory hires a ‘President of Brands,’ eliminates CMO titleAd Age - E.J. Schultz. Liquor marketer Beam Suntory is doing away with its chief marketing officer role in favor of a more powerful “president of brands” position that it …
Ad AgeAdvertising Industry Publicis CEO Arthur Sadoun and CCO Nick Law confirm Law's departure to AppleAd Age - Ann-Christine Diaz. Following yesterday’s Ad Age report that Publicis Groupe Chief Creative Officer Nick Law would be leaving the company to take a post at Apple, CEO …
Ad AgeAdvertising Industry A brand named FUCT wins a free speech battle. Plus, the FANG companies' ad spending: Tuesday Wake-Up CallAd Age - Angela Doland. Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing …
Ad AgeAdvertising Industry Whose ad spending is up? The big FANG theoryAd Age - Bradley Johnson. When it comes to ad spending, the FANG gang has developed some serious teeth. For the first time, all four FANG companies—Facebook, Amazon, Netflix …
Ad AgeAdvertising Industry Gut ramps up leadership with another top David vetAd Age - Ann-Christine Diaz. Global independent agency Gut is bolstering its leadership with the addition of former David Miami exec Paulo Fogaca, who joins as chief operating …
Ad AgeAdvertising Industry Magna's David Cohen to depart the IPG Mediabrands unitAd Age - Lindsay Rittenhouse. David Cohen, the North America president of IPG Mediabrands' intelligence and forecasting unit Magna, is set to depart next week, according to …
Ad AgeAdvertising Industry Publicis creative chief Nick Law is leaving, bound for AppleAd Age - Judann Pollack. UPDATE: In two internal memos, both Publicis Groupe CEO Arthur Sadoun and Chief Creative Officer Nick Law confirmed Law's departure for Apple …
Ad AgeAdvertising Industry Nick Law leaving Publicis, said to be bound for AppleAd Age - Judann Pollack and Brian Braiker. Nick Law, named chief creative officer of Publicis Groupe and president of Publicis Communications less than 18 months ago, according to people …
Ad AgeFlipboardIcon version of the Flipboard logoAdvertising Industry Publicis creative chief Nick Law is leaving, said to be bound for AppleAd Age - Judann Pollack and Brian Braiker. Nick Law, named chief creative officer of Publicis Groupe and president of Publicis Communications less than 18 months ago is leaving the holding …
Ad AgeGoogle Shopping Google is testing a carousel format for its text-based adsAd Age - George P. Slefo. Google is testing a carousel format for text-based search ads on mobile, as the tech giant considers adding more inventory on tiny screens without …
Ad AgeAdvertising Industry Warner Bros. appoints its first woman CEOAd Age AT&T Inc. named Ann Sarnoff as the first woman to lead Warner Bros., filling a key vacancy created by the departure of Kevin Tsujihara following a …
Ad AgeSalesforce Salesforce’s Jon Suarez-Davis and Isobar’s Jean Lin on the evolution of Cannes Lions, the new CX and binge-worthy TVAd Age - Ad Age Studio 30. Jon Suarez-Davis, SVP of marketing strategy and innovation at Salesforce, joins Isobar Global CEO Jean Lin to chat with Ad Age President and …
Ad AgeCMO Beats names new CMOAd Age - Adrianne Pasquarelli. As it strengthens its in-house team, Beats by Dr. Dre has tapped a new top marketer. Chris Thorne, a veteran with stints at the Honest Co. and health …
Ad AgeAdvertising Industry Looking back on the life of advertising legend Philip GeierAd Age - Ethan Jakob Craft. Philip H. Geier, Jr., the long-time chairman and CEO of the advertising giant known as The Interpublic Group of Companies, died on Wednesday, June …
Ad AgeFacebook Facebook is reportedly building an oversight boardAd Age On a recent Wednesday afternoon in late May, roughly 30 Facebook Inc. employees gathered at the company’s Menlo Park, California, headquarters to …
Ad AgeFlipboardIcon version of the Flipboard logoFacebook Facebook is building an oversight boardAd Age On a recent Wednesday afternoon in late May, roughly 30 Facebook Inc. employees gathered at the company’s Menlo Park, California, headquarters to …
Ad AgeAdvertising Industry The stories behind big Cannes Lion winners and the riskiest advertising moves of the yearAd Age - Ann-Christine Diaz. At the Cannes Lions International Festival of Creativity, Ad Age sat down with some of the brightest minds in advertising and marketing to discuss …
Ad AgeCannes Lions International Festival of Creativity 4 reasons that Cannes Lions was worth it for agencies—in an age when ROI is kingAd Age - Lindsay Rittenhouse. At the Cannes Lions International Festival of Creativity, return on investment was top of mind for all the advertisers and marketers who spend …
Ad AgeAdvertising Industry LiveRamp inks deal to acquire Data Plus MathAd Age - George P. Slefo. LiveRamp has agreed to acquire Boston-based Data Plus Math for $150 million, a move the company says will allow marketers to measure TV ad …
